Meet Fox, a curious and enthusiastic cartoon character eager to embrace a more ecological, energy-efficient lifestyle. Alongside him is Major Domo, a resourceful and witty little robot who offers insightful tips to save energy, reduce costs, and protect the environment. Created for my France based Client: Sustain-D. Together, they navigate various everyday scenarios, showing how small changes can lead to big improvements in sustainability.
When Tom Geudens from Elephant Bird Consulting entrusted me with creating an illustrated workflow explainer video for graph database modeling, I aimed to deliver a clear, engaging, and visually appealing presentation. This project followed the development process step-by-step, showcasing how the architect, database administrator, and developers collaborate to build a successful graph database.
Tom, one of the foremost experts in the field of graph databases, illustrates the collaborative process of graph database development. From the initial client briefing to the architect’s strategic planning, through the database administrator’s management of technical workflows, and finally to the developers bringing the project to life, the video uses custom illustrations and animations to tell the story. Each character was designed to embody their specific role, creating a clear and engaging narrative. As a regular client of mine, Tom entrusted me to visually communicate the intricacies of this process, showcasing his deep expertise and the teamwork required to build successful graph databases. This video not only simplifies complex concepts but also highlights Tom’s leadership in the field.
Using my expertise in illustrating and animating custom explainer videos, I designed vibrant character illustrations and graphic elements that simplify the workflow while maintaining audience engagement. These animations connect technical concepts to relatable visuals, making the information accessible for viewers of all backgrounds.
Whether you need an illustrated workflow, a custom explainer video, or engaging visuals for marketing, training, or product demonstrations, I can create tailored solutions that connect with your audience, simplify complex ideas, and elevate your brand’s presence.
Die Weihnachtszeit ist da – und ich freue mich, Ihnen ein besonderes Projekt vorzustellen, das ich für meinen langjährigen Freund und kreativen Kollegen Helmi Sigg illustrieren durfte. Helmi, ein bekannter Schweizer Schauspieler, Komiker und Autor, Mitglied von Trio Eden ( und Martha, Murmelimutter in “Ewigi Liebi”) hat mich eingeladen, das Cover für seine humorvolle und doch tiefgründige Weihnachtsgeschichte “Zwei Buchstaben” zu gestalten.
Die Geschichte handelt von einem Kind, das auf unerwartete Weise zwei Buchstaben verwechselt – ein simpler Fehler, der jedoch große Bedeutung entfaltet. Helmi hat diese charmante und originelle Kurzgeschichte auf eine Art und Weise geschrieben, die zum Nachdenken anregt und gleichzeitig ein Lächeln zaubert.
Als Helmi mich bat, das Cover zu entwerfen, war ich sofort begeistert von der kreativen Herausforderung. Es war mir eine Freude, diese Illustration zu erschaffen – eine Mischung aus traditionellem Weihnachtsflair und satirischen Akzenten, die Helmis unkonventionelle Geschichte perfekt ergänzen.
I am thrilled to present my Behance portfolio, a vibrant showcase of my journey as a professional illustrator, cartoonist, and designer. This portfolio represents my diverse expertise, including editorial illustration, mascot design, explainer videos, and custom branding solutions. Each project is created with passion, precision, and a focus on storytelling—whether it’s a hand-drawn editorial cartoon, a corporate mascot, or a fully animated explainer video for businesses.
Take a look at my Behance profile here: Ian David Marsden Illustration Behance.
This vibrant cartoon, titled Ein Schweizer am Oktoberfest, captures the lively energy and cultural contrast of Munich’s world-famous Oktoberfest. Created by Swiss illustrator Ian David Marsden for the print edition of the renowned Satirical Magazine Nebelspalter, the piece humorously portrays a cheerful Bavarian in traditional attire, complete with a feathered hat, raising a hearty toast with frothy beer mugs. Beside him sits a Swiss tourist, a blend of amusement and slight trepidation on his face, embodying the spirit of a newcomer navigating the exuberance of Oktoberfest.
Your first consultation is always completely free. This is an opportunity to discuss your project in detail, explore creative ideas, and ensure we are perfectly aligned before moving forward.
I believe in providing clear, predictable pricing. Once we discuss your project, I will calculate a flat rate tailored specifically to your needs.
• No Surprises: The flat rate includes all work, revisions, and desired usage rights. There will be no additional charges or overtime fees.
• 30-Day Guarantee: Your quote will remain valid for 30 days. Once agreed upon, the flat rate will be respected, ensuring you know exactly what to expect.
My pricing is based on established industry standards and reflects the value of high-quality creative work. As a professional illustrator, designer, and animator, I align my rates with the guidance of respected organizations and industry benchmarks (please see links below). These rates account for the time, skill, and expertise required to create unique, impactful work tailored to your needs.
1. Scope of Work
The size, complexity, and specific requirements of your project, such as detailed illustrations or animation sequences.
