Ian David Marsden
Illustrator, Creative Director & Visual Storyteller
I create original illustration and visual communication for business, publishing and motion — from commissioned artwork and editorial illustration to hand-drawn explainer videos, characters, mascots, comics, campaigns and graphic design.
Based in Claret, near Montpellier in the south of France, I work internationally in English, French and German, directly with clients from concept and visual development through drawing, design and production. The work is created by me — not assembled from stock libraries, template characters or AI-generated imagery.
With more than 35 years of professional experience, I have worked with clients including Google, Coca-Cola, Mercedes-Benz, Dräger, Henkel, Wacom and RITZENHOFF, as well as publications including NZZ am Sonntag, The New Yorker and MAD Magazine.
In 2000, I became the first official Google Doodle artist.
Areas of Work
Selected Clients & Collaborations

Experience, Practice & Teaching
My work has always crossed the boundaries between illustration, design and communication. Some assignments call for a single image; others develop into a larger visual language involving characters, sequences, diagrams, typography, animation or print and digital applications. I work directly with clients from the first discussion to final delivery, keeping the conceptual, visual and practical decisions connected throughout the project.
Alongside my studio practice, I teach Illustration, Visual Arts and Image Analysis / Semiotics at ESMA Montpellier (École Supérieure des Métiers Artistiques), within the 3D Animation & VFX Master’s program (RNCP 7). My teaching extends from drawing, composition and illustration to visual culture, narrative, photography, cinema and the analysis of how images construct and communicate meaning.

Portfolio Downloads
A concise selection of work and services is available in English, German and French.
Based in Claret, Working Internationally
My studio is in Claret, in the Pic Saint-Loup region north of Montpellier. I work internationally in English, French and German, as well as with clients in Montpellier, Hérault and the wider Occitanie region. For local and regional projects, see Graphiste, illustrateur & directeur artistique à Claret, Montpellier et Pic Saint-Loup.
Email: [email protected]
Phone / WhatsApp: +33 (0)6 42 49 82 11
Selected Work & Career Highlights
Direct Collaboration from Concept to Delivery
I run a one-person studio and work directly with the people commissioning the work. There are no account layers between the initial conversation, the creative work and final production. That continuity is particularly useful on projects that move between illustration, design, narrative and motion.
A project can begin with a developed brief or something much less resolved — a script, a communication problem, an existing visual language, a rough idea or simply the need to find the right approach.
For Clients in Germany, Switzerland & Austria
I work in German as well as English and French, with longstanding professional experience in Germany and Switzerland. Dedicated German-language information is available for illustration, cartoons, visual communication and hand-drawn explainer video production.
Recent projects and studio notes
Claret sous le soleil
Claret sous le soleil Certains Clarétains ont peut-être déjà croisé cette vue de la place de Claret. Elle est notamment accrochée dans le couloir des magnifiques gîtes récemment rénovés de…
The Return of the Human Hand and Natural Intelligence
The Return of the Human Hand and Natural Intelligence Human Creativity in the Age of Generative AI — Three Years Later In May 2023, I published an article on this…
Was kostet ein Erklärvideo?
Was kostet ein Erklärvideo? Wer sich für ein individuell illustriertes Erklärvideo interessiert, möchte in der Regel früh wissen, mit welchem Budget zu rechnen ist. Viele meiner handgezeichneten Erklärvideo-Produktionen liegen ungefähr…
Jury Member for the ESMA Grand Prix Illustration Concept Art 2026
Jury Member for the ESMA Grand Prix Illustration Concept Art 2026 It was a pleasure to take part as a jury member for the Grand Prix Illustration Concept Art 2026…
Triangulation — a hand-drawn explainer video for Men Harvesting Wisdom
Triangulation — a hand-drawn explainer video for Men Harvesting Wisdom I have been working on a new illustrated explainer video for Men Harvesting Wisdom: Triangulation — Choosing the dimensions that need attention…
Men Harvesting Wisdom — Hand-Drawn 4K Explainer Video for a Transformational Self-Leadership Platform
Men Harvesting Wisdom — Hand-Drawn 4K Explainer Video for a Transformational Self-Leadership Platform Men Harvesting Wisdom — The 10 Heroic Dimensions of Transformational Self-Leadership is a book, teaching framework and…
Sanafort AG — Complete Creative Direction, Brand Identity, Packaging Design and Multi-Channel Visual System
Sanafort AG — Complete Creative Direction, Brand Identity, Packaging Design and Multi-Channel Visual System From 2014 to 2018, I served as Creative Director for Sanafort AG, a Switzerland-based health and…
MARVIN — The Graphic Novel Biography of Marvin Hamlisch, Adapted, Written and Illustrated by Ian David Marsden
MARVIN — The Graphic Novel Biography of Marvin Hamlisch, Adapted, Written and Illustrated by Ian David Marsden MARVIN: Based on The Way I Was by Marvin Hamlisch is the first…
The Science of Kindness — Hand-Drawn Explainer Film for 52 Lives and The School of Kindness
The Science of Kindness — Hand-Drawn Explainer Film for 52 Lives and The School of Kindness For the UK charity 52 Lives and its educational initiative The School of Kindness,…













