Character Design

Characters stand around the Earth as hearts and sunshine surround them, from kindness explainer video.

The Science of Kindness – A Hand-Drawn Explainer Film for 52 Lives

The Science of Kindness – Hand-Drawn Explainer Film for 52 Lives / The School of Kindness Hand-Drawn Animation for World Kindness Day & Anti-Bullying Week UK In time for World Kindness Day (13 November) and Anti-Bullying Week UK (17–21 November 2025),  I am pleased to present The Science of Kindness — a […]

The Science of Kindness – A Hand-Drawn Explainer Film for 52 Lives Read Post »

RITZENHOFF Beer Glass Design – Viking Weizenbier by Ian David Marsden

RITZENHOFF Beer Glass Design – Viking Weizenbier by Ian David Marsden As part of the RITZENHOFF Designer Collection, I had the pleasure of designing a unique Weizenbier (wheat beer) glass featuring a playful Viking character. This collectible design combines my background in illustration and character design with RITZENHOFF’s tradition of

RITZENHOFF Beer Glass Design – Viking Weizenbier by Ian David Marsden Read Post »

Animated eCards for GMX, WEB.DE and mail.com designed by Ian David Marsden – branded greeting card illustration with characters

Branded Animated eCards for GMX, WEB.DE & mail.com – High-Impact Digital Campaigns

Branded Animated eCards for GMX, WEB.DE & mail.com – High-Impact Digital Campaigns In today’s fast-paced digital world, even the simplest gesture — a birthday card, a thank-you note, or a seasonal greeting — can create powerful connections. For 1&1 Mail & Media Applications SE (GMX | WEB.DE | mail.com), I

Branded Animated eCards for GMX, WEB.DE & mail.com – High-Impact Digital Campaigns Read Post »

Illustrated scenes from the HairLoss.com animated awareness campaign created by Ian David Marsden, covering topics like alopecia, cancer recovery, and trichotillomania.

“Hair is Important” animated Flash videos for website and YouTube

Hair is Important – Animated Awareness Campaign for HairLoss.com Client: HairLoss.com Creative Direction, Storyboarding, Illustration & Animation: Ian David Marsden Year: 2011 More Animation, Motion and Explainer Video Projects HairLoss.com, the leading U.S. online resource for hair loss education, awareness, and solutions, partnered with me on a deeply human project

“Hair is Important” animated Flash videos for website and YouTube Read Post »

Cartoon band illustration of The Toyes with alien UFOs and cannabis leaves — animated music video artwork for “Smoke Two Joints” by Ian David Marsden

The Toyes – Website Illustrations and animated music video

The Toyes – Animated Music Video & Website Illustrations for “Smoke Two Joints” I had the pleasure of collaborating with legendary reggae-rock band The Toyes to bring their cult classic “Smoke Two Joints” to life through a fully animated music video and a suite of original illustrations for their official

The Toyes – Website Illustrations and animated music video Read Post »

Creating the Artwork for the Mercedes-Benz Employee Manual

 Illustration Case Study: Mercedes-Benz Employee Manual — A Milestone in Visual Communication As an illustrator and concept designer with over 30 years of international experience, I’ve had the privilege of working on many high-level and creatively rewarding assignments. Among the most meaningful: the illustrated Mercedes-Benz Employee Conduct Manual, known internally

Creating the Artwork for the Mercedes-Benz Employee Manual Read Post »

Toilet illustration with flowers for freshness, anti-bacteria symbol, WC Bref and Henkel logos.

Henkel BREF & GENERAL – Cleaning Product Vector Illustrations

BREF & GENERAL – Cleaning Product Illustrations (Commissioned via Rock Brasiliano) Commissioned by: Rock Brasiliano – Communications & Corporate Innovation End Client: Henkel (Brands: BREF / GENERAL) Art Direction: Stephan Eisenblätter (Rock Brasiliano) Illustration: Ian David Marsden Location: Hamburg, Germany Duration: 1 week, July 2015 Download Case Study (PDF)http://marsdenillustration.com/PDF/casestudy-Henkel-marsden.pdf I

Henkel BREF & GENERAL – Cleaning Product Vector Illustrations Read Post »

Screenshot of Ian David Marsden’s LinkedIn profile header, featuring a professional portrait, background illustration with spotlight and film imagery, and role descriptions in illustration, character design, branding, and motion storytelling.

