Mascot & Character Design

llustrated software engineering card deck box on a desk with four sample cards; blurred team meeting in the background.

Visual Architecture for a Professional Software Engineering Training Tool

Visual Architecture for a Professional Software Engineering Training Tool Download FULL CASE STUDY PDF In 2025, I collaborated with Loïc Audiger (CTO, Audiger EURL) to develop the visual identity and instructional framework for a professional software engineering training product: a 59-card deck designed to teach core principles of modern development practice. The training […]

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Characters stand around the Earth as hearts and sunshine surround them, from kindness explainer video.

The Science of Kindness – A Hand-Drawn Explainer Film for 52 Lives

The Science of Kindness – Hand-Drawn Explainer Film for 52 Lives / The School of Kindness Hand-Drawn Animation for World Kindness Day & Anti-Bullying Week UK In time for World Kindness Day (13 November) and Anti-Bullying Week UK (17–21 November 2025),  I am pleased to present The Science of Kindness — a

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RITZENHOFF Beer Glass Design – Viking Weizenbier by Ian David Marsden

RITZENHOFF Beer Glass Design – Viking Weizenbier by Ian David Marsden As part of the RITZENHOFF Designer Collection, I had the pleasure of designing a unique Weizenbier (wheat beer) glass featuring a playful Viking character. This collectible design combines my background in illustration and character design with RITZENHOFF’s tradition of

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Animated eCards for GMX, WEB.DE and mail.com designed by Ian David Marsden – branded greeting card illustration with characters

Branded Animated eCards for GMX, WEB.DE & mail.com – High-Impact Digital Campaigns

Branded Animated eCards for GMX, WEB.DE & mail.com – High-Impact Digital Campaigns This page presents a large-scale series of branded animated eCards created for 1&1 Mail & Media Applications SE (GMX | WEB.DE | mail.com), where these illustrated digital greetings reached millions of users across Europe. It also reflects a

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Cartoon band illustration of The Toyes with alien UFOs and cannabis leaves — animated music video artwork for “Smoke Two Joints” by Ian David Marsden

The Toyes – Website Illustrations and animated music video

The Toyes – Animated Music Video & Website Illustrations for “Smoke Two Joints” I had the pleasure of collaborating with legendary reggae-rock band The Toyes to bring their cult classic “Smoke Two Joints” to life through a fully animated music video and a suite of original illustrations for their official

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Dessin mignon gratuit d’un ours et d’un lapin qui se font un câlin – Journée Internationale des Câlins 21 janvier

21 Janvier – Journée Internationale des Câlins

21 Janvier – Journée Internationale des Câlins 21 janvier – Journée Internationale des Câlins Parfois, rien ne réconforte autant qu’un câlin sincère. Que vous soyez ours, lapin ou simplement humain en quête d’un peu de chaleur, la Journée Internationale des Câlins (21 janvier) nous rappelle qu’un petit geste peut avoir un grand

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Two smartphones with animated screens and colorful business comic strips displayed.

Mascots and Comic Art – Powerful Tools for Global Brand Communication

Visual Storytelling That Engages – From Print Campaigns to Animated Explainers Comic strips and custom mascots are timeless and effective storytelling tools for businesses seeking authentic audience engagement. From global brands to regional campaigns, illustrated visuals transcend language barriers and age groups, delivering universal, memorable messages through character-driven storytelling. Comic

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