(with YouTube Video Radio Interview with Mascot Designer Ian Marsden)
I had the distinct pleasure back in 2002 of being contacted by the organization for the FIS Alpine World Ski Championships in the renowned pristine alpine resort town of St. Moritz, Switzerland. I had been chosen to design the official mascot for the event.
This character design was my first foray into the world of mascot designs and logo character design and opened the door for many subsequent projects I was invited to participate in.
Design of the logo and exterior packaging / boxes and the interior bottle labeling – color coordinated design for Sanafort Vitamins and Minerals. Design of all marketing sheets, flyers, brochures and catalogs.