Let’s connect on Linkedin

LinkedIn Profile Now Fully Updated — 75+ Projects Across Illustration, Branding, UX/UI, Animation & Visual Storytelling LinkedIn Profile Now Fully Updated — 75+ Projects Across Illustration, Branding, UX/UI, Animation & Visual Storytelling My professional LinkedIn profile is now fully updated and includes over 75 detailed entries spanning two decades of

Let’s connect on Linkedin Read Post »

Mascot for 2003 FIS Alpine World Ski Championships, St. Moritz, in red outfit skiing.

Designing the Official Mascot for the FIS Alpine World Ski Championships in St. Moritz

Designing “Smoony” — Official Mascot of the FIS Alpine World Ski Championships 2003 in St. Moritz Download Case Study (PDF)http://marsdenillustration.com/PDF/casestudy-Smoony-marsden.pdf In 2002, I was commissioned by the organizing committee of the FIS Alpine World Ski Championships in St. Moritz to create the official mascot for the 2003 event — one

Designing the Official Mascot for the FIS Alpine World Ski Championships in St. Moritz Read Post »

Dessin mignon gratuit d’un ours et d’un lapin qui se font un câlin – Journée Internationale des Câlins 21 janvier

21 Janvier – Journée Internationale des Câlins

21 Janvier – Journée Internationale des Câlins 21 janvier – Journée Internationale des Câlins Parfois, rien ne réconforte autant qu’un câlin sincère. Que vous soyez ours, lapin ou simplement humain en quête d’un peu de chaleur, la Journée Internationale des Câlins (21 janvier) nous rappelle qu’un petit geste peut avoir un grand

21 Janvier – Journée Internationale des Câlins Read Post »

Two smartphones with animated screens and colorful business comic strips displayed.

Mascots and Comic Art – Powerful Tools for Global Brand Communication

Visual Storytelling That Engages – From Print Campaigns to Animated Explainers Comic strips and custom mascots are timeless and effective storytelling tools for businesses seeking authentic audience engagement. From global brands to regional campaigns, illustrated visuals transcend language barriers and age groups, delivering universal, memorable messages through character-driven storytelling. Comic

Mascots and Comic Art – Powerful Tools for Global Brand Communication Read Post »

Friars club New York City website animation

Friars Club NYC – Animated Website Intro

Short intro animation created specifically for the Friars Club, New York City. Several monk friar characters were created for animated GIFs and icons for the website including Jackie Gleason playing pool and this little friar for the animation. All artwork was created in Adobe Illustrator as vector art and then

Friars Club NYC – Animated Website Intro Read Post »

Two people surfing on wine waves inside a glass, with "Advertising & Business" text.

Business Illustration and Advertising Illustration

Click on Gallery Images below High quality, professional business illustration and advertising illustration for sales communication, presentations, pitch decks, powerpoint presentations and more. Design of marketing and merchandising articles. Ian David Marsden. www.marsdenillustration.com Permalink: Business and Advertising Illustration

Business Illustration and Advertising Illustration Read Post »

Digitally created biker patch, skull illustrations, person wearing a "Slamtown" t-shirt.

JOHNNY – SLAMTOWN “Office of Mayor” – Wrestling T-shirt

Slamtown wrestling shirt illustrated by Ian David Marsden for wrestler John Hennigan

JOHNNY – SLAMTOWN “Office of Mayor” – Wrestling T-shirt Read Post »

Person reading "Marvin" graphic novel by Ian David Marsden, cover shows stage scene.

I received my first proof copy of my new graphic novel “Marvin”

I am very excited. I have just received my first proof copy of my new graphic novel “Marvin” from my publisher Schiffer Books.

I received my first proof copy of my new graphic novel “Marvin” Read Post »

Scroll to Top
Marsden Creative