2. Usage Rights
The intended use of the work (e.g., local, national, or international campaigns) and whether you need exclusive rights. Licensing fees are calculated based on established industry multipliers.
3. Revisions and Timeline
The number of revisions included in the project and the delivery schedule can influence pricing for projects with tight deadlines or extended iteration cycles.
4. Country and Region
Pricing reflects regional market standards to ensure fairness and competitiveness. In each case, the pricing is based on local pricing guidelines provided by trusted organizations. Please see the links below for more details.
My pricing is informed by the following trusted organizations and resources:
• Association of Illustrators (AOI)
Industry guidance for illustrators in the UK and Europe.
• Graphic Artists Guild Handbook
Comprehensive ethical and pricing standards for the US market.
• Illustratoren Organisation e.V.
Pricing guidelines and usage rights for Germany.
Freelance rights and pricing insights for professionals in France.
Copyright and pricing management for visual creators in Switzerland.
Hourly and project-based pricing for freelance professionals in the US.
Global insights on pricing trends for designers and illustrators.
Pricing and trends in motion graphics and animation.
Working with clients globally, I provide creative solutions adaptable to various timelines and budgets. With extensive experience partnering with major brands and projects across Switzerland, Germany, France, and beyond, here’s why clients keep coming back:
• Professional Quality: Years of experience with top brands ensure you receive polished, high-quality work.
• Adaptable Pricing: Options for every budget without compromising on quality.
• Dedicated Attention: Your project will receive the focused, personalized care it deserves.
• Global Expertise: Benefit from decades of experience across international markets.
• Transparent Pricing: Your investment is supported by clear, reliable rates based on global standards.
Services Available for All Project Scopes
• Advertising & Business Illustration
• Editorial & Magazine Illustrations
• Children’s Book Illustrations
Download My Professional Credentials:
• CV PDF
Contact Information
• Email: contact@marsdenillustration.com
• Phone: +33 (0) 6 42 49 82 11 (Central European Time / France)
• LinkedIn: Ian David Marsden
Explore My Work by Category
Sketchbook | Advertising & Business | Videos & Animation | Editorial Illustration | Logo & Character Design | Cartoons & Comics | Packaging Design | Google Doodles | Children’s Book Illustration | Ritzenhoff | Wacom Featured Artist | Latoya Jackson Designs
affordable illustrator, experienced cartoonist, custom illustration pricing, freelance artist rates, transparent flat rates, professional illustrator, illustrator europe, illustrateur expérimenté, tarifs illustrateur, graphiste freelance, illustrateur france, illustrateur suisse, zeichner deutschland, günstiger illustrator, karikaturist preise, erklärvideo preise, affordable animation services, illustrator portfolio, freelance cartoonist europe, professional character design
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Creating Concept Drawings for the Volkswagen Sedric Concept Car Presentation at CEBIT 2018 *
As an illustrator, I encounter various projects, each offering distinct challenges and creative opportunities. One particular project that holds a significant place among my favortes is the creation of concept drawings for the Volkswagen Sedric Concept Car presentation at CEBIT 2018. These drawings aimed to convey a compelling narrative, capturing the essence of this innovative concept car in a visually engaging manner. Familiar with the unpredictable nature of creative projects, I embraced the challenge when the assignment came on short notice. Time constraints were no obstacle for me, as I thrive in such situations, drawing upon experience and adaptability to deliver results swiftly and effectively.
The Volkswagen Sedric self-driving concept car is a pioneering innovation in the automotive world, representing a glimpse into the future of mobility. Designed with a focus on autonomous driving technology, the Sedric Concept Car aims to redefine the way we perceive transportation. This revolutionary vehicle embodies Volkswagen’s commitment to innovation, sustainable transportation, and cutting-edge design. With its sleek, futuristic appearance and state-of-the-art autonomous capabilities, the Sedric Concept Car is not just an automobile; it’s a visionary step towards a new era of transportation that prioritizes safety, convenience, and environmental sustainability.
In this gallery I would like to show some concept illustrations created in 2015 for Lindt Chocolate.
Clean and clear line-art illustrations intended to explain how to prepare and use Henkel cleaning products (Bref, General) and their effects and lasting protection in the kitchen, bathroom and toilet. The artwork needed to be understood without words / language independent.
Als Illustrator, Cartoonist und Produzent von Erklär- und Promotionsvideos hatte ich die Freude und Ehre, ein einzigartiges Hand-gezeichnetes Erklärvideo für das Zürich Gym zu erstellen. Das Fitnessstudio wird von Inhaber und Europameister Frank Müller geleitet, der nicht nur ein erfahrener Personal Trainer, sondern auch ein Experte für Sporternährung ist. Er ist auch ein alter und guter persönlicher Freund von mir, so hat es Spass gemacht ihn in meinem Video mit mehreren handgezeichneten Porträts zu verewigen.
