STRUCTURE.PRESENT.DESIGN.Graphic design for labels, logos, packaging, brochures and communication materials, developed for clear, consistent use across print and digital.DISTINGUISH.DEFINE.REPRESENT.Logo design, visual identities, mascots and characters developed to give businesses and products a distinctive, recognizable presence across print, packaging and digital media.Clarify.EXPLAIN.SIMPLIFY.Business comics, infographics, explainer visuals and visual storytelling that make complex information clearer, more direct and easier to understand.INTERPRETILLUSTRATE.INFORM.Editorial, commercial and corporate illustration created to interpret ideas, support content and give publications, campaigns and communications original imagery.0{{current_slide_index}}
Graphic Design · Creative Direction · Visual Systems
Graphic Design & Creative Direction
I develop brand identities, packaging systems, visual communication, information design, campaigns and digital design for companies, institutions, publishers and specialist teams.
Some assignments begin with one object — a logo, a package, an interface or a publication. Others develop into complete systems that have to remain coherent across products, print, digital communication, illustration and motion.
35+ years professional experience · English · German · French · Based near Montpellier, France · International commissions
The design and the finished application stay connected
I work directly with the people commissioning the project and remain involved from the first visual decisions through production. That is particularly useful when one piece grows into a wider identity, product range, campaign or communication system.
Brand Identity
Logos, wordmarks, typography, color systems, supporting graphic elements and visual rules that can expand consistently.
Packaging & Product
Packaging architecture, labels, dielines, production artwork, product families and presentation imagery developed for real manufacturing requirements.
Information Design
Complex information made readable through hierarchy, diagrams, tables, icon systems, editorial structure and interface thinking.
Campaigns & Communication
Print, digital, presentation and campaign materials built around one recognizable visual idea.
UX & Digital Systems
Interface concepts, iconography, personas, visual frameworks and product communication for technical and digital environments.
Illustration & Motion
Original illustration, character work and moving image when they are integral to the communication rather than decorative additions.
Featured Case Study · Switzerland · 2014–2018
Sanafort AG — four years of creative direction across an entire company
Sanafort is one of the clearest examples of how I work when a client needs continuity across identity, packaging, product information, print, campaigns, web and moving image.
Sanafort vitamin and mineral packaging: one brand system across multiple products.
Brand, packaging, information and production as one system
As Creative Director for Sanafort AG, I developed the corporate identity, product-family architecture, packaging, print-ready dielines, catalogs, flyers, campaign materials, product imagery, responsive website and wider visual communication.
The work also included a six-film illustrated explainer series for Mycotrition GmbH, connected to Hawlik product communication and produced in German, English and French.
Role: Creative Director · Brand Identity & Packaging Designer · Illustrator · Visual Systems Designer · Motion Graphics Designer
Les Costes — Illustration-Led Packaging for Artisan Foods
For Les Costes, an artisanal producer in southern France, I created illustrated labels for olive oil and fig vinegar. Expressive botanical vector artwork, decorative lettering and contrasting colour palettes give each product its own character while connecting the two as a coherent range.
Wine identities with a more individual visual voice
Wine packaging does not have to rely on the familiar visual conventions of the category. I particularly enjoy projects where drawing, hand lettering and the visible gesture of the illustrator become part of the identity — alongside typography, bottle format, print finishes and the wider architecture of the range.
I work on individual labels, complete wine families and brand redesigns, combining graphic design with original illustration and custom lettering where appropriate. The objective is not illustration for its own sake, but a bottle that feels distinctive, credible and recognizably its own.
Top Source — a Washington State wine range rebuilt around a new master identity and three individual label designs.
Washington State · USA · Brand Redesign
Top Source — Washington State Wines
A three-wine redesign combining a new Top Source master identity, mountain symbol, metallic gold detailing and individually drawn regional wine identities. The project was less about replacing what already worked than about rebuilding the hierarchy so the expressive hand-drawn elements could become the strength of the range.
Domaine Les Tuileries — custom lettering, illustrated characters and a hand-drawn identity across three wines.
France · Hand-Drawn Identity · US Market
Domaine Les Tuileries
For Domaine Les Tuileries I developed a deliberately more narrative wine identity: hand-drawn logo lettering, illustrated characters, humor and a restrained color system across Pinot Noir, Chardonnay and Cabernet Sauvignon. The loose ink line and custom lettering are not added decoration — they are the identity.
An illustrated label created for a Pic Saint-Loup cuvée, using the wine name, local context and original drawing as the basis of the identity. It is a more focused project than the two ranges above, but demonstrates how an individual wine can develop a strong visual personality without requiring a complete brand overhaul.
From restrained redesign to entirely hand-drawn identity
The visual language should come from the wine, producer and intended market rather than from a fixed house style. For some projects that means careful editing and hierarchy. For others, illustration, handwritten lettering and the artist’s mark can become the most recognizable part of the bottle.
Selected Creative Direction & Design Case Studies
Different briefs, different visual systems
These projects show creative direction applied to SaaS, executive education, professional training and game design. The deliverables differ, but each required a coherent visual system rather than a single isolated graphic.
Zurich · SaaS · Brand & UX
iShepherd / TRM360
Brand identity, interface thinking, more than 60 original UX icons, personas, illustration, animation and marketing communication for a compliance platform.
An executive-learning methodology translated into a visual identity, modular UI/UX concept, diagrams, information architecture and instructional illustration.
Professional Training · Product & Information Design
Software Engineering Essentials
A 60-card professional training system combining visual system design, character illustration, iconography, packaging and production into one coherent physical product.
Role: Creative Director · Visual System Designer · Illustrator · Character Designer · Iconographer · Packaging & Production Lead
A 2024 game project for L’esprit du Pic productions. I designed the game rules and developed the art direction and illustrations, connecting gameplay, visual identity and production as one system.
A visual concept is only part of the job. Manufactured objects introduce shape, curvature, print areas, materials, suppliers and technical constraints. Illustration and graphic design have to work on the real object — not only in the presentation artwork.
RITZENHOFF KitchenFarm — illustration developed as part of the form and character of the manufactured objects.
RITZENHOFF Designer Collection · 2013–2018
Illustration designed around the object
From 2013 to 2018 I created original designs for the RITZENHOFF Designer Collection, working across decorated glassware, ceramics and collectible household objects as part of the official RITZENHOFF Designer Family.
The drawings had to work on curved surfaces, within defined decoration areas and as part of objects designed to be handled, used and viewed from different angles. Form, print placement and production therefore influenced the illustration from the beginning.
Work included: illustration · surface design · product graphics · production artwork · glassware · ceramics · collectible objects
Coffee Love — character illustration composed to work around the curved surface of a cappuccino cup.
Viking Weizenbier — a vertical illustration developed for the proportions of a tall wheat-beer glass and coordinated coasters.
The RITZENHOFF work sits between illustration, graphic design and product design: the image still needs personality, but it also has to become accurate, reproducible artwork for a manufactured object.
International Work
Switzerland, Germany, France, the UK and United States
International collaboration has been part of my work for decades. I am Swiss, based in southern France, and work directly in English, German and French.
Switzerland & DACH clients
My Swiss career includes long-term editorial, corporate and creative work. I have also worked directly with German companies and organizations across product design, packaging, mobility, health communication and illustration. Projects can be discussed in Hochdeutsch or Schwiizerdütsch as well as English.
France
From my studio near Montpellier I work with companies and organizations both locally and internationally. French projects have included identity, editorial and motion design for AN2V, including work around its PIXEL publication and digital brand applications.
Regional work also includes connected identity, catalog, product-photography and web communication for businesses such as Domaine Cammaous, showing that the same system-led approach applies to smaller companies as well as larger international organizations.
UK & United States
Projects have included entertainment branding in Beverly Hills, wine identity in Washington State, publishing and corporate communication in the US, and educational and communication projects for UK organizations.
Experience & Selected Clients
35+ years across design, illustration and visual communication
My work has included long-term creative direction, product design, branding, publishing, editorial illustration, campaign work, digital communication and visual systems for organizations ranging from specialist companies to international brands.
The scale changes from project to project, but the sequence is straightforward: understand the problem, develop the visual language, apply it consistently and prepare the work for its real destination.
01
Direction
Clarify the audience, market, application and communication problem before designing the surface.
02
Development
Develop identity, typography, illustration, layout, iconography, information structure or interface concepts as required.
03
Application
Extend the chosen direction across the required products, packaging, print, campaigns, presentations or digital environments.
04
Production
Prepare technically correct files for printers, manufacturers, developers, presentations, digital platforms or motion production.
