comic strip | Marsden IllustrationMarsden Illustration

10 Jun '23

Illustrating Excellence: The Journey of Creating the Artwork for the Mercedes-Benz Employee Manual

10/06/2023 | Comments: 0 | Posted by: idmarsden | In: advertising comics, business comics, Business Illustration, comic strip, comic strips, comic zeichner, comics, comiczeichner, comiczeichner deutschland, creative training materials, cute vector characters, Daimler Benz, dessin vectoriel, Employee Manual, illustrated employee manual, Illustration, illustration vectoriel, Knigge, Lehrmittel, luxury brand, Mercedes Benz, Mitarbeiterknigge, schweizer comic zeichner, schweizer comiczeichner, Vector, Vector Art, vector comics, vector illustration, vectoriel

Hello, dear friends!

Today, I want to take you on a journey that holds a special place in my heart—the creation of the illustrated Mercedes-Benz Employee Manual, affectionately known as the “Mitarbeiterknigge”. *

Back in 2010, as an experienced illustrator, character designer and concept creator, I had the pleasure of collaborating with esteemed advertising agency Sieber & Wolf on this fascinating project. Join me as I walk you through the process of bringing this comprehensive manual to life, highlighting the importance of effective visual communication within the context of a luxury brand like Mercedes-Benz.

When Sieber & Wolf approached me with the opportunity to work on the “Mitarbeiterknigge”, I knew it was a project that demanded precision, creativity, and dedication to excellence. The manual aimed to train Mercedes-Benz staff who interacted with customers, covering topics such as maintaining contact, politeness, and proper behavior in various situations like vehicle purchase, repairs, sales, events, lunches, dinners, and business correspondence. It was crucial that the illustrations reflected Mercedes-Benz’s high standards, precision, and commitment to quality.

Business comic strips and character design by illustrator Ian David Marsden

26 Feb '23

How to Effectively Use Mascots and Comic Art to Convey Your Message – Marsden Illustration

26/02/2023 | Comments: 0 | Posted by: idmarsden | In: advertising comics, Bande dessinee, Bandes Dessinees, BD, business comics, Cartoon, cartoon animation, cartoon GIF, Cartoonist, Character Design, comic, comic strip, comic strips, comic zeichner, comiczeichner, comiczeichner deutschland, explainer illustration, explainer video, explainervideos schweiz, Illustration, Schweizer Cartoonist, schweizer comic zeichner, schweizer comiczeichner, vector comics

Mascots and comic art are powerful marketing tools that businesses of all sizes and types can use to effectively communicate their message to audiences of all ages and completely transcend language barriers.

The Power of Comic Strips

Comic strips can communicate concepts and ideas to audiences of all ages and completely transcend languages. They can be used to give friendly reminders, offer tips, and provide educational material. For example, Coca-Cola assigned me to create wordless comic strips to remind people to recycle cans which were printed directly on the cans. These strips can also be used for internal purposes such as employee training and skill development, corporate training and executive briefings, or to enhance presentations and PowerPoint slides. They are also a wonderful media for e-learning or educational material.

Gianni Infantino, FIFA, Caricature, Karikatur im Nebelspalter, Tor des Monats

13 Nov '22

Gianni Infantino – Tor des Monats

13/11/2022 | Comments: 0 | Posted by: idmarsden | In: Cartoon, Cartoonist, Cartoonist Marsden, comic strip, comic strips, comic zeichner, FIFA, Illustration, karikatur, nebelspalter, Nebelspalter Zeichner, Schweizer Cartoonist, schweizer comic zeichner, Schweizer Karikaturist, World Cup 2022

Gianni Infantino – Tor des Monats

Gianni Infantino – FIFA President – Tor des Monats, Nebelspalter

Karikatur von FIFA Präsident Gianni Infantino für den Nebelspalter “Tor des Monats”

