Concept Art for Lindt Chocolate
In this gallery I would like to show some concept illustrations created in 2015 for Lindt Chocolate.
In this gallery I would like to show some concept illustrations created in 2015 for Lindt Chocolate.
Today, I want to take you on a journey that holds a special place in my heart—the creation of the illustrated Mercedes-Benz Employee Manual, affectionately known as the “Mitarbeiterknigge”. *
Back in 2010, as an experienced illustrator, character designer and concept creator, I had the pleasure of collaborating with esteemed advertising agency Sieber & Wolf on this fascinating project. Join me as I walk you through the process of bringing this comprehensive manual to life, highlighting the importance of effective visual communication within the context of a luxury brand like Mercedes-Benz.
When Sieber & Wolf approached me with the opportunity to work on the “Mitarbeiterknigge”, I knew it was a project that demanded precision, creativity, and dedication to excellence. The manual aimed to train Mercedes-Benz staff who interacted with customers, covering topics such as maintaining contact, politeness, and proper behavior in various situations like vehicle purchase, repairs, sales, events, lunches, dinners, and business correspondence. It was crucial that the illustrations reflected Mercedes-Benz’s high standards, precision, and commitment to quality.
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As an experienced character designer for over 20 years, I have had the great pleasure of accompanying my clients in their search for a dynamic ambassador for their brand or event and creating a design that fit like a glove.
Character Design, Mascot Design, Avatars, Layered People Illustrations for Animation
#mascots #maskottchen #mascottes #characterdesign #sympathiefigur
Please find some examples below in the attached images and in this PDF compilation which you can download here:
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Character Design, Backround Design, Asset Design and Illustrations for “Knowledge Nuggets” micro-learning videos for the United States Federal Acquisition Institute (FAI).
Artist: Ian David Marsden
Media: Vector Artwork in Adobe Illustrator CC
More examples of explainer videos and whiteboard videos with my artwork and a description of the production process can be found HERE
https://marsdenillustration.com/portfolio/whiteboard/
I get a lot of requests for clip-art or stock-art images.
I have made over 900 illustrations available as stock art.
They are available for licensing and download directly through the interface.
https://archiv.kleinert.de/search/155/all/all/
(… and SUPER HEROES)
Avatars and character designs to be used in print, motion graphics, whiteboard videos, or explainer videos. Detailed and shaded in different styles or flat line art and vector graphics. Delivered on layers ready for import into your layout software or Premiere or After Effects.
My homepage and my illustration portfolio have been completely updated with many new projects, drawings, animations and designs.
As always I am here for all your illustration, animation and design needs in many different styles.
Below a few current examples.
For Client Suzanne Ruf / Breaksru Gmbh design of a new logo and corporate identity and a custom tailored website with matching iconography and illustrations.
Artist / Designer: Ian David Marsden
Client: Suzanne Ruf / Breaksru Gmbh
http://breaksru.com
Media: Vector Art in Adobe Illustrator and digital paint in Adobe Photshop and Clip Studio Paint EX.
All Rights Reserved by Breaksru Gmbh and Suzanne Ruf.
© 2019
Design and Illustration of Aereal View Site Plan of the Parc Le Duc Residences, Restaurant, Bar and Swimming Pool as well as the various facilities and electrical and safety information. The plan needed to be very clear and yet remain visually interesting. Also it needed to feature all descriptions in three different languages.
Various icons needed to be created specifically for the POI (Points of Interest) on the plan.
Designer / Illustrator: Ian David Marsden
Client: Parc le Duc
Media: Vector Design in Adobe Illustrator
2019
Overall graphic design and individual design of vector graphic icons on the roadside signpost for Parc Le Duc Residences in 34270 Vacquières, in the south of France.
Design / Art: Ian David Marsden
Client: Parc Le Duc
Media: Vector Art / Adobe Illustrator
2019
Creation of logo and identity for the Restaurant Ô Mas’Troquet
The briefing asked for something fun but also elegant incorporating the initials of the establishment.
Artist / Designer: Ian David Marsden
Client: Laurent Forgeau / Restaurant Ô Mas’Troquet
Media: Vector Design in Adobe Illustrator
2019
Short Fall 2017 Demo Reel
Illustration, Cartoons, Comics and Whiteboard and Explainer Videos by
Ian David Marsden – more in my portfolio at www.marsdenillustration.com
Logo Decorative pour des cartons cadeau de vin – Domaine Cammaous, Decembre 2016
Design/Illustration: Ian David Marsden
Client: Winery Domaine Cammaous, Pic St Loup, France
Wine Gift Box Logo Design
Wine Gift Box Logo Design
A man and his dog – How to ink and color digital cartoons – tutorial video
By illustrator, cartoonist and designer Ian David Marsden
Rough sketching and final digital watercolor in Adobe Creative Cloud Photoshop and line art inking in Manga Studio EX4.
All drawings are created on a Wacom Cintiq 27QHD pen display.
Drawing tutorial with illustrator, cartoonist and designer Ian David Marsden.
My homepage:
https://marsdenillustration.com
My facebook:
https://www.facebook.com/IanDavidMarsden
My instagram:
https://www.instagram.com/marsdenillustration
Follow my channel and share my videos! 🙂
Feel free to ask questions in the comment section on my YouTube channel, I will try and answer them as quickly and as well as I can.
Here is the final artwork. 😊
Youtube Drawing Tutorial Video: Wacom Cintiq 27QHD photoshop and illustrator cartoons and comics
Published on Aug 23, 2016
Drawing tutorial with illustrator, cartoonist and designer Ian David Marsden.
My homepage:
https://marsdenillustration.com
My facebook:
https://www.facebook.com/IanDavidMarsden
My instagram:
https://www.instagram.com/marsdenillustration
Follow my YouTube channel and share my videos! 🙂
Feel free to ask questions in the comment section under the video, I will try and answer them as quickly and as well as I can.