Design and illustration often overlap
A product identity may need custom illustration. A technical platform may need visual metaphors. A campaign may depend on characters. A publication may need both editorial structure and original artwork.
Because I work in both disciplines, illustration can be developed as part of the design rather than added after the visual system has already been decided.
“He’ll think things through together with you and understand what you are aiming for. He’ll point out what works — and more importantly, what doesn’t — and then execute it as agreed.”
Tom Geudens — Graph Database Expert, Neo4j
The studio is intentionally small. I produce the work personally rather than passing it through outsourcing layers, and commissioned imagery is hand-drawn rather than generated with AI.
Your Project
Need graphic design or creative direction?
Send me a short outline of the project, intended audience, applications and timing. It does not need to arrive as a fully resolved design brief.
The projects above are a selected introduction. If you would like to browse more deeply, the gallery below contains a much wider archive of identity design, packaging, publications, digital work, signage, product graphics and visual communication developed over many years.
Creative Director / Graphic Design
Artisan Olive Oil – Illustrated Packaging Design by Ian David Marsden
Studio product presentation featuring Ian David Marsden's original olive oil label design. The illustrated packaging combines stylized botanical vector artwork, ornamental detailing, expressive typography, and a contrasting dark background. Created in 2017 for a small-batch French olive oil producer.
Original Fig Vinegar Label Artwork – Vector Illustration, 2017
Original wraparound label design for artisan fig vinegar, created by Ian David Marsden in 2017. The artwork features colorful stylized figs, ornamental botanical details, expressive contours, and purple decorative lettering.
Designed as a companion to the olive oil label, the composition establishes a consistent illustrated product identity while retaining its own distinctive colors and graphic character.
Original Olive Oil Label Artwork – Vector Illustration, 2017
Original 2017 olive oil packaging artwork created by illustrator and graphic designer Ian David Marsden. The wraparound label combines contemporary decorative vector illustration, stylized olives and leaves, expressive ornamental linework, and typography on a dark background.
The design was conceived to distinguish a small-batch artisan food product through original illustration while maintaining a sophisticated appearance in retail and restaurant environments.
Outdoor product presentation of two complementary illustrated packaging designs for artisan olive oil and fig vinegar. Ian David Marsden developed the original vector illustrations, decorative lettering, and label compositions, combining expressive botanical motifs with a contemporary approach to gourmet food packaging.
Five-image portfolio presentation documenting the visual applications of Ian David Marsden's 2017 olive oil and fig vinegar packaging designs. The coordinated labels feature stylized botanical vector illustration, expressive hand-drawn lettering, decorative graphic elements, and strong color contrasts.
Illustrated Gourmet Packaging – French Bistro Presentation
Lifestyle presentation highlighting the distinctive illustrated labels designed by Ian David Marsden in 2017. The colorful botanical vector artwork contrasts with the dark bottles and complements the polished zinc counter and warm atmosphere of a traditional French bistro.
Selection of photographic applications showcasing the illustrated packaging designs created by Ian David Marsden for two Southern French artisan food products. The artwork uses bold botanical illustration, rich color contrasts, ornamental flourishes, and distinctive typography.
Product presentation featuring two complementary illustrated packaging designs created by Ian David Marsden in 2017. The labels combine contemporary decorative vector illustration, stylized botanical motifs, and expressive typography. Photographic setting inspired by traditional olive oil production in southern France.
Four-image presentation of Ian David Marsden's original olive oil and fig vinegar label designs. The images illustrate how the colorful vector artwork and consistent graphic identity appear across individual product photography, dining environments, and traditional production settings.
Artisan Fig Vinegar – Original Illustrated Label Design
Studio presentation of an illustrated fig vinegar label designed by Ian David Marsden. The original artwork features stylized figs, expressive ornamental linework, saturated pink and purple accents, botanical details, and custom lettering against a dark background.
Lifestyle presentation of two illustrated food packaging designs created by Ian David Marsden in 2017. The distinctive bottles demonstrate how contemporary vector illustration, expressive typography, and colorful botanical motifs can complement an elegant restaurant or dining environment.
Complete interior artwork (recto) of a bespoke illustrated wedding invitation designed by Ian David Marsden for Célia and Wilfried.
The composition brings together personalised illustrations of the couple and their baby, decorative floral artwork, a digital watercolour-style illustration of the wedding venue and a custom infographic showing the day's events.
Original vector pictograms are connected by a pink dotted line to guide guests through the programme, from arrival and accommodation to the ceremony, cocktail reception, dinner and evening celebration.
The commission included illustration, character design, vector artwork, typography, composition and complete print-ready graphic design.
Illustration and graphic design: Ian David Marsden.
Detail of a custom illustrated wedding timeline designed by Ian David Marsden for a bespoke wedding invitation.
The infographic uses original vector pictograms to represent the different stages of the celebration: arrival, accommodation, wedding ceremony, cocktail reception, dinner and dancing.
A pink dotted line connects the illustrations, creating a visual journey through the day's events.
The design combines vector illustration, information design, typography and visual storytelling to make practical wedding information both clear and engaging.
Vector illustration, infographic design and graphic design: Ian David Marsden.
Styled presentation of a bespoke illustrated wedding invitation created by Ian David Marsden for Célia and Wilfried's wedding in southern France.
Domaine Les Tuileries Wine Labels in a Paris Café
Domaine Les Tuileries Pinot Noir, Chardonnay and Cabernet Sauvignon shown together in a Paris café setting. The wine-label identity, custom lettering, character illustration and varietal differentiation were designed and illustrated by Ian David Marsden.
Domaine Les Tuileries Illustrated Wine Labels — French Bistro
The Domaine Les Tuileries Pinot Noir, Chardonnay and Cabernet Sauvignon bottles presented together in a French bistro setting. The coordinated label system combines hand-drawn lettering, illustrated characters and individual varietal colors across the three wines.
Domaine Les Tuileries Wine Labels — French Terrace
The complete Domaine Les Tuileries wine-label range displayed on a sunny French terrace. The Pinot Noir, Chardonnay and Cabernet Sauvignon bottles show the coordinated hand-drawn identity, custom lettering, illustrated characters, varietal colors and differing bottle formats designed by Ian David Marsden.
Domaine Les Tuileries Wine Label Design — Original Bottles
Original production photographs of the Domaine Les Tuileries wine-label project by Ian David Marsden. The images show the Cabernet Sauvignon and Chardonnay labels applied to their respective bottle formats, with custom lettering, illustrated rooster and bird characters, varietal color accents and the finished printed label design.
Top Source Columbia Valley Sauvignon Blanc Wine Label Design
Top Source Columbia Valley Sauvignon Blanc shown in an elegant restaurant setting. The label design by Ian David Marsden combines custom hand-drawn Columbia lettering and an orange painted sun motif with the Top Source mountain identity and metallic gold detailing.
Top Source Wine Label Design — Washington State Wine Range
The four-wine Top Source packaging range designed by Ian David Marsden, bringing Columbia Valley Syrah-Grenache and Sauvignon Blanc together with Walla Walla Valley Syrah and Cabernet Franc. The system combines a shared Top Source mountain identity with individually drawn regional lettering, painted motifs, varietal color differentiation and metallic gold details.
Écurie Adelphie Luxury Car Logo — Ian David Marsden
Logo and visual identity design for Écurie Adelphie, a high-end luxury automotive business. The identity combines a shield emblem with a stylized EA monogram, automotive key and black, white and blue color palette. Logo design and graphic development by Ian David Marsden.
Pic Saint-Loup – mon païs : logo sur T-shirt
Application du logo Pic Saint-Loup – mon païs sur T-shirt blanc. Identité visuelle conçue par Ian David Marsden, graphiste et illustrateur près de Montpellier, pour cette nouvelle marque de vêtements inspirée du territoire du Pic Saint-Loup dans l’Hérault.
T-shirts verts Pic Saint-Loup – mon païs
T-shirts vert sauge de la marque Pic Saint-Loup – mon païs, présentant la version horizontale du logo sur textile. Identité graphique et design de logo réalisés par Ian David Marsden, graphiste et illustrateur dans le Pic Saint-Loup près de Montpellier.
Hoodie Pic Saint-Loup – mon païs
Déclinaison du logo Pic Saint-Loup – mon païs sur hoodie bleu marine. Le grand marquage dorsal montre comment l’identité graphique s’adapte du petit logo textile à une composition beaucoup plus visible, tout en conservant la silhouette caractéristique du Pic Saint-Loup.