Stell Dir vor, es ist Fussball-WM und keiner will hin.
In Qatar gibt es Gratis-Tickets und Glühwein zu Feuerwerkskerzen auf dem Adventskranz.
Zum Artikel “Infantino freut sich auf die infantilste WM” von Hans Abplanalp
Karikatur von Cartoonist Ian David Marsden für Nebelspalter Nr. 11 2022

Character Design and Comic Strip for business on the subject of renewable energy and sustainable use of house appliances, Fox and Robot Character

23 Oct '22

Comic Strips Sustainable Energy

23/10/2022 | Comments: 0 | Posted by: idmarsden | In: advertising comics, business comics, Business Illustration, comic, comic strip, comic strips, comic zeichner, comics, comiczeichner, comiczeichner deutschland, Deutschland, Illustration, Illustration Deutschland, Illustration Schweiz, Illustrator Deutschland, Illustrator Schweiz, Schweiz, Schweizer Cartoonist, schweizer comic zeichner, schweizer comiczeichner, Schweizer Illustrator, Schweizer Karikaturist, vector comics

For France-based client Sustain D I was tasked to develop original character designs for two cartoon characters and draw a series of comic strips featuring energy saving and ecological tips and tricks.

Let the sun shine in and you don’t need to turn the lights on 😀

21 Jan '22

Fun Animated and Illustrated Greeting Cards

21/01/2022 | Comments: 0 | Posted by: idmarsden | In: Adobe Illustrator, adobe photoshop, Advertising, advertising comics, animated greeting cards, animated marketing video, business comics, Business Illustration, Cartoon, cartoon animation, Cartoonist, comic strip, comic strips, comics, Deutschland, drawing for invitation, drawing for wedding, e-cards, Einladungskarten, Facebook, Freelance Illustrator, Holiday Card, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, illustration newsletter, Illustrator, Illustrator Deutschland, Illustrator Schweiz, independent illustrator, Linked In, LinkedIn, Marsden, Marsden Illustration, motion graphics, Schweiz, Sympathiefigur, Whiteboard, Whiteboard Animation, Whiteboard Video, You Tube, YouTube, YouTube Video, zeichnung fuer einladung, zeichnung fuer hochzeit

Below a YouTube video presentation of 10 animated greeting cards for various occasions. I had the pleasure of inventing and designing this series of animated greeting cards for client 1&1 Mail & Media GmbH for GMX, Web.de, Mail.com Germany via the agency dieKLEINERT.de

The topics that were presented to me in the briefing were: Happy Birthday, I’m Sorry, Thank You, Merry Christmas, Happy Holidays, Get Well Soon, Happy New Year and Thank You!

03 Jan '22

Mascot Design Logo FIS Ski World Championship 2003 St. Moritz

03/01/2022 | Comments: 0 | Posted by: idmarsden | In: Artist, business comics, Business Illustration, Cartoon, Cartoonist, Character Design, comic strip, comic strips, Design, Designer, Deutschland, Freelance Illustrator, Freischaffend, Ian David Marsden, Ian Marsden, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, independent illustrator, licensing, logo design, logos, Mascot, Mascot Design, Mascot Designer, mascotte, Maskottchen, Maskottchen Design, Portfolio, Schweiz

(with YouTube Video Radio Interview with Mascot Designer Ian Marsden)

I n 2002 I was contacted by the organization for the FIS Alpine World Ski Championships in the renowned pristine alpine resort town of St. Moritz, Switzerland. I was informed, that I had been chosen as the designer and illustrator to create the official mascot for the event.

20 May '21

MARVIN is 1st Place Winner in the Graphic Novel category of the 2020 Purple Dragonfly Awards

20/05/2021 | Comments: 0 | Posted by: idmarsden | In: Bande dessinee, Bandes Dessinees, BD, Book, Book Illustration, comic, comic strip, comic strips, Ian David Marsden, Ian Marsden, Illustration, Illustrator, Marvin, Marvin Graphic Novel, Marvin Hamlisch, Purple Dragonfly Award

I am thrilled to announce that my book MARVIN about the life of Broadway and Hollywood composer Marvin Hamlisch has won 1st Place in the Graphic Novel Category of the 2020 Purple Dragonfly Awards.

