Illustration

Transparent Flat Rates for Custom Illustration and Animation

Affordable, flexible pricing for creative services. Ian Marsden, freelance Illustration, animation, and explainer videos to fit your budget. High-quality, transparent solutions.

Free First Consultation

Your first consultation is always completely free. This is an opportunity to discuss your project in detail, explore creative ideas, and ensure we are perfectly aligned before moving forward.

Transparent Flat Rates

I believe in providing clear, predictable pricing. Once we discuss your project, I will calculate a flat rate tailored specifically to your needs.

No Surprises: The flat rate includes all work, revisions, and desired usage rights. There will be no additional charges or overtime fees.

30-Day Guarantee: Your quote will remain valid for 30 days. Once agreed upon, the flat rate will be respected, ensuring you know exactly what to expect.

How I Set My Rates

My pricing is based on established industry standards and reflects the value of high-quality creative work. As a professional illustrator, designer, and animator, I align my rates with the guidance of respected organizations and industry benchmarks (please see links below). These rates account for the time, skill, and expertise required to create unique, impactful work tailored to your needs.

What Influences Pricing?

1. Scope of Work

The size, complexity, and specific requirements of your project, such as detailed illustrations or animation sequences.

2. Usage Rights

The intended use of the work (e.g., local, national, or international campaigns) and whether you need exclusive rights. Licensing fees are calculated based on established industry multipliers.

3. Revisions and Timeline

The number of revisions included in the project and the delivery schedule can influence pricing for projects with tight deadlines or extended iteration cycles.

4. Country and Region

Pricing reflects regional market standards to ensure fairness and competitiveness. In each case, the pricing is based on local pricing guidelines provided by trusted organizations. Please see the links below for more details.

Trusted Industry Sources

My pricing is informed by the following trusted organizations and resources:

Association of Illustrators (AOI)

Industry guidance for illustrators in the UK and Europe.

Graphic Artists Guild Handbook

Comprehensive ethical and pricing standards for the US market.

Illustratoren Organisation e.V.

Pricing guidelines and usage rights for Germany.

Maison des Artistes

Freelance rights and pricing insights for professionals in France.

ProLitteris

Copyright and pricing management for visual creators in Switzerland.

Freelancers Union

Hourly and project-based pricing for freelance professionals in the US.

ManyPixels Blog

Global insights on pricing trends for designers and illustrators.

Motionographer

Pricing and trends in motion graphics and animation.

Why Choose Me?

Working with clients globally, I provide creative solutions adaptable to various timelines and budgets. With extensive experience partnering with major brands and projects across Switzerland, Germany, France, and beyond, here’s why clients keep coming back:

Professional Quality: Years of experience with top brands ensure you receive polished, high-quality work.

Adaptable Pricing: Options for every budget without compromising on quality.

Dedicated Attention: Your project will receive the focused, personalized care it deserves.

Global Expertise: Benefit from decades of experience across international markets.

Transparent Pricing: Your investment is supported by clear, reliable rates based on global standards.

Services Available for All Project Scopes

Advertising & Business Illustration

Editorial & Magazine Illustrations

Cartoons & Comic Art

Animated Explainer Videos

Children’s Book Illustrations

Packaging & Product Design

Download My Professional Credentials:

CV PDF

Portfolio PDF

Contact Information

Email: contact@marsdenillustration.com

Phone: +33 (0) 6 42 49 82 11 (Central European Time / France)

LinkedIn: Ian David Marsden

Explore My Work by Category

Sketchbook | Advertising & Business | Videos & Animation | Editorial Illustration | Logo & Character Design | Cartoons & Comics | Packaging Design | Google Doodles | Children’s Book Illustration | Ritzenhoff | Wacom Featured Artist | Latoya Jackson Designs

affordable illustrator, experienced cartoonist, custom illustration pricing, freelance artist rates, transparent flat rates, professional illustrator, illustrator europe, illustrateur expérimenté, tarifs illustrateur, graphiste freelance, illustrateur france, illustrateur suisse, zeichner deutschland, günstiger illustrator, karikaturist preise, erklärvideo preise, affordable animation services, illustrator portfolio, freelance cartoonist europe, professional character design

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Merry Christmas – I sing the Grinch song.

As 2023 draws to a close, I reflect on a year filled with creativity, collaboration, and, most importantly, your continued support.

