comic zeichner

Affiches illustrés BD touristiques Pic Saint Loup par Ian Marsden, Illustrateur Freelance

Delightful animal-themed illustrations by Ian David Marsden for French storytelling, featuring characters in colorful settings like vineyards and scenic drives around the Pic Saint Loup

Illustrateur et dessinateur installé près du Pic Saint Loup

Je suis illustrateur et dessinateur freelance basé à Claret (34270), un village viticole proche de Montpellier, dans la région du Pic Saint Loup. Depuis près de 20 ans, je m’inspire des paysages et de la vie quotidienne de cette région qui m’a profondément marqué. À travers mes illustrations, je cherche à capturer la convivialité et le charme unique de cet endroit que je suis heureux de pouvoir appeler chez moi.

Mon approche artistique

Originaire de Los Angeles, j’ai découvert ici un rythme de vie différent, empreint de chaleur humaine et de simplicité. Mon travail, mêlant dessins faits à la main et aquarelle, s’adapte à une grande variété de projets : de l’illustration éditoriale à la publicité, en passant par les bandes dessinées et les livres pour enfants.

Quelques créations autour du Pic Saint Loup

Loup et ses amis dans une Méhari orange roulant près du Pic St-Loup, illustration originale par Ian Marsden, graphiste et illustrateur à Claret, 34270

“La vie en rose” : Deux amoureux en Vespa se dirigent vers un pique-nique romantique avec, bien sûr, un rosé local dans leur panier.

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Creating the Artwork for the Mercedes-Benz Employee Manual

Today, I want to take you on a journey that holds a special place in my heart—the creation of the illustrated Mercedes-Benz Employee Manual, affectionately known as the “Mitarbeiterknigge”. *

Back in 2010, as an experienced illustrator, character designer and concept creator, I had the pleasure of collaborating with esteemed advertising agency Sieber & Wolf on this fascinating project. Join me as I walk you through the process of bringing this comprehensive manual to life, highlighting the importance of effective visual communication within the context of a luxury brand like Mercedes-Benz.

When Sieber & Wolf approached me with the opportunity to work on the “Mitarbeiterknigge”, I knew it was a project that demanded precision, creativity, and dedication to excellence. The manual aimed to train Mercedes-Benz staff who interacted with customers, covering topics such as maintaining contact, politeness, and proper behavior in various situations like vehicle purchase, repairs, sales, events, lunches, dinners, and business correspondence. It was crucial that the illustrations reflected Mercedes-Benz’s high standards, precision, and commitment to quality.

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How to Effectively Use Mascots and Comic Art to Convey Your Message – Marsden Illustration

Mascots and comic art are powerful marketing tools that businesses of all sizes and types can use to effectively communicate their message to audiences of all ages and completely transcend language barriers.

The Power of Comic Strips

Comic strips can communicate concepts and ideas to audiences of all ages and completely transcend languages. They can be used to give friendly reminders, offer tips, and provide educational material. For example, Coca-Cola assigned me to create wordless comic strips to remind people to recycle cans which were printed directly on the cans. These strips can also be used for internal purposes such as employee training and skill development, corporate training and executive briefings, or to enhance presentations and PowerPoint slides. They are also a wonderful media for e-learning or educational material.

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Gianni Infantino – Tor des Monats

Gianni Infantino – Tor des Monats

Gianni Infantino – FIFA President – Tor des Monats, Nebelspalter

Karikatur von FIFA Präsident Gianni Infantino für den Nebelspalter “Tor des Monats”


Stell Dir vor, es ist Fussball-WM und keiner will hin.
In Qatar gibt es Gratis-Tickets und Glühwein zu Feuerwerkskerzen auf dem Adventskranz.
Zum Artikel “Infantino freut sich auf die infantilste WM” von Hans Abplanalp
Karikatur von Cartoonist Ian David Marsden für Nebelspalter Nr. 11 2022

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Comic Strips Sustainable Energy

For France-based client Sustain D I was tasked to develop original character designs for two cartoon characters and draw a series of comic strips featuring energy saving and ecological tips and tricks.

Let the sun shine in and you don’t need to turn the lights on 😀
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Business Comics

Business Comics are a fantastic solution for bringing ideas to the viewer.

Comic strips are wonderful way of communicating concepts and ideas to an audience of all ages and also across all languages.
From story concept to character design to illustration artwork I am experienced in creating custom, tailor-made comics for international clients.

Business Comics by illustrator Ian David Marsden
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Marsden Illustration