MARVIN is the first graphic novel by illustrator and cartoonist Ian David Marsden.

https://www.dragonflybookawards.com/purple-dragonfly-contest-winners

10 Nov '20

Creative Together! Connected Ink 21-hour Drawing Party

10/11/2020 | Comments: 0 | Posted by: idmarsden | In: 21 hour drawing party, advertising comics, Bande dessinee, Bandes Dessinees, business comics, Business Illustration, Cartoonist, Celsys, Cintiq, Clip Studio, Clip Studio Paint, comic strip, comic strips, comics, Dessinateur, Deutschland, experienced illustrator, Freehand Drawings, Ian David Marsden, Ian Marsden, Illustration, Illustration Deutschland, Illustration France, illustration news, Illustration Schweiz, Illustration Software, Illustrator, Illustrator Deutschland, Illustrator Schweiz, live drawing, live-drawing, Marsden, Marsden Illustration, Schweiz, Video, Wacom, Wacom Cintiq, You Tube, YouTube, YouTube Video

Creative Together! Connected Ink 21-hour Drawing Party

Celsys is pleased to announce the Creative Together! Connected Ink 21-hour Drawing Party at Wacom’s Connected Ink, one of the world’s most advanced digital pen & stationery events.

Drawing LIVE, Tuesday November 17, 2020 from 20:00 to 21:30 (CET) on the
Theme: THE CITY AT NIGHT, Ian David Marsden (France) will be drawing on his Wacom Cintiq 27 QHD Touch in Clip Studio Paint software.

09 Nov '20

Volkswagen Sedric Concept Illustrations

09/11/2020 | Comments: 0 | Posted by: idmarsden | In: Adobe Illustrator, Advertising, advertising comics, Bande dessinee, Bandes Dessinees, BD, Book Illustration, business comics, Business Illustration, clean illustration, comic strip, Cover Illustration, Dessinateur, Digital Artist, Freelance Illustrator, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator Deutschland, Illustrator Schweiz, Marsden, Marsden Illustration, Premium Illustration, sedric, Wacom

A series of illustrations created for a presentation for Volkswagen Sedric Concept vehicle. Digital line art and watercolor in Photoshop CC 2020.

Volkswagen Sedric Concept – at the studio

Volkswagen Sedric Concept – arrival at studio

Artist: Ian David Marsden
www.marsdenillustration.com

07 Nov '20

Character Design and Mascot Design

07/11/2020 | Comments: 0 | Posted by: idmarsden | In: Advertising, advertising comics, Branding, Cartoon, Cartoonist, comic, comic strip, comic strips, Corporate Identity, Crest Design, Design Mascotte, Deutschland, Freelance, Freelance Illustrator, Freischaffend, Ian David Marsden, Ian Marsden, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, Linked In, LinkedIn, logo, logo design, logos, Marsden, Marsden Illustration, Mascot, mascotte, Maskottchen, Portfolio, Vector, Vector Art, Vektor Illustration, Whiteboard, Whiteboard Animation, Whiteboard Video

As an experienced character designer for over 20 years, I have had the great pleasure of accompanying my clients in their search for a dynamic ambassador for their brand or event and creating a design that fit like a glove.

Character Design, Mascot Design, Avatars, Layered People Illustrations for Animation

#mascots #maskottchen #mascottes #characterdesign #sympathiefigur

Please find some examples below in the attached images and in this PDF compilation which you can download here:

24 Oct '20

Business Illustration and Advertising Illustration

24/10/2020 | Comments: 0 | Posted by: idmarsden | In: Advertising, advertising comics, affiche, art numerique, Branding, business comics, Business Illustration, Business Network, Cartoonist, Character Design, clean illustration, comic, comic strip, comic strips, comics, Corporate Identity, Crest Design, Design Mascotte, dessin vectoriel, Dessinateur, Deutschland, Digital Artist, Digitalgrafik, Erklaervideo, Erklärvideo, Freelance, Freelance Illustrator, Freischaffend, Herault, Ian David Marsden, Ian Marsden, icon design, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, infographisme, infographiste, Linked In, LinkedIn, logo, logo design, Marsden, Marsden Illustration, Mascot, mascotte, Maskottchen, merchandising, Montpellier, Publicite, Saint Mathieu de Tréviers, vin, wein, Whiteboard Animation, Whiteboard Video, wine label design, zeichnung fuer einladung, zeichnung fuer hochzeit

Click on Gallery Images below

High quality, professional business illustration and advertising illustration for sales communication, presentations, pitch decks, powerpoint presentations and more. Design of marketing and merchandising articles. Ian David Marsden.
www.marsdenillustration.com

Permalink: Business and Advertising Illustration

23 Oct '20

Erklaervideos in Deutscher Sprache

23/10/2020 | Comments: 0 | Posted by: idmarsden | In: Advertising, advertising comics, advetising comics, Animated GIF, clean illustration, comic strip, Deutschland, Erklaervideo, Erklärvideo, explainer video, Freelance, Freelance Illustrator, Ian David Marsden, Ian Marsden, Illustration, Illustration Deutschland, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, Marsden, Marsden Illustration, Music Video, Schweiz, Scribing, scribing video, Vektor, Video, Whiteboard Animation, Whiteboard Video, YouTube, YouTube Video

Wenn Sie andere Seiten in meinem Portfolio besucht haben, hoffe ich, Ihnen gezeigt zu haben, dass ich in verschiedenen Illustrations- und Zeichenstilen versiert und sehr flexibel bin. Ich habe jahrzehntelange Erfahrung darin, Kunden zu unterstützen und kreativ und künstlerisch zu internationalen Projekten beizutragen. Ich erstelle maßgeschneiderte Animations-, Whiteboard- und Erklärvideos und biete eine umfassende Video-, interaktive, Animations- und Motion Graphics-Produktion. Ich produziere Videos in meinem eigenen Studio oder leite die Produktion und beaufsichtige Projekte vor Ort.

Nachfolgend einige Beispiele für Zeichenvideos, Animationen, Whiteboards und Erklärvideos:

Bitte rufen Sie mich an oder kontaktieren Sie mich direkt, um Möglichkeiten und Optionen zu besprechen. Ich freue mich darauf, von Ihnen zu hören.

Besuchen Sie meine YOUTUBE PLAYLIST MIT VIELEN VIDEO-BEISPIELEN:

Made by human hand and natural intelligence…

Unfolding Magic: Timelapse Drawing in Digital Watercolors

A lovely walk by the castle at the lake

Lernnuggets Presentation Video 2

Illustrated Workflow of Software Development for Businesses – Explainer Video

Fun and inviting animated illustration – Market Scene

A quiet, agreeable moment by the fireplace – Timelapse Drawing Video

Zuerich Gym – 24 Stunden Geöffnet – Trainieren im Gym des Europemeister Frank Müller

Lernnuggets Presentation Video

Custom Illustrated Videos by Marsden Illustration

Toulouse Lautrec and the Green Fairy

Happy Birthday Song – Happy Birthday to You

Tomato Man and Mysterious Cave Paintings – Drawing Video

Time Management at the office – Live Drawing

Squeaky Rubber Chicken…

Was sind Erklärvideos oder Whiteboard-Videos?

(Sprecher: Ian David Marsden)

Welche Stile können verwendet werden?

Jeder Stil, den Sie in meinem Portfolio finden können: https://marsdenillustration.com/portfolio-2020/ kann auch in Videos verwendet werden. Unten auf dieser Seite finden Sie zwei praktische PDF Dateien zum herunterladen und in Ruhe ansehen mit diversen Stilrichtungen.