T-shirt bleu marine Pic Saint-Loup – mon païs
T-shirt bleu marine de la collection Pic Saint-Loup – mon païs montrant l’application compacte du logo sur textile. Une déclinaison de l’identité visuelle conçue pour fonctionner en différents formats, couleurs et techniques de marquage.
T-shirt blanc Pic Saint-Loup – mon païs
Montage présentant le T-shirt blanc Pic Saint-Loup – mon païs dans différents environnements, dont les vignobles du Pic Saint-Loup. La silhouette du massif est intégrée directement au logo créé par Ian David Marsden.
Collection homme Pic Saint-Loup – mon païs
Déclinaisons de l’identité graphique Pic Saint-Loup – mon païs sur vêtements pour homme : T-shirts et polo avec différentes compositions du logo. Logo créé par Ian David Marsden pour la marque locale inspirée du Pic Saint-Loup.
PIXEL 2024 Cover Design – AN2V Editorial Branding
ront and back cover for AN2V’s annual publication “PIXEL”, showcasing editorial design with strong typographic structure and modern branding
PIXEL 2023 Cover Design – Security Tech Editorial
Clean cover design for AN2V’s 2023 PIXEL guide, setting a visual tone for France’s premier video surveillance and safety journal
AN2V 3D Logo – Official Vector Redesign in Blender
High-resolution core version of the redesigned AN2V logo, produced in Blender for full scalability in presentations, broadcasts, and publications. Commissioned as part of France’s national rebrand in digital safety.
AN2V 3D Logo – Blue Variant for Digital Environments
Custom-designed 3D version of the AN2V logo rendered in Blender, created for modernized digital use and video presentations — commissioned by France’s national video protection association.
AN2V “Services” Logo – Brand Extension Variant
Supporting variant of the 3D AN2V logo for specific services, designed as part of a full rebranding suite — created for flexibility across print, digital, and editorial platforms.
AN2V Animated Logo – 3D Motion Branding
3D logo animation created in Blender for AN2V, France’s national association for video protection and smart city safety. Used in presentations, livestreams, and digital publications.
Logo Mika Arvieu – Mont Aigoual et Pic Saint-Loup
Logo vectoriel créé pour Mika Arvieu : une identité locale réunissant climatisation, électricité et plomberie, avec la Croix occitane et l’Observatoire du Mont Aigoual.
Carte de visite Mika Arvieu – identité artisan
Carte de visite conçue autour de l’identité Mika Arvieu, avec les trois métiers, les principales prestations, les coordonnées et un accès QR à Google.
Autocollant Google QR code – Mika Arvieu
Déclinaison de l’identité en autocollant QR : un support physique permettant d’accéder directement à la présence Google de l’entreprise.
Logo Mika Arvieu – version vectorielle noir et blanc
Version monochrome du logo préparée pour le flocage, le textile et les applications nécessitant une reproduction nette en une couleur.
Bannière LinkedIn Mika Arvieu
Adaptation horizontale de l’identité visuelle pour LinkedIn, avec hiérarchisation des services, coordonnées, logo et QR code.
Autocollant pour cumulus – Mika Arvieu
Petit autocollant avec QR code conçu pour être apposé sur un cumulus ou un équipement installé : les coordonnées de l’artisan restent directement accessibles au client.
Visuel Google Business – Mika Arvieu
Visuel adapté à Google Business pour présenter immédiatement les métiers de Mika Arvieu tout en conservant la même identité que les supports imprimés.
Logo Mika Arvieu sur vêtement professionnel
Une première version de l’identité Mika Arvieu en situation sur un vêtement professionnel, avant l’évolution graphique intégrant plus fortement le territoire.
Case study download graphic — Software Engineering Essentials Deck (design + illustration)
Illustrated Sports Traditions of Occitanie – City of Montpellier Infographic
Public-facing poster commissioned by the Ville de Montpellier and VLDR, explaining three iconic southern French sports – tambourin, joutes nautiques, and course camarguaise – in a playful and educational vector style. Created for foire, fête and community events.
Glam’s Canin Dog Grooming Marketing Set – Posters, Flyers & Branding
Complete visual identity system for Glam’s Canin, a French dog grooming business. Includes flyers, business cards, loyalty cards, and storefront graphics with playful dog mascots and bold pink visuals. Created for pet grooming marketing.
Glam’s Canin Dog Mascots – Character Illustration for Grooming Brand
Original mascot characters created for Glam’s Canin, showing different dog breeds in humorous poses with bows and glam styling. Designed to be friendly, appealing, and brand-consistent across signage and media.
Set of promotional coupons for Glam’s Canin featuring hand-drawn mascots and discounts for dog grooming services. Bright colors and playful layout for strong visual impact in local marketing.
Le’Gourmand Product Sheet Front – Courge Spaghetti & Panais
Recto of A4 promotional sheet for French startup Le’Gourmand, highlighting recipe with spaghetti squash and parsnip bites
Le’Gourmand Product Sheet Back – Chorizo & Bleu d’Auvergne
Verso of the Le’Gourmand promo flyer with ingredient photography, bold type hierarchy and second flavor: chorizo & blue cheese
Le’Gourmand Kakemono Banner – Event Graphic
Vertical kakemono design used at regional food innovation event in Avignon, thanking partners and presenting brand identity
Le’Gourmand Hero Product Shot – Composite with Ingredients
High-end Photoshop composite illustrating the flavor profile of the “panais, miel & bleu d’Auvergne” recipe with honey, root vegetables, blue cheese, and product bite
Le’Gourmand Illustrated “2” Made from Ingredients
Creative numeral made from photos of real vegetables used in recipes – typographic illustration for brand launch visuals
Wine Event Logo – Les Héritières de Bacchus Female Winemakers Claret
Custom logo design for Les Héritières de Bacchus, celebrating women winemakers with a bold, feminine illustration. Used across event branding and print collateral.
Embroidered Vest with Logo – Les Héritières de Bacchus Visual Identity
Embroidered logo application on wine event vests for Les Héritières de Bacchus, integrating illustration and typography into wearable branding.
Serigraphie Glass Design – Les Héritières de Bacchus Wine Salon
Elegant serigraphed wine glass created for the Les Héritières de Bacchus salon, featuring the custom event logo. Used as part of the official tasting set.
Vélo-Taxi Wrap – Sponsor Branding and Event Message Design
Color mockup of alternate vélo-taxi design with sponsors and wine salon branding. Created for Les Héritières de Bacchus to maximize visibility at the Claret event, ensuring readability and aesthetic coherence.
Les Heritieres de Bacchus Logo Claret – Vélo-Taxi Decal Template for Wine Event
Vector art presentation showing decal placement on all sides of the vélo-taxi for Les Héritières de Bacchus. Includes visual planning, sponsor logos, and official salon typography. Created by Ian David Marsden for professional print wrapping.
Branded Vélo-Taxi Front View – Salon du Vin Pic Saint Loup
Custom illustrated wrap for wine salon Vélo-Taxi used at Salon du Vin Pic Saint Loup, promoting the event while in motion.
Wine Event Vélo-Taxi – Live Branding for Les Héritières Claret
On-site use of the fully branded wine salon Vélo-Taxi, in motion during the Les Héritières Claret event in Pic Saint Loup.
Full Decal Advertising Design – Héritières Wine Salon Vélo-Taxi
Vector graphic layout for a 4-Complete rear view branding for wine event Vélo-Taxi featuring event dates, illustration, and sponsor info — live advertising on wheels. vélo-taxi ad vehicle, used for promotion of Les Héritières de Bacchus in Claret. A bold and dynamic mobile branding tool seen throughout the Pic Saint Loup region during event days.
Mairie de Vacquières Logo – Color Vector Version
Official color version of the Vacquières mairie logo, featuring a stylized windmill against a soft sky gradient. Designed for use across print, signage, and digital platforms.
Mairie de Vacquières Logo – Black and White Version
Clean vector logo design for the mairie (town hall) of Vacquières, France. This minimalist black and white version highlights the stylized windmill symbol.
erre sérigraphié – Mairie de Vacquières (34)
Design graphique pour le verre officiel de la Mairie de Vacquières, avec illustration de l’éolienne historique. Réalisé pour les événements municipaux et les foires locales dans l’Hérault.
Cover page for the Domaine Cammaous winery catalog, designed with custom bottle photography, retouching, and elegant layout. Created for a Languedoc vineyard near Montpellier, showcasing a refined product line from the Pic Saint-Loup region.
A composite image displaying the front and back covers of the Domaine Cammaous wine catalog with select inside pages. Designed and directed by Ian David Marsden for a winery based in 34270 Claret. Combines editorial layout, photo retouching, and visual coherence across marketing materials.