Das Zürich Gym – Hurt Locker – 24 Stunden geöffnet – ist ein erstklassiges Fitnessstudio, welches seinen Kunden ein volles Topp-Programm bietet. Dank der neuesten Fingerprint-Sicherheitstechnologie können Kunden jederzeit das Studio betreten und ihre Trainingseinheiten beginnen.
Das Ziel des Erklär- und Promotionsvideos war es, in spielerischer Weise auf die Vorteile des ZürichGym aufmerksam zu machen und potenzielle Kunden anzusprechen.
Animiertes und illustriertes Video für Zürich Gym
As we celebrate the holiday season, I’m excited to share with you a project that truly captures the spirit of joy and togetherness. I had the distinct pleasure of working once again with AN2V, the Association Nationale de la Vidéoprotection. Established in 2004 by Dominique LEGRAND, AN2V stands as the foremost authority on videosurveillance and videoprotection in France. Their commitment to facilitating the exchange of experiences in the field of security technology is both impressive and inspiring. AN2V’s unique approach, bridging the needs of public and private users with the expertise of security technology companies, sets them apart as true innovators in their field.
Now, let me take you on a journey into the heart of the holiday season. I am delighted to introduce you to an elegant and captivating animated holiday card I had the pleasure of bringing to life. This enchanting card features the newly designed 3D version of AN2V’s logo, representing the evolution of their visual identity, which I had previously crafted for the client. Picture a serene winter night, where a charming chalet stands amidst a blanket of snow, surrounded by towering pine trees. Warm light spills from the chalet’s windows, casting a gentle glow on the pristine snow below. In the foreground, a beautifully adorned Christmas tree adds a touch of festive magic, while a welcoming wreath graces the chalet’s door. AN2V’s logo rests gracefully in the snow, bathed in the soft radiance of the holiday season. What sets this animated card apart is its timelapse transformation, evolving from intricate black lines into a vibrant, heartwarming scene that captures the essence of the season.
Illustrator und Cartoonist Ian David Marsden – Illustrations Blog
Ich freue mich sehr, hier meine jüngste Illustration im Nebelspalter Nummer 4/2023 mit euch teilen zu können.
Der Cartoon ist als “Tor des Monats” in Begleitung zu einem Text von Ralph Weibel entstanden, und bildet eines der neuesten Abenteuer des Schweizer grünen Politikers Bastien Girod ab.
“Cartoon Nebelspalter – Wenn Bastien Girod zweimal klingelt”
Die Szene ist in einer luxuriösen Wohnung angesiedelt, wo eine schnelldenkende Dame ihre Haustiere kurzerhand in Menschenkleidung in Szene gesetzt hat, um es so aussehen zu lassen, als ob sie viele Mitbewohner hätte. Girod, als Karikatur hoffentlich erkennbar, macht gerade einen Überraschungsbesuch, um seinen Vorschlag zur Umsiedlung von alleinstehenden Menschen, die in großen Wohnflächen leben, zu diskutieren. Wie Sie sich vorstellen können, wird die “viele Bewohner”-Illusion bei Girod nicht unbedingt ankommen.
Link: Gallerie mit vielen weiteren Cartoons
Link zum Artikel: Printausgabe Nebelspalter
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Part 2 in a series of fun and inviting presentation videos for Learning Nuggets for the Swiss Lehrabschlussprüfung (LAP) Vorbereitung training course. Success and a good grade for the LAP test are ensured.
See Part 1 here: https://marsdenillustration.com/learning-videos01/
Next-Generation Learning and #BYOD (bring your own devices) prepares you for all phases of this important milestone for your career in Switzerland.
Evolving drawings, llustrations and caricatures invite you to find out more about this outstanding training program in a series of short explainer videos illustrated by Ian David Marsden – marsdenillustration.com .
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Andy Boller (Andrew Phillip Boller), Blues and Rock singer and pianist extraordinaire (and also contestant on “The Voice of Germany” asked me if I could design and illustrate a cool logo for his band “Take the 55” featuring caricatures of all the band members. A fun design that the band could use on t-shirts, on social media and also posters, flyers and other merchandising. #logodesign #caricature
I had seen Andy live on several occasions and as a fan, I of course immediately jumped on the opportunity.
Below a gallery of the final artwork featuring caricatures from photographs and a classic VW bus.
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Explainer videos have become a popular tool for businesses and startups to market their products and ideas in an engaging and informative way. But not all explainer videos are created equal. Cheap productions that use reusable clipart and avatars may seem like a cost-effective option, but investing in custom-created and hand-drawn explainer videos can have numerous benefits for your business.
Custom-created and hand-drawn explainer videos offer an elegant and tailored solution to suit any product or presentation. With the art of illustration, any scenario is possible for a reasonable budget, making it a more cost-effective option than traditional methods such as a photoshoot with models, influencers and moviestars and tons of costumes and props in a fancy studio, or on location on a yacht or a private jet. (Why not just draw all of these elements?)
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