Mascot & Character Design

Characters stand around the Earth as hearts and sunshine surround them, from kindness explainer video.

The Science of Kindness — Hand-Drawn Explainer Film for 52 Lives and The School of Kindness

The Science of Kindness — Hand-Drawn Explainer Film for 52 Lives and The School of Kindness For the UK charity 52 Lives and its educational initiative The School of Kindness, I created The Science of Kindness, a fully hand-drawn explainer film introducing children to the neuroscience, emotional effects and social […]

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llustrated software engineering card deck box on a desk with four sample cards; blurred team meeting in the background.

Visual Architecture for a Professional Software Engineering Training Tool

Visual Architecture for a Professional Software Engineering Training Tool Download FULL CASE STUDY PDF In 2025, I collaborated with Loïc Audiger (CTO, Audiger EURL) to develop the visual identity and instructional framework for a professional software engineering training product: a 59-card deck designed to teach core principles of modern development practice. The training

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RITZENHOFF Beer Glass Design: Viking Weizenbier Glass by Ian David Marsden

RITZENHOFF Beer Glass Design: Viking Weizenbier Glass by Ian David Marsden This Viking Weizenbier glass design was created for the RITZENHOFF Designer Collection as part of my wider work in collectible glassware illustration and product design for RITZENHOFF. The project combined character design, product illustration, packaging-aware artwork and decorative design

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Animated eCards for GMX, WEB.DE and mail.com designed by Ian David Marsden – branded greeting card illustration with characters

Animated eCards for GMX, WEB.DE and mail.com

Animated eCards for GMX, WEB.DE and mail.com This page presents a large series of hand-drawn animated eCards created for 1&1 Mail & Media Applications SE, including GMX, WEB.DE and mail.com. The illustrated digital greetings were used across major email platforms and reached a very large European audience. The project combined

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Cartoon band illustration of The Toyes with alien UFOs and cannabis leaves — animated music video artwork for “Smoke Two Joints” by Ian David Marsden

The Toyes “Smoke Two Joints” – Animated Music Video & Website Illustrations

The Toyes “Smoke Two Joints” – Animated Music Video & Website Illustrations I created the animated music video artwork, character designs and website illustrations for The Toyes, the original writers and performers of the cult reggae track “Smoke Two Joints.” The project combined hand-drawn cartoon illustration, 2D Flash animation, band

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Dessin mignon gratuit d’un ours et d’un lapin qui se font un câlin – Journée Internationale des Câlins 21 janvier

21 Janvier – Journée Internationale des Câlins

21 Janvier – Journée Internationale des Câlins 21 janvier – Journée Internationale des Câlins Parfois, rien ne réconforte autant qu’un câlin sincère. Que vous soyez ours, lapin ou simplement humain en quête d’un peu de chaleur, la Journée Internationale des Câlins (21 janvier) nous rappelle qu’un petit geste peut avoir un grand

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Two smartphones with animated screens and colorful business comic strips displayed.

Mascots and Comic Art – Powerful Tools for Global Brand Communication

Visual Storytelling That Engages – From Print Campaigns to Animated Explainers Comic strips and custom mascots are timeless and effective storytelling tools for businesses seeking authentic audience engagement. From global brands to regional campaigns, illustrated visuals transcend language barriers and age groups, delivering universal, memorable messages through character-driven storytelling. Comic

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