Business Card Design – Domaine Cammaous Recto Verso
Front and back of the Domaine Cammaous business card design featuring vector illustration and brand consistency. Designed for wine professionals in Pic Saint-Loup and Claret.
Fiche Technique Design – ‘Gensollen’ Red Wine by Domaine Cammaous
Editorial-style wine sheet for ‘Gensollen’, a red wine from Domaine Cammaous in Claret, Pic Saint-Loup. Creative direction, photography, and layout by Ian David Marsden, integrating precise lighting and solar highlight effects to enhance bottle presentation.
Vector Wine Map Illustration – Back Cover Design for Domaine Cammaous
Vector map design for the back cover of Domaine Cammaous’s wine catalog. Part of a larger branding project for this winery based in 34270 Vacquieres, Pic Saint-Loup — reinforcing the connection to terroir.
ite WordPress Domaine Cammaous Pic Saint-Loup
Design du site WordPress original du Domaine Cammaous, cave indépendante dans le secteur du Pic Saint-Loup.
Illustration bouteille de vin avec ruban de Noël Domaine Cammaous
Détail de l’illustration de bouteille avec ruban de Noël, réalisée pour les coffrets cadeaux du Domaine Cammaous.
Page d’accueil – Domaine Cammaous dans les vignes
Photographie produit des bouteilles Domaine Cammaous
Photographie produit et intégration web pour la présentation des cuvées du Domaine Cammaous.
Page d’accueil du site Domaine Cammaous avec photo de vignes et logo WordPress en haut de page.
Page produit – Fiches des vins sur le site
PDFcatalogue-cammaous-marsden
Communication visuelle Domaine Cammaous
Communication visuelle pour le Domaine Cammaous, de l’identité digitale aux supports physiques sur le domaine.
Mas de Figuier Sign Featuring Roc de Couder Label Design – Vacquieres Winery
Permanent exterior signage at Mas de Figuier in Claret using visual elements from the Roc de Couder label. Designed for brand consistency across wine marketing and physical presence in the Pic Saint-Loup region.
Mas de Figuier Crest Redesign – Heraldic Vector Illustration for Winery Branding
Mas de Figuier Crest Redesign – Heraldic Vector Illustration for Winery Branding
Winery Signage with Redesigned Heraldic Crest – Mas de Figuier Exterior
Application of the redesigned Mas de Figuier crest on the winery’s exterior signage in Claret, Pic Saint-Loup. Vectorized for print and large-format display, this logo brings visual impact and continuity to the estate’s identity.
Tim Müller – Fit-Mit-Tim Personal Trainer Zürich
Fit-Mit-Tim Logo Variante Weiss – Personal Trainer Zürich
Bowflex Training mit Fit-Mit-Tim – Personal Training Zürich
Hero-Slider Fit-Mit-Tim Website – Personal Training Zürich
Ian David Marsden graphiste illustrateur Claret Montpellier
Ian David Marsden — graphiste illustrateur à Claret, près de Montpellier, pour sites WordPress, identité visuelle, illustration et communication locale.
Fit-Mit-Tim Trainingsangebot – Personal Trainer Zürich
Tim Müller Personal Trainer Zürich – Fit-Mit-Tim.ch
Tim’s Tipps – Personal Trainer Zürich
Night View of Montpellier Arc de Triomphe – Illustrated Poster
Travel-poster-inspired nighttime artwork of Montpellier’s Rue Foch and Arc de Triomphe, created in Adobe Photoshop with layered painting techniques
Daylight Poster of Montpellier’s Arc de Triomphe
Illustrated daytime view of Rue Foch in Montpellier, styled like a classic French travel poster using digital paint techniques
Roc de Couder Wine Bottle – Label Design for Mas de Figuier, Pic Saint-Loup
Full bottle photo of Roc de Couder wine by Mas de Figuier, featuring label design by Ian David Marsden. Set against a natural backdrop in the Pic Saint-Loup terroir, the label includes a custom medieval illustration and gold-foil accents, designed for a winery based in Claret, Hérault.
Mas de Figuier Label Illustration – Knights and Crest Concept Art
A close-up view of the illustrative composition used on the Mas de Figuier labels. It emphasizes historical storytelling through stylized vector art and geographic references like the Pic Saint-Loup.
Roc de Couder Wine Bottle with Final Label – Mas de Figuier, Pic Saint-Loup
The final bottled presentation of “Roc de Couder” from Mas de Figuier, with the custom wine label created by Ian David Marsden. Featuring a Knights Templar motif and gold-foiled crest, this label was designed to embody the terroir of Claret and the Pic Saint-Loup AOC.
Roc de Couder Label with Gold Foil Detail and Label Roll – Mas de Figuier
Close-up of the Roc de Couder wine label designed by Ian David Marsden, shown with foil stamping and label roll in the background during bottling. Emphasizes artisanal design and wine production process in southern France.
Wine Label Design – Mas de Figuier with Pic Saint-Loup and Templar Illustration
Full label design for Mas de Figuier wine bottles, featuring a detailed vector illustration of the Pic Saint-Loup and Knights Templar imagery. Created to convey history, terroir, and regional pride in each bottle.
Mensa France Membership Card – Vertical Stripe Variant
Concept design for official Mensa France member card featuring bold tricolor stripe and minimalist layout for national branding
Affiche illustrée Critérium des Cévennes 2024 – Ian David Marsden
Affiche officielle pour le Critérium des Cévennes 2024 à Claret (34), créée par Ian David Marsden, illustrateur et graphiste.
Mensa International – Identity Card Layout Option
Alternate concept for Mensa France card with typographic balance and color-blocked flag element
Mensa Member Card Concept – Grid Pattern Background
Creative version of the Mensa France member card with circular symbol grid and institutional branding
Munchkins Restaurant Logo – Dining Version with Character
Final logo design for Munchkins, a themed restaurant inside the historic Culver Hotel in Culver City, Los Angeles. Features a whimsical character mascot inspired by the Wizard of Oz, holding a red fork and knife to represent dining. Designed by Ian Marsden for hospitality and entertainment branding.
Munchkins Lounge Logo – Cocktail Version with Character Illustration
Alternate version of the Munchkins logo featuring the same bowler-hatted mascot holding a martini glass. Developed for the bar and cocktail menu of the Culver Hotel’s in-house restaurant, referencing Hollywood legacy and quirky charm.
Munchkins Restaurant Logo – Sushi Concept with Mascot and Chopsticks
Branded sushi variant of the Munchkins logo used at the Culver Hotel, showing the playful character with red chopsticks. Part of a unified restaurant identity system with themed logos for different menus. Designed to appeal to film lovers and foodies alike.
iSHEPHERD Side-by-Side Logo – Brand Specification
Side-by-side logo variation of the iSHEPHERD brand, showing proportions and layout for digital and print applications
Business Card Design – iSHEPHERD Corporate Identity
Clean and modern business card layout for iSHEPHERD featuring minimal green branding, logo, and title hierarchy
iSHEPHERD Horizontal Logo – Brand Bible Specification
Horizontal lockup of iSHEPHERD corporate logo with spacing rules and clear space defined for consistent brand usage
UX Login Screen – iSHEPHERD App with Animated Logo
Minimalist login interface for the iSHEPHERD platform, featuring a looping radar-style animated logo for brand consistency
Icon System for TRM360 Software – Persona-Based Design
Set of original custom icons designed for the TRM360 interface, representing personas, user roles, tools, and system states
TRM360 Icon Library – Full Persona-Driven System
Extended visual icon system for the TRM360 platform by iSHEPHERD, optimized for scalability and user clarity
TRM360 Icon Set 03 – Action & Process Icons
Custom vector icons designed for action states, file processes, notifications, and data movement across the TRM360 dashboard interface
TRM360 Icon Set 04 – Users, Tools & Permissions
Persona-based icons designed for access levels, user roles, collaboration tools, and system permissions in the TRM360 environment
Conceptual illustration from pitch deck showing a figure navigating through a storm with iSHEPHERD 3D logo as navigation beacon
iSHEPHERD TRM360 One Sheet Design
Marketing one-sheet for TRM360 SaaS product with modular layout, icon grid, product features, and iSHEPHERD brand integration
Parc Le Duc Illustrated Map – Full Site Orientation
Custom-designed illustrated map of Parc Le Duc featuring chalets, roads, icons, zones, and amenities for guest navigation. Created in vector format for signage and print.
Bee Mascot Character – Vector Artwork in Color and Outline
Friendly bee mascot character designed in vector format with both full-color and outline versions, created for the town of Saint-Mathieu.
