Visual Communication Across Borders – Ian David Marsden

Creative Direction & Illustration for a Global Audience

Français : CV & Témoignages | Deutsch: Lebenslauf & Referenzen

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Ian David Marsden – Creative Director · Illustrator · Visual Strategist

Based in 34270 Claret, France · Available Worldwide

+33 (0)6 42 49 82 11 (CET)

I collaborate with publishers, editors, creative teams, and entrepreneurs to transform ideas into compelling visual systems—across print, digital, and motion.

With 25+ years of international experience, I work at the intersection of illustration, branding, UX design, and creative direction—developing visual assets and storytelling tools for clients in publishing, SaaS, education, advertising, culture, and the wine industry.

From designing a brand identity or mascot to crafting motion graphics, UX icon systems, editorial illustrations, or explainer videos, I combine strategic clarity with creative detail—always tailored to the audience and purpose.

Core Services & Expertise

Visual Strategy & Art Direction
• Brand identity systems · UX/UI design support
• Visual communication for SaaS, B2B, and cultural projects
• Narrative systems across print, web, and motion

Illustration & Character Design
• Editorial & satirical illustration · Business comics
• Mascots & conceptual cartooning
• Illustrated packaging & wine labels

Motion & Explainer Graphics
• 2D animation · Custom-drawn explainer videos
• Visual storytelling for pitch decks & video content

Cross-Platform Visual Content
• Logos · UI iconography · Infographics · Visual maps
• Social media visuals · Posters · Print & presentation design

Selected Clients & Collaborations

Key International Clients (alphabetical):
Coca-Cola · Daimler-Benz · Diesel Jeans UK · Dräger Global · Evonik Industries · Fox Sports Television · Google · Henkel · Lindt Chocolate · MAD Magazine · MAN · METRO · Novartis · PwC · Ransom Publishing · Ringier Verlag · Roland Berger · Samsung · Schiffer Publishing · Showtime Television · The New Yorker · Universal Music Group · VISA · Wacom

Additional Collaborations & Clients (alphabetical):
AN2V · All Stars Project · Auto Bild · Autour du Pic · Blick Online · Blocklearning.ch · BOLD Werbung GmbH · Breaksru GmbH · Bref · Carlos Dias · Chemmedia · Club de la Presse Occitanie · Coley & Associates · Comité des Fêtes Vacquières · Curtius Lütten Werbeagentur GmbH · Deutsche Telekom · Dfreeeze App · die Kleinert Bildarchiv · Digades · Domaine Les Tuileries · Drägerwerk AG · Droemer Knaur Verlag · Ecoforest · Executive Learning Systems · Federal Acquisitions Institute · Fernsehen DRS · Fraunhofer · Friars Club New York · GMX Glückwunschkarten · Hairloss.com · HauntedHollywood · Hawlik Naturpilze · Hermes Pakete · Infospace.com · Inspired Arts & Media · Jay Abraham Strategy Institute · Johner Institut · John Morrison / Johnny Mundo · Justhappiness Montpellier · KHW · La Gravette de Corconne · La Toya Jackson · LandLiebe Schweiz · LAP Vorbereitung · Le Mas du Sire · Les Héritières de Bacchus · Mac Directory · MADant Ltd · Mairie de Vacquières · Marktrezept.de · Mas de Figuier · Max Curious · Mövenpick · Mycotrition GmbH · Nebelspalter · Neue Zürcher Zeitung · O Mas Troquet · Parc Le Duc · PartyPOW! · Plushland · Publicis · Richmond · RITZENHOFF · Rock Brasiliano · Sanafort AG · Santillana · Schiffer Publishing · Seele · Sens Digital · Sieber & Wolf · Ski WM 2003 · Stadtwerke Wedel · Strobe Solutions · Sustain D · Take the 55 · Telekom · TIR · Top Source Wines · Universität Bern · Universität Zürich · Volkswagen Sedric · Web.de · Yantramatte · YJOO · Zum Goldenen Hirschen · Zürich Gym

contact@marsdenillustration.com | +33 (0)6 42 49 82 11

Professional biography of Ian David Marsden, featuring client list, testimonials, and a showcase of illustration work for international brands and publishers.

Select Client Testimonials:

Client Testimonial Suzanne Ruf — “In 2019 I redesigned my internet presence. Together with Ian, I developed a new logo, which puts more emphasis on my consulting personality. We have done this well and I am very grateful for Ian’s support. The icons we developed and the illustrations on the website www.breaksru.ch are very appealing and please me and my customers again and again. What I really appreciated about working with Ian was that he responded to my wishes and was very quick to implement them. Thank you very much, anytime again.”
March 11 2020 – **Suzanne Ruf**, owner of breaksru gmbh

“Ian is not only a very talented illustrator but also an accomplished designer and corporate identity developer. He has his own distinct style but his designs are very much customer focused and oriented. The work Ian did for iShepherd can be best described as that he understood our concept and vision from the first drawings he made. The thing that I personally admire the most about his work from an artistic perspective is the conceptual variety he comes up with, but with a constant consistency. Business with a small flair of fun or unexpected “Easter eggs”. I hope we are able to call upon Ian’s support for a long time coming.”

March 6 2020 – **Harro Wiersma** is the CEO of iShepherd, Inc.

LinkedIn testimonial for Ian David Marsden’s illustrated video work for Mycotrition GmbH, combining character design with motion graphics. — “I worked with Ian on several projects, such as our illustratedvideos for Mycotrition GmbH: https://www.mycotrition.com/en/about-us/our-videos We were always very pleased with his work. Ian is a great guy. Thank you, Ian”

March 16 2020 *– **Sebastian Schmode**, COO at Hawlik Group, Dronania Pharmaceuticals GmbH, Mycotrition GmbH*

Testimonial from Plushland, Inc. president highlighting Ian David Marsden’s creativity in branding, web, and illustration projects.

“Ian was always a pleasure to work with. His creativity and ideas always helped us achieve results beyond what we had hoped. We recommend Ian without reservation for any design, web and illustration needs.”

Tony Weber, President – Plushland, Inc. Los Angeles

Testimonial from BrightBulb Solutions on Ian David Marsden’s animated video content and collaborative visual storytelling.

“Ian Marsden is a highly gifted and talented animator and artist. He truly does deliver superlative work. But the real magic behind Ian’s astonishing animations is his ability to listen closely to what the client wants to to perfectly blend his own vision with the client’s to deliver work that is always provocative and deeply insightful. I worked with Ian on several projects, from rock & roll videos to public service annoucnements. He is personable, generous and very warm. It has been my pleasure.”

Michael Garcia, Vice President at BrightBulb Solutions, Los Angeles

Endorsement describing Ian David Marsden’s ability to elevate visual concepts through illustration and design detail.

“Ian’s talents are wide and deep. He takes a concept that you think is great already and delivers a final result which makes you have to revise upwards your idea of “great”. Ian adds new dimensions and polish to the projects I’ve used him on. Professional. Detail-oriented. Reliable.”

Michael James Kacey, Owner at Anthracite Films, LLC

Client feedback on Ian David Marsden’s illustration assets for a fast-turnaround animation project.

Ian was my favorite Illustrator working on an animation project I directed. He supplied us with many cutting edge assets in very short dead-lines. It was a pleasure working together.

Avi Graiver, Animation Director, Animation Cowboy Studio

Ian David Marsden
www.marsdenillustration.com

Blog: Latest updates and insights from Ian David Marsden

CV Ian Marsden English | CV Ian Marsden Français | CV Ian Marsden Deutsch

For a partial client list and testimonials, please visit my biography page.

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