videos explicatives Archives - Marsden IllustrationMarsden Illustration

25 Mar '25

Illustrated Explainer Video for Graph Database Workflows

25/03/2025 | Comments: 0 | Posted by: idmarsden | In: art of illustration, Business Illustration, Cartoonist, custom-created explainer videos, explainer illustration, explainer video, explainervideos schweiz, hand-drawn explainer videos, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustration YouTube, Illustrator Deutschland, Illustrator Schweiz, Marsden Illustration, video explicative, videos explicatives, Whiteboard, Whiteboard Animation, whiteboard schweiz, Whiteboard Video

Illustrated Explainer Video for Graph Database Workflows – Marsden Creative Case Files

Client presenting project needs to the architect, discussing graph database requirements and strategies.

When Tom Geudens of Elephant Bird Consulting commissioned a custom illustrated explainer video for graph database modeling, I was tasked with visualizing a complex process in a clear and engaging format. The result: a narrative-driven animation that walks viewers through each project phase—from initial client briefing to implementation by the development team.

Tom, an acknowledged expert in graph databases and author at O’Reilly, wanted to communicate the collaborative process of graph database design. The explainer video illustrates the full cycle of roles: client needs, architectural planning, database administration, and developer implementation. I created custom characters and visual metaphors that support the core workflow while maintaining visual clarity and conceptual precision.

Architect character thinking about graph database structure with floating 3D shapes.

Using custom illustration and animation, I built a visual narrative that simplifies graph database concepts while maintaining a high degree of accuracy. This visual approach not only enhances comprehension for technical and non-technical audiences alike, but also strengthens the brand identity of the client.

Architect character visualizing puzzle assembly for graph database modeling.

The architect handing over an intricately assembled cube to the database administrator, symbolizing the completed graph database structure.

Watch video example on YouTube below:

Illustrated Software Development Workflow Explainer Video - Custom Animation by Ian David Marsden

My visual storytelling process includes script development, storyboard design, illustration, and animation. Every asset is customized to reflect the client’s goals, team structure, and technical terminology—ensuring professional communication without oversimplification.

Database administrator at her desk analyzing a stacked cube diagram on multiple monitors.

Young developers receiving information from the architect and database administrator and collaborating on graph database workflows.

Contact Ian to discuss your illustrated explainer video project.
ian@marsdenillustration.com

Team of young developers holding tablets, collaborating on graph database development.

Why Choose Custom Explainer Videos?

A professionally illustrated explainer video helps translate technical or abstract subjects—like software architecture or data infrastructure—into a narrative that resonates. Here’s why it matters:

Simplify Complex Concepts: Turn abstract workflows into concrete visual steps using bespoke illustrations.
Boost Engagement: Audiences retain information far better through visual storytelling than through text alone.
Strengthen Brand Recognition: Custom visuals tailored to your brand’s voice and style enhance professional credibility.
Enhance Shareability: Explainer videos are among the most effective formats for LinkedIn, YouTube, and corporate training.

About the Artist

As a professional illustrator and motion designer with over 25 years of experience, I specialize in creating high-quality explainer videos, animated business presentations, workflow illustrations, and Erklärvideos for clients in Switzerland, Germany, and internationally. I work across editorial, corporate, UX, and educational sectors, combining visual clarity with engaging storytelling.

Let’s Collaborate

If your organization requires a custom explainer video, graph database visualization, or team collaboration animation, I would be glad to discuss your goals and provide a tailored proposal. Contact me at ian@marsdenillustration.com or visit marsdenillustration.com for more examples of my work.

Explore More Work on LinkedIn

I also invite you to connect with me on LinkedIn, where you’ll find a full overview of my professional background. My LinkedIn profile includes a detailed timeline of work experience, over 75 illustrated project case studies, explainer videos, business comics, editorial illustrations, motion design reels, and visual storytelling examples—complete with media files and direct links.

https://www.linkedin.com/in/idmarsden

22 Mar '23

Erklärvideo Schweiz – Part 2 LAP Learning Video

22/03/2023 | Comments: 0 | Posted by: idmarsden | In: animated marketing video, Cartoon, cartoon animation, Erklärvideo, Erklärvideo Deutschland, Erklärvideo Schweiz, explainer video, explainervideos schweiz, Freelance Illustrator, Illustration, Illustrator Deutschland, Illustrator Schweiz, LAP vorbereitung, Learning Video, Lehrabschlussprüfung, Schweizer Cartoonist, scribing video, swiss cartoonist, swiss illustrator, Video, video explicative, videos explicatives, viral cartoon, viral video, Whiteboard Video, YouTube Video

Part 2 in a series of fun and inviting presentation videos for Learning Nuggets for the Swiss Lehrabschlussprüfung (LAP) Vorbereitung training course. Success and a good grade for the LAP test are ensured.

Next Generation Learning: Hand-Drawn Explainer Video

See Part 1 here: https://marsdenillustration.com/learning-videos01/

Next-Generation Learning and #BYOD (bring your own devices) prepares you for all phases of this important milestone for your career in Switzerland.

Evolving drawings, llustrations and caricatures invite you to find out more about this outstanding training program in a series of short explainer videos illustrated by Ian David Marsden – marsdenillustration.com .