The Saint-Mathieu bee mascot installed on public signage for an apiary project; educational panel with character artwork.
Bee Mascot 3D Character – Four Expressive Poses for Municipal Project
3D renderings of the bee character in joyful, curious, and welcoming poses for use in signage, education, and promotional print in Saint-Mathieu’s local government outreach
Composited Lifestyle Mockup – Bee Mascot Brand in Family Setting
Digitally composited branding mockup showing custom honey label and t-shirt with mascot in a family lifestyle scene at Pic Saint-Loup, promoting local identity and product storytelling
Brand Lifestyle Imagery – Family Scene with Mascot and Packaging
Full composited brand visual showing 3D bee mascot, product label, and apparel design integrated into a staged family scene for promotional and regional identity use
Pool and Restaurant Signage Panel – Outdoor Direction System
Custom totem design with clear icons, typography, and layout hierarchy for public access signage in multilingual environments
Alternate angle of the official entrance totem sign, showing large-format vector pictograms for pool, restaurant, and parking access in the Saint-Mathieu-de-Tréviers region
Safety signage combining road symbols, pedestrian pictograms, and map section. Designed for family-friendly navigation and multilingual accessibility.
Custom Compass Rose Icon – Orientation Symbol for Signage
Orange vector compass icon used in map design and wayfinding panels to support multilingual visual orientation
Parc le Duc – Chalet Icons – Modular Lodging Symbols for Maps
Color-coded vector icons representing individual accommodation units for illustrative site plans
Parc le Duc- Site Access Plan – Pool and Restaurant Zone Illustration
Detail from the illustrated site map showing the restaurant, pool, parking areas, and facility icons. Created in vector format for signage and orientation panels.
Parc le Duc Chalet Zone Map – North Section
Full-color vector segment from the main map highlighting chalet locations, street layout, and facility markers. Designed for print, outdoor signage, and visitor brochures.
Parc le Duc- Holiday Park Map – Western Sector Layout 34270 Vacquieres
Stylized vector map of western area with numbered lodgings and green pathways. Used in directional signage, multilingual guides, and printed leaflets.
Iconography for emergency services (112, police, ambulance) created for French, Dutch, and English guests
Parc le Duc Entrance Totem Sign – Installed Landmark Signage
Final production totem in full height showing consistent brand color use (PMS orange), symbol set, and bilingual-friendly design. Tailored for the Montpellier region’s tourist demographic.
Parc le Duc Entrance Totem Sign – Directional Overview for Pool and Facilities
Custom-designed totem panel positioned at the main entrance, featuring icon-based directions for swimming pool, restaurant, and guest services. Created in vector format for high legibility and visual consistency.
Mercedes-AMG Petronas F1 Papercraft Model – A4 Cutout for Museum Use
A high-detail A4 paper cutout model of the Mercedes-AMG Petronas Formula One car, created for the Mercedes-Benz Museum in Stuttgart. Designed for motorsport enthusiasts, this foldable papercraft features precision sponsor logos, racing livery, and aerodynamic detailing.
PILLAGE – Complete Game Branding and Board Design
Full visual identity and graphic design for the board game PILLAGE, including logo, game box, character cards, and in-game assets. Created for a fantasy adventure game with strong French cultural roots, targeting board game enthusiasts in France and Germany.
PILLAGE Board Game Launch Visual
arketing visual created for the launch of PILLAGE autour du Pic, showcasing full character lineup, packaging design, and gameplay. Aimed at French-speaking board game enthusiasts.
PILLAGE Game Advertising Visual
A full-page magazine promo for PILLAGE autour du Pic created by Ian David Marsden. Integrates box art, board layout, and components in a single illustrated visual.
PILLAGE Box Cover Illustration and Logo Design by Ian David Marsden
Hand-illustrated cover artwork and custom typographic logo for the board game PILLAGE autour du Pic. The design features detailed character art and medieval scenery evoking the Pic Saint-Loup region in Occitanie, France. Art direction and branding by Ian David Marsden.
the mysteuious prospector, the back of card design with map logo and cold coin stack
A selection of core gameplay cards from PILLAGE autour du Pic, a treasure-themed board game by Ian David Marsden. This set includes the hand-drawn character card “Le Chercheur d’Or”, the official card back with map crest and golden coin pile, a treasure chest bursting with four gold bars, and the ornate navigational compass card. All visuals reinforce the game’s adventurous medieval identity.
PILLAGE – Location Scroll Cards with Map Clues
A full set of location scroll cards for PILLAGE autour du Pic, each designed in parchment style with illustrated map elements and “X marks the spot” clues. These game components by Ian David Marsden support strategic movement and treasure discovery in the Languedoc-inspired adventure board game.
PILLAGE – Illustrated Rulebook, Game Assets, Cards, and Visual Development
PILLAGE – Illustrated Rulebook, Game Assets, and Visual Development
Character Card Design for PILLAGE Board Game – Marsden Illustration
A cast of illustrated medieval characters for the card-based board game PILLAGE autour du Pic, designed by Ian David Marsden. Each card blends stylized line art with a historical-fantasy aesthetic suited to European tabletop games.
Illustrated Location Cards for PILLAGE autour du Pic – Regional Game Design
A selection of hand-drawn location cards representing historical and mythical settings of southern France. These environment illustrations form part of the strategic gameplay in PILLAGE autour du Pic.
Modular Game Board Design for PILLAGE – Ian David Marsden
Central game board created by Ian David Marsden for the modular tabletop board game PILLAGE. Features a rich visual grid system with medieval iconography, designed for flexibility and immersive gameplay.
Coca-Cola Can Comic – “Nature Redemption” (IGORA Campaign)
Detailed comic illustration for Coca-Cola’s Swiss recycling campaign. The “Nature Redemption” strip depicts an eco-friendly narrative printed on actual soda cans to encourage participation in aluminum recycling.
Coca-Cola Can Comic – “Recycling Dunk” Illustration (IGORA Campaign)
Wordless comic strip illustrated for Coca-Cola Switzerland and IGORA Recycling — featured directly on printed cans. A dynamic mini-storyline designed to raise recycling awareness in a fun and accessible way.
Columbia Valley White Wine Label – TOP SOURCE Sauvignon Blanc
Final label artwork for the redesigned Top Source Columbia Valley Sauvignon Blanc, combining the new master brand system with the warmer Columbia white-wine identity.
Top Source Columbia Valley Sauvignon Blanc – redesigned bottle
Bottle visualization of the redesigned Columbia Valley Sauvignon Blanc, showing the new Top Source master identity and the warmer orange label treatment for the white wine.
Columbia Sauvignon Blanc wine identity – Top Source redesign
The revised Columbia identity for Top Source Sauvignon Blanc, centered on an expressive handwritten mark and a warm orange sun motif.
Top Source Columbia Valley Syrah-Grenache – redesigned label artwork
Redesigned flat label for Top Source Columbia Valley Syrah-Grenache, using the new brand system and a cooler blue visual language.
Top Source Columbia Valley Syrah-Grenache – redesigned bottle
Bottle visualization of the redesigned Columbia Valley Syrah-Grenache, pairing the new Top Source logo system with the wine’s blue Columbia identity.
Columbia Syrah-Grenache wine identity – Top Source redesign
The Columbia Syrah-Grenache identity adopts a cooler blue register, with a sweeping handwritten mark and horizontal brushstroke.
Top Source Walla Walla Valley Syrah – redesigned label artwork
The redesigned Walla Walla Valley Syrah label, with the new Top Source master identity replacing the former heavy black header.
Top Source Walla Walla Valley Syrah – redesigned bottle
Bottle visualization of the redesigned Walla Walla Valley Syrah, showing how the new label system works on the finished wine format.
Walla Walla Syrah wine identity – Top Source redesign
The redesigned Walla Walla Syrah identity uses freer handwritten lettering and a compact red sun motif to create a warmer, more expressive label presence.
Domaine Les Tuileries – Hand-Drawn Lettered Logo Design
Custom logo for Domaine Les Tuileries featuring hand-lettered, calligraphic typography. Created by Ian Marsden as part of a bespoke visual identity for a vineyard or artisan enterprise in southern France.
Wine Label Illustration – Domaine Les Tuileries Cabernet Sauvignon
Illustrated wine label for Domaine Les Tuileries Cabernet Sauvignon — featuring hand-drawn characters and red graphic accents. Designed to evoke French tradition with a whimsical, artisanal flair.
Custom wine label illustration for Domaine Les Tuileries Pinot Noir with purple accent tone. Features charming hand-drawn elements to reflect the vineyard’s personality and regional roots.
