Blog Archives

Creating the Artwork for the Mercedes-Benz Employee Manual

Today, I want to take you on a journey that holds a special place in my heart—the creation of the illustrated Mercedes-Benz Employee Manual, affectionately known as the “Mitarbeiterknigge”. *

Back in 2010, as an experienced illustrator, character designer and concept creator, I had the pleasure of collaborating with esteemed advertising agency Sieber & Wolf on this fascinating project. Join me as I walk you through the process of bringing this comprehensive manual to life, highlighting the importance of effective visual communication within the context of a luxury brand like Mercedes-Benz.

When Sieber & Wolf approached me with the opportunity to work on the “Mitarbeiterknigge”, I knew it was a project that demanded precision, creativity, and dedication to excellence. The manual aimed to train Mercedes-Benz staff who interacted with customers, covering topics such as maintaining contact, politeness, and proper behavior in various situations like vehicle purchase, repairs, sales, events, lunches, dinners, and business correspondence. It was crucial that the illustrations reflected Mercedes-Benz’s high standards, precision, and commitment to quality.

Read more →

Concept Art for Lindt Chocolate

In this gallery I would like to show some concept illustrations created in 2015 for Lindt Chocolate.

Lindt Gold Bunny / Goldhase
Read more →

Animiertes und illustriertes Video für Zürich Gym

Als Illustrator, Cartoonist und Produzent von Erklär- und Promotionsvideos hatte ich die Freude und Ehre, ein einzigartiges Hand-gezeichnetes Erklärvideo für das Zürich Gym zu erstellen. Das Fitnessstudio wird von Inhaber und Europameister Frank Müller geleitet, der nicht nur ein erfahrener Personal Trainer, sondern auch ein Experte für Sporternährung ist. Er ist auch ein alter und guter persönlicher Freund von mir, so hat es Spass gemacht ihn in meinem Video mit mehreren handgezeichneten Porträts zu verewigen.

Trainiere im Zuerich Gym – 24/7 Fitness mit Europameister Frank Müller

Das Zürich Gym – Hurt Locker – 24 Stunden geöffnet – ist ein erstklassiges Fitnessstudio, welches seinen Kunden ein volles Topp-Programm bietet. Dank der neuesten Fingerprint-Sicherheitstechnologie können Kunden jederzeit das Studio betreten und ihre Trainingseinheiten beginnen.

Das Ziel des Erklär- und Promotionsvideos war es, in spielerischer Weise auf die Vorteile des ZürichGym aufmerksam zu machen und potenzielle Kunden anzusprechen.

Animiertes und illustriertes Video für Zürich Gym

Read more →

How to Effectively Use Mascots and Comic Art to Convey Your Message – Marsden Illustration

Mascots and comic art are powerful marketing tools that businesses of all sizes and types can use to effectively communicate their message to audiences of all ages and completely transcend language barriers.

The Power of Comic Strips

Comic strips can communicate concepts and ideas to audiences of all ages and completely transcend languages. They can be used to give friendly reminders, offer tips, and provide educational material. For example, Coca-Cola assigned me to create wordless comic strips to remind people to recycle cans which were printed directly on the cans. These strips can also be used for internal purposes such as employee training and skill development, corporate training and executive briefings, or to enhance presentations and PowerPoint slides. They are also a wonderful media for e-learning or educational material.

Read more →

Nebelspalter Caricature – Appenzell not happy

Cartoon / Caricature Illustration for Nebelspalter Magazine 02/2023 – Tor des Monats.
Apparently Swiss Bundesrat Elisabeth Baume-Schneider said a few things that made the inhabitants of the Appenzell regions somewhat upset.

Elisabeth Baume-Schneider VS Appenzell: Satirical Caricature for Nebelspalter
Read more →

Gianni Infantino – Tor des Monats

Gianni Infantino – Tor des Monats

Gianni Infantino – FIFA President – Tor des Monats, Nebelspalter

Karikatur von FIFA Präsident Gianni Infantino für den Nebelspalter “Tor des Monats”


Stell Dir vor, es ist Fussball-WM und keiner will hin.
In Qatar gibt es Gratis-Tickets und Glühwein zu Feuerwerkskerzen auf dem Adventskranz.
Zum Artikel “Infantino freut sich auf die infantilste WM” von Hans Abplanalp
Karikatur von Cartoonist Ian David Marsden für Nebelspalter Nr. 11 2022

Read more →

Erklaervideos in Deutscher Sprache

Ich bin nicht nur ein veröffentlichter Cartoonist, Comic Zeichner und Graphic-Novel-Autor und erfahrener Illustrator mit internationalen Kunden, sondern biete auch individuelle animierte Erklärvideos und handgezeichnete Videoanimationen an. Seine hochwertigen, einzigartigen Visuals erwecken Markenbotschaften zum Leben. Mit einem Diplom in Animation von der AET Academy of Entertainment Technology am Santa Monica College reicht Ians Expertise von frühen professionellen Animationsdiensten in Macromedia Shockwave und Flash bis hin zu Projekten mit Adobe Creative Cloud. Sein Prozess deckt jeden Schritt ab – von der Konzeptentwicklung über Storyboarding und Charakterdesign bis hin zur Animation – mit Optionen für Standbilder und druckfertige Grafiken für umfassende Kampagnen.