27 Jan '23

Next Generation Learning Presentation Video

27/01/2023 | Comments: 0 | Posted by: idmarsden | In: animated marketing video, cartoon animation, comiczeichner deutschland, Erklärvideo, explainer video, explainervideos schweiz, Illustration, Illustration Deutschland, Illustrator Deutschland, Schweizer Cartoonist, schweizer comiczeichner, Schweizer Illustrator, Schweizer Karikaturist, scribing video, swiss cartoonist, swiss illustrator, video explicative, videos explicatives, Whiteboard Animation, whiteboard schweiz, Whiteboard Video, YouTube Video

A series of presentation videos for an excellent training course to assist students in completing and scoring high on their LAP test. Next-Generation Learning and #BYOD (bring your own devices) prepares you for all phases of this challenging test. A modern, step-by-step teaching approach covering every chapter of what you have learned over the years. The course gives you all the tools to ace the test.

Fun, light-hearted illustrations and caricatures lead you through the video and explain what you can look forward to in this training course.

28 Jan '20

Custom Whiteboard Videos by Experienced Cartoonist – High Quality and Affordable

28/01/2020 | Comments: 0 | Posted by: idmarsden | In: advertising comics, business comics, Business Illustration, Cartoon, Cartoonist, comic strip, comic strips, comics, custom-created explainer videos, Erklärvideo, Erklärvideo Deutschland, Erklärvideo Schweiz, experienced illustrator, explainer illustration, explainer video, explainervideos schweiz, Freelance Illustrator, graphic recording, hand-drawn explainer videos, Ian David Marsden, Ian Marsden, illustrateur, Illustration, Illustration Deutschland, Illustration Schweiz, Illustrator Deutschland, Illustrator Schweiz, independent illustrator, logo design, Marsden Illustration, Marvin Hamlisch, video explicative, videos explicatives, Whiteboard, Whiteboard Animation, Whiteboard Video, You Tube, YouTube, YouTube Video

In today’s rapidly evolving digital landscape, the necessity for engaging, dynamic content is paramount. As attention spans contract, the ability to swiftly capture and sustain viewer engagement is vital. Moving visuals, especially hand-drawn videos, shine as invaluable assets in this domain. Their charm and animated nature don’t just convey your message; they make it memorable.

Whiteboard or Explainer Videos blend simplicity with creativity, masterfully transforming complex topics into digestible and captivating narratives. With over two decades of expertise in illustration, character design, and cartooning, I infuse every video with a distinct, refined touch.

Our partnership kicks off with a comprehensive briefing, allowing me to deeply understand your aspirations and objectives. Scripting and storyboarding follow, laying down the visual and narrative blueprint. I pride myself on my commitment to authenticity and originality. The videos I craft avoid the trappings of generic templates and characters, opting instead for custom illustrations that harmonize with your brand and its message.

In a market saturated with providers leveraging software, pre-loaded drawings, and templated assets, many videos risk looking indistinguishably similar, potentially exuding an air of uninspired mass production. My approach contrasts sharply. Every creation is genuinely hand-drawn, custom-tailored, and deeply attuned to your brand’s ethos. The styles you might have enjoyed in my portfolio? All are at your disposal, from monochromatic sketches to vivid, full-color masterpieces.

Yet, quality doesn’t necessitate extravagance. Despite offering expert craftsmanship and bespoke content, my rates are surprisingly competitive. The proposition is clear: top-tier quality without the top-tier price. Each collaboration is structured with transparent, flat-rate estimates from conception to completion, ensuring you can plan without the stress of unforeseen costs. Defined milestones keep the project on track and punctual.

Your message deserves prominence. Should you be seeking an authentic, captivating narrative, whether for product showcases, service introductions, or business processes, I am poised to deliver. Reach out, let’s discuss a no-commitment offer, and embark on a journey to make your content distinct, engaging, and memorable.

Thank you for considering a collaboration. I look forward to the possibility of working with you.

Ian Marsden – ian@marsdenillustration.com – iphone/whatsapp: +33 (0)6 42 49 82 11

#whiteboardvideos #custommade #cartoonist #highquality #affordable

VISIT MY YOUTUBE PLAYLIST WITH MANY VIDEO SAMPLES

What ARE Explainer Videos or Whiteboard Videos?

What Styles can be used?

Pretty much any style you can find in my art portfolio: https://marsdenillustration.com/portfolio-2020/

Click gallery images below to enlarge and open slideshow

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Video combining animation with live action

Some examples of video series produced in english, german and french using known voice talents:

Beispielvideo auf Deutsch mit der Stimme von Schauspieler Kaspar Eichel
(Schauspieler und Synchronsprecher. Er ist bekannt als die deutsche Stimme von Robert Redford)

Example Video in English with the voice of David A. Watson

Vidéo en Français avec la voix de Daniel Beretta
Daniel Beretta, est un acteur, auteur-compositeur-interprète
Également célèbre pour son travail dans le milieu du doublage,
il est notamment la voix française régulière d’Arnold Schwarzenegger

Every video and all illustrations are custom made with care and precision.
No clip-art or stock art. No re-usable characters, no repeated faces, bodies or puppets.
No prefabricated explainer software.

What are the costs?

Please contact me for a free und non-binding flat-rate estimate, custom made for your needs and project requirements. My flat rates include idea phase, storyboarding, final art, video production and transfer of usage rights (also for characters and artwork).

Knowledge Nuggets for the Federal Acquisition Institute:

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(character designs, illustrations and backgrounds by Ian David Marsden)
for the Federal Acquisition Institute
https://www.fai.gov/media-library/collection/knowledge-nugget