Wine Label Illustration – Domaine Les Tuileries Chardonnay
Green-accented Chardonnay label for Domaine Les Tuileries with hand-inked visuals. Created in a unique signature style for boutique wine producers.
Wine Bottles with Labels – Domaine Les Tuileries Cabernet
Photo of actual labeled bottles of Domaine Les Tuileries Cabernet Sauvignon with tall label format on classic Bordeaux bottle. Taken at winery.
Domaine Les Tuileries Cabernet Bottle Closeup
Closeup photo showing applied wine labels on Domaine Les Tuileries Cabernet bottles. Highlights label sizing, typography and production.
Domaine Les Tuileries Wine Bottle Lineup
Perspective shot of multiple wine bottles from Domaine Les Tuileries with artistic labels for Cabernet, Pinot, and Chardonnay. Highlights label consistency across product line.
Wine Bottle Display – Domaine Les Tuileries Labels
Product photo showcasing the full line of Domaine Les Tuileries bottles, with hand-illustrated wine labels designed for the American market. Includes Cabernet, Pinot Noir, and Chardonnay.
Website Design for Freddy Koella – Minimal Album
Homepage layout created for Freddy Koella’s solo album Minimal, as part of a full visual identity project. Design direction emphasizes clarity, whitespace, and visual rhythm to reflect the minimalist musical aesthetic.
Desktop Wallpaper Designs – Freddy Koella Minimal Album
Set of downloadable desktop wallpapers created for the launch of Freddy Koella’s Minimal album. Designed with modular grid layout and understated tones, these assets extended the minimalist brand experience across digital platforms.
Album Cover Design – Freddy Koella Minimal
Ultra-minimalist album cover artwork for Minimal by Freddy Koella, featuring a close-cropped photo of a James Trussart guitar headstock. Visuals were kept deliberately sparse to align with the album’s title and Koella’s artistic vision.
CD Package Design – Freddy Koella Minimal Album
Interior spread of Freddy Koella’s Minimal CD packaging showing the full inlay booklet and disc. Design emphasizes restraint, negative space, and precision typography — consistent with the album’s concept.
CD Label Design – Freddy Koella Minimal
Custom CD label for Freddy Koella’s Minimal album featuring isolated photographic elements and minimalist layout. Typography is clean and structured, reinforcing the pared-back aesthetic.
Album Back Cover – Freddy Koella Minimal
Minimalist back cover for the Minimal album by Freddy Koella. Displays the tracklist over a photo of a handcrafted guitar neck, highlighting musical craftsmanship and artistic subtlety.
Desktop Wallpaper Design – Freddy Koella Minimal Album
Promotional desktop wallpaper created for Minimal by Freddy Koella. Features Koella with his guitar, matching the minimalist tone of the album and site branding. Distributed as part of the official digital assets bundle.
Artist Desktop Background – Freddy Koella for Minimal
Official background image of Freddy Koella used as a downloadable asset for his album Minimal. Created as part of a consistent identity package across CD, website, and digital promos.
Freddy Koella Album Branding – Desktop Wallpaper
Light-themed portrait of Freddy Koella with guitar, prepared for album-related digital downloads. Part of the unified branding suite for the Minimal album.
Wrestling Merch Branding – Johnny Mundo Wearing Slamtown Shirt by Marsden
Professional wrestler and entertainment star Johnny Mundo (John Hennigan) wearing a custom-designed Slamtown T-shirt by Ian David Marsden. Part of a visual identity series for merchandise, events, and streetwear in the pro wrestling industry.
T-Shirt Design – Slamtown Skull Graphic for Johnny Mundo Wrestling Brand
High-impact vector artwork for the “Mayor of Slamtown” brand — a custom T-shirt design for wrestler Johnny Mundo (aka John Hennigan). Created in Adobe Illustrator for large-format screen printing, featuring bold comic-inspired illustration and typographic identity.
Creative Direction and CD Cover Design – “Just Wanna Dance” by La Toya Jackson
Creative direction and full CD cover design for “Just Wanna Dance” by La Toya Jackson — a major release by the global recording artist and member of the Jackson family. Designed by Ian David Marsden, this cover blends hand-drawn illustration, stylized typography, and vibrant visual storytelling to support the pop and dance-driven identity of the album.
CD Inlay and Booklet Design – “Just Wanna Dance” by La Toya Jackson
Complete CD inlay and interior design for La Toya Jackson’s “Just Wanna Dance” single. As creative director, I developed the full packaging concept including interior layout, color palette, type hierarchy, and image integration to match the artist’s pop identity.
Creative Direction and Cover Art – “Startin’ Over” Album by La Toya Jackson
Cover artwork and visual branding for La Toya Jackson’s album “Startin’ Over.” This minimalist, high-impact design leverages bold color and iconic photography to establish a powerful visual identity. Developed under full creative direction for the album’s branding.
CD Booklet and Interior Design – “Startin’ Over” by La Toya Jackson
Interior booklet layout for “Startin’ Over” by La Toya Jackson. The booklet features photographic elements, typography, and editorial-style layout — supporting the overall album story and aligning with the visual tone developed for the release.
VIP Digital Access Card – La Toya Jackson Fan Experience Portal latoyaonline.com
Custom design for La Toya Jackson’s VIP Fan Access Pass. Created as part of a larger branding and fan engagement campaign, this design merges album visuals with sleek digital styling for use in gated content platforms and exclusive membership experiences.
Single Cover Design – La Toya Jackson “Free the World” Pop Anthem
Official CD single cover for La Toya Jackson’s “Free the World,” featuring a symbolic broken chain graphic. Designed as part of a complete creative direction package, reflecting the song’s empowering message of personal and global liberation.
CD Label Design – La Toya Jackson “Free the World” Disc Artwork
High-impact CD label design for La Toya Jackson’s “Free the World” single, featuring a bold chain graphic to echo the theme of liberation. This was part of a full branding suite including packaging, logo, and VIP merchandise.
Alternate Disc Designs – La Toya Jackson “Free the World” Single
Two alternate CD designs for La Toya Jackson’s “Free the World,” showcasing concept exploration in layout, typography, and visual symbolism. Designed to match the visual identity of the album campaign.
CD Face Design – La Toya Jackson “Just Wanna Dance” Single
Custom CD face graphics for La Toya Jackson’s “Just Wanna Dance” single, featuring the “TOY” branding and minimal pink eye motif. A clean yet distinctive design emphasizing identity and recognition.
TOY Logo Design – Eye Vector Graphic for La Toya Jackson Brand
Vectorized TOY logo featuring an eye motif created for La Toya Jackson’s personal brand. This distinctive emblem was used across merchandise, CDs, and digital content. Conceptualized and executed in Illustrator.
Visual Identity Overview – La Toya Jackson CD Cover and Royal Crest
Composite overview of La Toya Jackson’s CD cover artwork and regal “TOY” crest, showing cohesive branding between music visuals and personal symbolism. Both were designed as part of a unified creative direction project.
TOY Crest Embroidery – Custom Heraldic Logo for La Toya Jackson
Vector crest designed for La Toya Jackson’s TOY brand, embroidered on velvet as part of VIP and promotional merchandise. Combines royal insignia motifs with personalized identity design for high-end branding.
Ritzenhoff Product Line – Illustrated Designs by Ian David Marsden
Selection of designer glassware, mugs, and accessories created for Ritzenhoff by Ian David Marsden. Features playful, colorful illustrations with strong character design, reflecting the iconic German brand’s creative product line.
La Toya Jackson Crest – Official Vector Emblem Design for latoyaonline.com
Regal crest artwork as seen on La Toya Jackson’s official website, latoyaonline.com. This vector emblem was part of the site’s original design and branding, conceived and developed by Ian David Marsden, including HTML, graphics, and hosting. Symbolic of her royal pop legacy and family heritage.
Character and Product Line – Ritzenhoff Kitchen Farm by Ian David Marsden
Full product collection from Ritzenhoff’s “Kitchen Farm” series featuring multiple illustrated mascots and packaging designs. Designed by Ian David Marsden, this set includes birds, animals, and stylized branding illustrations on kitchen items and retail packaging.
Sugar Bird Mascot Design for Ritzenhoff Kitchen Farm – Illustrator Ian David Marsden
Character design for Ritzenhoff’s “Kitchen Farm” line – featuring a whimsical sugar bird mascot created by Ian David Marsden. This stylized, illustrated character appears on kitchenware and gift packaging, blending charm with modern branding for the German design brand.
Retro Hand Lettering Design – “The Highway to Music”
A vibrant, digitally illustrated hand lettering composition created for a music-themed t-shirt and album cover. Inspired by Americana road signs and 1970s typography, this custom type artwork features stylized characters, color gradients, and flourishes designed for screen print and digital merchandise use.