Was Sie mit den Animationsdiensten von Marsden Illustration erhalten

Ians Animationen begeistern Zielgruppen auf Plattformen wie YouTube, TikTok, LinkedIn und Websites. Jedes Full-Service-Projekt bietet individuelle Kunstwerke, Storyboarding und einen reibungslosen, professionellen Ablauf mit Pauschalpaketen und vollständiger Rechteübertragung.

Warum Ians Videoproduktionen wählen?

Individuelle, handgezeichnete Illustrationen: Originalkunstwerke, die speziell auf die Bedürfnisse jedes Projekts zugeschnitten sind.

Umfassendes Projektmanagement: Vom ersten Konzept bis zum fertigen Endprodukt.

Multiplattform-Anwendungen: Ideal für Kampagnen, soziale Medien, Printmedien und Präsentationen.

Transparente Preise & Rechte: Pauschalpakete sorgen für volle Eigentumsrechte ohne Überraschungen.

Bereit für eine unvergessliche Animation? Kontaktieren Sie Ian Marsden, um Ihre Vision zu besprechen und ein individuelles Angebot zu erhalten.


PDF-Portfolio herunterladen


Skizzenbuch | Werbung und Business | Videos und Animation | Redaktionelle Illustrationen | Logo- und Charakterdesign | Cartoons und Comics | Verpackungsdesign | Google Doodles | Kinderbuchillustrationen | Ritzenhoff | Wacom Featured Artist | Latoya Jackson

Lebenslauf Ian Marsden Englisch | Lebenslauf Ian Marsden Français | Lebenslauf Ian Marsden Deutsch

Für eine Übersicht meiner Kundenliste und Kundenbewertungen besuchen Sie bitte meine Biografie-Seite.

© Copyright 2024 die jeweiligen Kunden / Künstler: Ian David Marsden

(Auf meiner Homepage zu Selbstpromotionszwecken angezeigt
gemäß den in meinen Nutzungsbedingungen festgelegten Rechten.)

individuelle erklärvideos, animierte erklärvideos, handgezeichnete videoanimationen, professioneller animator, zeichner deutschland, illustrateur montpellier, zeichner schweiz, illustrator frankreich, whiteboard animation, videoanimationen für social media, macromedia flash animation, adobe animate projekte, storyboard und charakterdesign, videos für youtube, videos für linkedin, videoanimationen für tiktok, kreative animationsprojekte, illustrateur france, animation und design, videoanimationen für präsentationen

Read more →

Web Design for ZürichGym.ch

A recently completed project that I am very pleased to present is the brand new homepage for the ZürichGym in Zürich, Switzerland.

The project included logo design, wordpress design, webgraphics and webdesign, and also photoshop retouching and image treatment.

Train with Frank Müller the European Champion in Bodybuilding in his amazing gym.
24/7 entry via fingerprint identification. Play your own sound with SONOS.

Read more →

Custom Whiteboard Videos by Experienced Cartoonist – High Quality and Affordable

Explainer Videos, Whiteboard Animation, and Cartoon Animation by Ian David Marsden

In today’s rapidly evolving digital landscape, the necessity for engaging, dynamic content is paramount. As attention spans contract, the ability to swiftly capture and sustain viewer engagement is vital. Moving visuals, especially hand-drawn videos, shine as invaluable assets in this domain. Their charm and animated nature don’t just convey your message; they make it memorable.

Whiteboard or Explainer Videos blend simplicity with creativity, masterfully transforming complex topics into digestible and captivating narratives. With over two decades of expertise in illustration, character design, and cartooning, I infuse every video with a distinct, refined touch.

erene Walk by the Castle at the Lake - Drawing Video by Ian David Marsden

Our partnership kicks off with a comprehensive briefing, allowing me to deeply understand your aspirations and objectives. Scripting and storyboarding follow, laying down the visual and narrative blueprint. I pride myself on my commitment to authenticity and originality. The videos I craft avoid the trappings of generic templates and characters, opting instead for custom illustrations that harmonize with your brand and its message.

In a market saturated with providers leveraging software, pre-loaded drawings, and templated assets, many videos risk looking indistinguishably similar, potentially exuding an air of uninspired mass production. My approach contrasts sharply. Every creation is genuinely hand-drawn, custom-tailored, and deeply attuned to your brand’s ethos. The styles you might have enjoyed in my portfolio? All are at your disposal, from monochromatic sketches to vivid, full-color masterpieces.