Klicken Sie auf die Galeriebilder unten, um sie zu vergrößern und die Diashow zu öffnen

Erklärvideo Firma Digades

Image 1 of 21

Erklärvideo Client: Digades / Dfreeeze Character Designs and Illustrations for Whiteboard Videos for Storyboard, Art and Production: Ian David Marsden www.marsdenillustration.com

Video, welches Animation mit Live-Action kombiniert

Einige Beispiele von Videoserien, die auf Englisch, Deutsch und Französisch mit bekannten Sprechern produziert wurden:

Hawlik Kultivierung der Pilze – auf Deutsch mit der Stimme von Schauspieler Kaspar Eichel
(Schauspieler und Synchronsprecher. Er ist bekannt als die deutsche Stimme von Robert Redford)

Hawlik Production of Mushroom Powder auf Englisch mit der Stimme von David A. Watson

Hawlik L’essentiel en bref – Vidéo en Français avec la voix de Daniel Beretta
Daniel Beretta, est un acteur, auteur-compositeur-interprète
Également célèbre pour son travail dans le milieu du doublage,
il est notamment la voix française régulière d’Arnold Schwarzenegger

Jedes Video und alle Illustrationen sind selbstgemacht und mit Sorgfalt und Präzision erstellt.
Keine Clip-Art oder Stock-Art. Keine wiederverwendbaren Charaktere, keine sich wiederholenden Gesichter, Körper oder “Puppets”. Keine Erklärsoftware.

Was sind die Kosten?

Bitte kontaktieren Sie mich für ein kostenloses und unverbindliches Pauschalangebot, das auf Ihre Bedürfnisse und Projektanforderungen zugeschnitten ist. Meine Pauschalpreise beinhalten die Ideenphase, das Storyboarding, die Reinzeichnung, die Videoproduktion und die Übertragung der Nutzungsrechte (auch für Charaktere und Artwork).

Knowledge Nuggets für das Federal Acquisition Institute:

(Character Designs, Illustrationen und Hintergründe von Ian David Marsden)
für das Federal Acquisition Institute
https://www.fai.gov/media-library/collection/knowledge-nugget

Einige weitere Beispiele

Hawlik Vitalpilze – 005 – Wir lassen dem Pilz die volle Zeit zur Reife
Hawlik Gesundheitsprodukte

Dfreeeze Smart Phone App (Deutsche Version) – Digades

Die Kette der Infektion durchbrechen IPC Infektionsprävention und -kontrolle
Dräger Global

PDF – Diverse Stilrichtingen für Illustrationen

Download PDF mit Stilrichtungen: Zeichnungen, Cartoons, Comics, Graphic Novels, Kinderbücher

Download PDF mit Stilrichtungen: Werbung, Marketing, Merchanidising, Vektorgrafik, Logos, Design, Character Design, Maskottchen

Bio Ian Marsden Englisch | Bio Ian Marsden Français | Bio Ian Marsden Deutsch

Für eine teilweise Kundenliste und Testimonials besuchen Sie bitte meine Biographie-Seite.

03 Oct '20

Artist Instagram and TikTok with lots of sketches, doodles and live drawings

03/10/2020 | Comments: 0 | Posted by: idmarsden | In: advertising comics, artist instagram and tiktok, Bande dessinee, Bandes Dessinees, BD, Book Illustration, business comics, Business Illustration, caricature, Cartoonist, Character Design, comic strip, comic strips, comics, Dessinateur, Erklaervideo, Erklärvideo, Freelance, Freelance Illustrator, Freischaffend, Google Doodles, graphic novel, Ian David Marsden, Ian Marsden, illustrateur, Illustration, Illustration Deutschland, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, ipad drawing, karikatur, live drawing, live-drawing, Marsden, Marsden Illustration

It’s been a while since I updated my news blog. Things have been rather quiet on the project front due to the pandemic (like for many), so I don’t have a lot of new client work to show you, but I thought I would say a quick hello.

I recently started a TikTok channel, where I mostly post recordings of live drawings (digital and analog). So if you are on there and enjoy drawings, drop by and have a look.