Mascot and Packaging Art for Ritzenhoff Kitchen Farm by Ian David Marsden
Retail packaging presentation of Ritzenhoff Kitchen Farm products featuring mascots and visual storytelling elements by illustrator Ian David Marsden. Each box showcases a different character – bringing playful, high-end storytelling to kitchen giftware in Germany.
Symbol Set and Payline UI – Inca Slots Facebook Game
Full set of illustrated slot symbols and animated payline interface for the social game Inca Slots. Features rich textures, gold-trimmed letters, and Mayan-style embellishments designed for high visual impact on desktop and mobile.
Inca Slots Facebook Game – Full Interface and Character Art by Ian David Marsden
Complete slot machine user interface design for the Inca Slots Facebook game. Includes custom Aztec-inspired character icons, gold-themed letter symbols, and UI layout — fully illustrated by Ian David Marsden in Adobe Illustrator and Photoshop.
Inca Slots Card Letters – A, K, Q Symbol Art
Royal card symbols A, K, and Q stylized in Inca theme for the Inca Slots Facebook game. Each letter is rendered with golden textures, ornamental edging, and custom foliage motifs by Ian David Marsden.
Inca Slots Icon Set – Camel, Temple, and Mask Symbols
Set of three illustrated symbols for Inca Slots: a golden camel, stepped temple, and decorative mask. Created for social slot gameplay iconography, designed by Ian David Marsden with high-detail stylization and vibrant palettes.
Inca Slots Letter Symbols – J and 10 Graphics
Lower-tier card symbols J and 10 illustrated with decorative gold styling and tropical leaves, part of the Inca Slots interface design set. Art direction and execution by Ian David Marsden for social gaming use.
Inca Slots Game Characters – Priest, Queen, Warrior, and Slave Symbol Set
Central character set for the Inca Slots Facebook game, including detailed vector illustrations of a priest, queen, warrior, and slave. Designed by Ian David Marsden, these richly styled figures serve as high-value symbols within the slot gameplay, blending cultural motifs with bold UI clarity.
Leather-textured exterior design for the premium PartyPOW! pack, simulating stitching and embossing effects. Art direction and Photoshop mockup by Ian David Marsden.
PartyPOW! Leather Pack – Exterior Spread with QR Code and Energy Info
Full exterior spread of the PartyPOW! Leather Edition energy capsule pack, featuring stitched leather textures, brand positioning copy, and a prominent QR code. Designed by Ian David Marsden to elevate the product’s premium appeal with a tactile and stylish look.
Outer packaging design for the PartyPOW! Steel Edition featuring a rugged, metallic aesthetic with chrome textures. Designed for a bold, industrial brand appeal under full creative direction.
PartyPOW! Leather Pack Interior – Capsules and Usage Icons
Interior view of the PartyPOW! Leather Edition pack featuring blister capsules and illustrated usage instructions. Designed to convey elegance and practicality.
PartyPOW! – Lady Pack Edition Designed by Ian David Marsden
Bold, glam-oriented “Lady Pack” concept for PartyPOW!, using soft gradients, nightclub lighting effects, and a female-centric character to engage women in the wellness space. Design highlights include QR integration and lifestyle appeal.
PartyPOW! Final Retail Blister Pack – Natural Energy Capsules
Final production version of the PartyPOW! blister pack featuring red capsules and branded backer card. Clean, bold, retail-ready layout created as part of complete brand launch strategy.
PartyPOW! Lady Pack Interior – Capsule Display and Instructions
Interior view of the PartyPOW! Lady Pack showing red energy capsules and illustrated “how to use” graphics. Bold design language aimed at women in club and nightlife settings, art directed by Ian David Marsden.
PartyPOW! VIP Club Edition – Comic Style Packaging Artwork
Illustrated outer packaging for the VIP Club Pack edition of PartyPOW! featuring a red-carpet party scene in comic strip style. Full illustration and creative direction by Ian David Marsden.
PartyPOW! Retail Packs with Blisters – Final Capsule Lineup
A complete set of final PartyPOW! packaging lines including Steel, Lady, and VIP alongside blister capsules. All designs art directed by Ian David Marsden as part of full go-to-market branding execution.
partypow-steel-PartyPOW! – Steel Pack Design by Ian David Marsden
“Steel Pack” concept with riveted chrome panel styling for a rugged, masculine look. Custom QR icons explain usage, while the blister format reinforces the premium, high-energy feel of the PartyPOW! brand.
PartyPOW! Capsule Packs – Full Brand Packaging Line
Product photography showing multiple PartyPOW! variants including Lady, VIP Club, Steel, and Leather Pack designs. Art direction, branding, and packaging by Ian David Marsden.
Photograph showing multiple PartyPOW! packaging variants, including the full blister pack display with comic-style panels, capsules, and mascots. This captures the brand’s energetic in-store shelf presence.
Party Animal Mascot – Branding Character Design
Original vector character design of the “Party Animal” mascot – part of the PartyPOW! identity system. Created by Ian David Marsden for web, print, and social media use.
PartyPOW! Display Box with Blisters and Capsule Packs
Final retail packaging for PartyPOW! capsules including blister packs, display box, and various flavor types. Creative direction, layout, and print prep by Ian David Marsden.
Ritzenhoff Product Design Collection – Illustrated Objects by Ian David Marsden
Overview of product illustrations created for Ritzenhoff by Ian David Marsden. Designs span multiple categories, including drinkware, pet accessories, and kitchen ceramics. All objects reflect Marsden’s playful visual storytelling and high-end product branding.
Cat Bowl Exterior Design – Katzennapf for Ritzenhoff
Graphic design for a ceramic cat bowl created for the Ritzenhoff Designer line. Featuring a stylized cartoon cat and vibrant stripe pattern, the piece blends charm and clarity for retail shelf impact
Interior Illustration for Ceramic Cat Bowl – Ritzenhoff Pet Line
Interior detail design for the Ritzenhoff ceramic cat bowl, featuring whimsical character art by Ian David Marsden. Created to bring visual delight to daily use products in the designer petware space.
Weizenbier Glass with Viking Character – Ritzenhoff Collector Series
Humorous character design of a Viking enjoying a beer, illustrated by Ian David Marsden for the Ritzenhoff Weizenbier collector series. A playful fusion of Norse mythology and Bavarian beer culture in a high-quality glassware format.
Salt Pig Ceramic – Pig-Shaped Kitchen Accessory for Ritzenhoff
Illustrated ceramic salt holder designed in the shape of a pig wearing an apron. A functional and humorous piece designed by Ian David Marsden for the Kitchen Farm product line.
Colorful sugar container shaped like a bird holding a spoon, designed by Ian David Marsden. Combines visual storytelling with kitchen functionality in a playful format.
Ritzenhoff Design Collection Cappuccino Cups
Retro-style character illustration and graphic layout for the Coffee Man espresso cup. Part of a designer series by Ian David Marsden, fusing comic line art with product storytelling.
Ritzenhoff Design Collection Cappuccino Cups
Illustrated coffee cup featuring a stylized female character in motion. Created for Ritzenhoff’s Coffee Woman line by illustrator Ian David Marsden. Playful, bold, and shelf-ready.
Small Herb Jar with Typographic Illustration – Ritzenhoff
Illustrated label design for a small ceramic herb jar, with bunny mascot character and surface for chalk writing. Designed as part of a coordinated kitchen storage series for Ritzenhoff.
Large Ritzenhoff Deign Collection Herb Jar with Cow Illustration by Ian David Marsden
Largre ceramic herb jar, with green stripes and bold iconography. Designed as part of a coordinated kitchen storage series for Ritzenhoff.
Présentation du projet d’étiquettes illustrées – scène intérieure
Visuel de présentation du projet, construit autour de l’illustration du vin blanc et d’un titrage graphique mettant en avant la série d’étiquettes.
Étiquette de vin rouge 44,4 – scène de terrasse illustrée
L’étiquette rouge 44,4 transforme une ambiance de terrasse du soir en scène de bouteille, entre vie locale et composition graphique.
Illustration d’intérieur pour étiquette de vin blanc
Dessin original utilisé pour l’étiquette de vin blanc, montrant l’intérieur du lieu avant son intégration au design final de la bouteille.
Étiquette de rosé illustrée L’Arrosé – scène musicale en terrasse
Pour le rosé L’Arrosé, une scène de musique en terrasse donne à l’étiquette son ambiance estivale et conviviale.
