Explainer videos have become a popular tool for businesses and startups to market their products and ideas in an engaging and informative way. But not all explainer videos are created equal. Cheap productions that use reusable clipart and avatars may seem like a cost-effective option, but investing in custom-created and hand-drawn explainer videos can have numerous benefits for your business.
Custom-created and hand-drawn explainer videos offer an elegant and tailored solution to suit any product or presentation. With the art of illustration, any scenario is possible for a reasonable budget, making it a more cost-effective option than traditional methods such as a photoshoot with models, influencers and moviestars and tons of costumes and props in a fancy studio, or on location on a yacht or a private jet. (Why not just draw all of these elements?)
I am frequently consulted by my clients to assist with marketing and advertising projects, with concepts and ideas, layouts and graphic design suggestions as well as of course drawings and illustration elements.
The client required three different large-scale Kakémono display banners (2.10 meters x 0.85 meters) as portable rollup banners for three different areas of their activity: training, the association itself and the universities organised by AN2V.