Trainiere im Zuerich Gym – 24/7 Fitness mit Europameister Frank Müller

Yet, quality doesn’t necessitate extravagance. Despite offering expert craftsmanship and bespoke content, my rates are surprisingly competitive. The proposition is clear: top-tier quality without the top-tier price. Each collaboration is structured with transparent, flat-rate estimates from conception to completion, ensuring you can plan without the stress of unforeseen costs. Defined milestones keep the project on track and punctual.

Your message deserves prominence. Should you be seeking an authentic, captivating narrative, whether for product showcases, service introductions, or business processes, I am poised to deliver. Reach out, let’s discuss a no-commitment offer, and embark on a journey to make your content distinct, engaging, and memorable.

Thank you for considering a collaboration. I look forward to the possibility of working with you.

Ian Marsden – ian@marsdenillustration.com – iphone/whatsapp: +33 (0)6 42 49 82 11


Custom Illustrated Videos by Ian David Marsden – Hand-Drawn Cartoons

#whiteboardvideos #custommade #cartoonist #highquality #affordable

VISIT MY YOUTUBE PLAYLIST WITH MANY VIDEO SAMPLES

Next Generation Learning: Hand-Drawn Explainer Video

What ARE Explainer Videos or Whiteboard Videos?

What Are Explainer Videos and Whiteboard Animations? - Ian David Marsden Explains!

What Styles can be used?


Pretty much any style you can find in my art portfolio: https://marsdenillustration.com/portfolio-2020/

Click gallery images below to enlarge and open slideshow

[ngg src=”galleries” ids=”28″ display=”pro_imagebrowser”]

Video combining animation with live action

The World is Not Flat - Seeing & Understanding the All Stars Approach to Human Development

Some examples of video series produced in english, german and french using known voice talents:

Beispielvideo auf Deutsch mit der Stimme von Schauspieler Kaspar Eichel
(Schauspieler und Synchronsprecher. Er ist bekannt als die deutsche Stimme von Robert Redford)

PilzVideo 001 Kultivierung der Pilze

Example Video in English with the voice of David A. Watson

MushroomVideo 002 Production of Mushroom Powder

Vidéo en Français avec la voix de Daniel Beretta
Daniel Beretta, est un acteur, auteur-compositeur-interprète
Également célèbre pour son travail dans le milieu du doublage,
il est notamment la voix française régulière d’Arnold Schwarzenegger

ChampignonVideo 006 L'essentiel en bref

Every video and all illustrations are custom made with care and precision.
No clip-art or stock art. No re-usable characters, no repeated faces, bodies or puppets.
No prefabricated explainer software. 

What are the costs?

Please contact me for a free und non-binding flat-rate estimate, custom made for your needs and project requirements. My flat rates include idea phase, storyboarding, final art, video production and transfer of usage rights (also for characters and artwork).



Knowledge Nuggets for the Federal Acquisition Institute:

What is a Program Manager
[ngg src=”galleries” ids=”27″ display=”pro_horizontal_filmstrip” show_captions=”0″]

(character designs, illustrations and backgrounds by Ian David Marsden)
for the Federal Acquisition Institute
https://www.fai.gov/media-library/collection/knowledge-nugget

Some More Example Videos

Hawlik Vitalpilze – 005 – Wir lassen dem Pilz die volle Zeit zur Reife
Hawlik Gesundheitsprodukte

Hawlik Vitalpilze - 005 - Wir lassen dem Pilz die volle Zeit zur Reife

Dfreeeze Smart Phone App (Deutsche Version) – Digades

dFreeeze Standheizung per App - Animiertes Erklärvideo mit maßgeschneiderten Illustrationen“

Break the chain of Infection IPC Infection prevention and control
Dräger Global

Break the chain of Infection_IPC_Infection prevention and control

PDF DOWNLOAD WITH ART SAMPLES

Download PDF with art samples: Drawings, Cartoons, Comics, Graphic Novels, Children’s Books

Download PDF with art samples:
Advertising, Marketing, Merchanidising, Vector Art,
Logos, Design, Character Design, Mascots



Sketchbook | Advertising and Business | Videos and Animation | Editorial Illustration | Logo and Character Design | Cartoons and Comics | Packaging Design | Google Doodles | Children’s Book Illustration | Ritzenhoff | Wacom Featured Artist | Latoya Jackson

Bio Ian Marsden English | Bio Ian Marsden Français | Bio Ian Marsden Deutsch

For a partial client list and testimonials please visit my biography page.

© Copyright 2022 the individual clients / artist: Ian David Marsden
(Displayed on my personal homepage for self-promotional purposes under rights granted by my terms and conditions.)

Read more →
Marsden Illustration