Étiquette de rhum arrangé La Rangée – pirate et paysage du Pic Saint-Loup
L’étiquette du rhum arrangé La Rangée introduit un pirate dans le paysage du Pic Saint-Loup, ce qui n’était pas strictement nécessaire, mais devient rapidement préférable.
O Mas Troquet Vector Logo and Business Card Design – Vacquières
Elegant black and white vector logo design for O Mas Troquet, a rustic-chic restaurant located in Vacquières (34270), in the Pic Saint-Loup region. Featured here with the front and back of the business card layout, combining minimalism and artisanal charm. Logo design by Ian David Marsden.
OMT Logo Design – Night Branding for O Mas Troquet Events
Custom logo design for OMT – the evening persona of O Mas Troquet, created for DJ sets, live music, and nightlife events. This alternate brand identity brings an edgier, after-dark aesthetic to the original rustic restaurant brand. Designed by Ian David Marsden.
OMT Logo with Real Wood and Flame Effect – Bar Branding Visual
Stylized branding concept for the OMT nightlife division of O Mas Troquet, featuring the logo digitally branded onto a photo of the actual bar counter wood. Flames and texture effects evoke warmth and intensity, merging real materials with graphic illustration in Photoshop.
“Entre Chien et Loup” Street Market Logo – Pic Saint-Loup
Vector logo design for the seasonal street market Entre Chien et Loup, blending rustic charm with graphic precision. Created for an event series in the Pic Saint-Loup region near Montpellier, with visual references to the twilight hour and local fauna.
Illustrated Poster for “Entre Chien et Loup” Market – Full Design
Complete illustrated event poster for Entre Chien et Loup, featuring spot illustrations, a full-color palette, and the integrated logo design. Created for a public event in Claret near Montpellier celebrating local artisans, musicians, and producers.
Alternate Poster Design – “Entre Chien et Loup” Sun and Moon Edition
Alternate edition of the Entre Chien et Loup poster with a celestial theme – blending sunrise and moonlight hues to reflect the name’s poetic meaning. Graphic layout and color direction by Ian David Marsden for recurring market events in Occitanie.
Sanafort Corporate Logo Design and Wordmark
The Sanafort corporate wordmark and ginkgo emblem — the visual foundation for the full health and wellness identity system developed by Ian David Marsden.
Sanafort Customer Guarantee Seal — Brand Trust Badge
Customer guarantee seal created for Sanafort AG as part of the wider brand identity system, extending the logo language into a trust-building product and communication asset.
Sanafort Vitamin and Mineral Catalog Cover
Cover of the Sanafort vitamin and mineral product catalog, bringing the complete supplement packaging family into one clean, commercially focused hero image.
Sanafort Zwei für Eins Holiday Promotion Flyer — Front and Back
Seasonal “Zwei für Eins” promotion flyer for Sanafort’s liquid extract range, combining campaign messaging, product presentation and detailed commercial information.
Sanafort Dietary Supplement Flyer and Catalog Design System
A coordinated family of Sanafort vitamin and supplement flyers, showing how one product communication system adapts across several SKUs while maintaining strong visual continuity.
Presentation render for Sanafort Magnesium stick packaging, showing the retail-facing box design and the continuity of the product-family system in a blue-coded SKU.
Complete production dieline for the Sanafort Magnesium folding box, demonstrating the precision required to carry a brand system into final packaging artwork.
Sanafort Calcium and Magnesium Stick Sachet Packaging and Box Design System
Single-serve stick sachets and folding box packaging for Sanafort Calcium and Magnesium, showing the brand system adapted across multiple physical formats.
Sanafort Calcium and Magnesium Stick Sachet Packaging
Final single-serve stick sachet packaging for Sanafort Calcium and Magnesium, extending the visual identity from folding boxes into compact daily-use product formats.
Sanafort Liquid Extract Product Flyers — Hericium and Test Set
Sales and information flyers for Sanafort’s mushroom liquid extract range, balancing product education, regulatory detail and premium visual presentation.
Sanafort Zinc and Selenium Supplement Packaging and Product Flyer
Zinc and Selenium packaging and product literature within the Sanafort vitamin and mineral system, using silver-gray product coding for clear SKU distinction.
Sanafort Vitamin and Mineral Supplement Packaging Range
A coordinated Sanafort vitamin and mineral packaging range, designed as a scalable visual system with consistent brand architecture and product-specific color accents.
Sanafort Vitamin and Mineral Product Catalog Design
A 16-page Sanafort vitamin and mineral catalog, developed as part of the wider brand, packaging and product communication system directed by Ian David Marsden.
Sanafort Vitamin B Komplex Packaging and Product Flyer
Vitamin B Komplex packaging and product literature, showing how a product-specific purple accent works inside the broader Sanafort health and wellness brand system.
Sanafort Ester C Supplement Packaging and Product Flyer
Ester C packaging and product literature within the Sanafort vitamin and mineral range, using warm orange product coding inside a consistent brand system.
Sanafort Creative Direction Collage — Brand, Packaging, Campaigns and Print
An overview of the Sanafort visual world developed under Ian David Marsden’s creative direction: identity, packaging, print collateral, product imagery and promotional campaign design.
Sanafort Vitamin and Mineral Packaging Range — Brand Identity System
The core Sanafort vitamin and mineral packaging family, demonstrating consistent shelf architecture, shared brand language and SKU-specific color coding.
Sanafort Supplement Product Poster Series for Retail Communication
Retail communication sheets for Sanafort’s supplement range, using product-specific color systems while maintaining one unified visual identity.
Sanafort Supplement Product Flyers and Retail Poster Design
Product communication designs for Sanafort AG: detailed Ester C and Magnesium information flyers alongside a Multivitamin retail poster, combining product imagery, color-coded hierarchy and regulated health-product content.
Sanafort Spirulina Supplement Packaging and Product Flyer
Spirulina packaging and matching product literature, showing how the Sanafort brand system carried seamlessly from retail box to information sheet.
Sanafort Product Catalog Spreads — Quality Assurance and Mushroom Range
Interior pages from a Sanafort product catalog, combining company credibility, customer assurance and detailed medicinal mushroom range presentations within one cohesive editorial design system.
Sanafort Product Catalog Pages — Books, Teas, Mushrooms and Greenline
Catalog spreads from the wider Sanafort range, combining wellness literature, teas, mushroom products and Greenline extracts within a flexible but highly consistent editorial design system.
Sanafort Multivitamin Packaging and Product Flyer Design
Multivitamin packaging, matching product flyer and master brand mark presented together to show how the Sanafort identity system carried across physical product and sales communication.
Complete production dieline for Sanafort Multivitamin capsule packaging, where brand identity, product labeling and precise print preparation meet.
Sanafort Medicinal Mushroom Product Catalog Cover
Cover design for Sanafort’s medicinal mushroom product catalog, using carefully retouched ingredient imagery and restrained white-space composition to create a premium, natural tone.
Sanafort Medicinal Mushroom Catalog Pages with Color-Coded Product Tables
A series of Sanafort mushroom catalog spreads designed as a coherent editorial system, with botanical product imagery, handwritten-style headings and carefully color-coordinated data tables.
Sanafort Illustrated Christmas Mailing and Foldout Design
Illustrated holiday mailing for Sanafort, combining seasonal storytelling, brand warmth and a foldout print format for customer communication.
Sanafort Holiday Promotion Postcard and Reishi Product Insert
Festive customer-communication materials for Sanafort: a holiday shipping promotion and an illustrated Reishi product insert created within the wider brand language.
A wider Sanafort product catalog presentation showing how the visual system extended beyond core supplements into books, complementary wellness items and additional product families.
Presentation render of the Sanafort Calcium stick-format folding box, translating the flat dieline into a finished three-dimensional retail packaging visual.
Sanafort Cordyceps and Reishi Mushroom Brochure Pages
Selected Sanafort brochure pages for the medicinal mushroom range, presenting Cordyceps, Reishi and a central introductory text in a clear, premium editorial layout.
Sanafort Calcium, Vitamin B Complex and Multivitamin Flyer Designs
Coordinated one-page supplement flyers for Calcium, Vitamin B Komplex and Multivitamin, showing the Sanafort product system applied consistently across related SKUs.
Flat production artwork for Sanafort Calcium stick packaging, showing the full folding-box dieline and the exact coordination of brand design, technical panels and print-ready structure.
Sanafort 16-Page Vitamin and Mineral Product Catalog — Cover and Interior Pages
Cover and selected interior pages from Sanafort’s 16-page vitamins and minerals catalog, designed to present a growing health-product range with clarity, brand consistency and strong editorial hierarchy.
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