Enclosed is this year’s Christmas card from me to you.

🎅 Illustrated Holiday Cartoon Card with Santa and the Grinch by Ian David Marsden 🍷

This year, our jolly friend Santa is enjoying a glass of exquisite Pic Saint-Loup red wine I left out for him – a refined alternative to milk and cookies and a tribute to the beautiful Languedoc region where my studio and home are located. The Grinch just couldn’t resist and grabbed a bottle too.

I even sang a little serenade on the video Holiday Greeting Card, the classic: “You’re a mean one, Mister Grinch”.

(Don’t worry, I won’t be quitting my day job – singing is just a hobby.)

Click HERE to view the full-size (and animated) version of the card on YouTube.

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Concept Drawings: Volkswagen Sedric

Creating Concept Drawings for the Volkswagen Sedric Concept Car Presentation at CEBIT 2018 *

As an illustrator, I encounter various projects, each offering distinct challenges and creative opportunities. One particular project that holds a significant place among my favortes is the creation of concept drawings for the Volkswagen Sedric Concept Car presentation at CEBIT 2018. These drawings aimed to convey a compelling narrative, capturing the essence of this innovative concept car in a visually engaging manner. Familiar with the unpredictable nature of creative projects, I embraced the challenge when the assignment came on short notice. Time constraints were no obstacle for me, as I thrive in such situations, drawing upon experience and adaptability to deliver results swiftly and effectively.

The Volkswagen Sedric self-driving concept car is a pioneering innovation in the automotive world, representing a glimpse into the future of mobility. Designed with a focus on autonomous driving technology, the Sedric Concept Car aims to redefine the way we perceive transportation. This revolutionary vehicle embodies Volkswagen’s commitment to innovation, sustainable transportation, and cutting-edge design. With its sleek, futuristic appearance and state-of-the-art autonomous capabilities, the Sedric Concept Car is not just an automobile; it’s a visionary step towards a new era of transportation that prioritizes safety, convenience, and environmental sustainability.

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Künzli Optik’s Optical Illusion

Advertising Illustration for Künzli Optik Switzerland

In the world of advertising illustration, let’s explore a captivating scenario where eyeglasses have the remarkable ability to transform everyday people into potential celebrities. This imaginative concept found its way to my drawing board, thanks to Creative Director Daniel Matter from the respected advertising agency Matter & Gretener.

I’m Ian David Marsden, an experienced illustrator passionate about visual storytelling. I had the privilege of bringing this compelling idea to life. The task was clear: create minimalist illustrations that delicately balanced intrigue and recognition. The goal was simple – to make you ponder, “Could that be…?”

The outcome? Four remarkable posters and ads that captivated audiences and sparked conversations. Thoughtfully placed in prominent publications, on trams, in public transport, and along roadside billboards, these posters themselves became optical illusions. With a subtle touch, they left you wondering, “Hey, isn’t that a familiar face?”

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Concept Art for Lindt Chocolate

In this gallery I would like to show some concept illustrations created in 2015 for Lindt Chocolate.

Lindt Gold Bunny / Goldhase
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AN2V Kakemonos / Commercial Banner Illustration

I am frequently consulted by my clients to assist with marketing and advertising projects, with concepts and ideas, layouts and graphic design suggestions as well as of course drawings and illustration elements.

AN2V, the Association Nationale de la Vidéoprotection approached me for a very interesting project. Founded in 2004 by Dominique LEGRAND, this remarkable association was established to address the growing need for the exchange of experiences in the field of security technology. At the time, video surveillance, which we now call videoprotection, lacked structure, and many users were grappling with the challenges of deployment.

What sets AN2V apart is its unique combination of “demand” from both public and private users, along with companies offering products and services in the realm of security technologies. AN2V is truly one of a kind, and I was privileged to collaborate with them.

AN2V presented me with an exciting challenge – to create three distinctive, large-scale Kakémono display banners, each measuring 2.10 meters by 0.85 meters. These banners were designed to represent three key facets of AN2V’s activities: training, the association itself, and the universities they organize.

Two of the AN2V Kakemono banners on display at a tradeshow
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Cartoon Portrait Commissions from Photographs

Welcome to my homepage.

I’m Ian David Marsden, an internationally experienced illustrator and cartoonist. I also provide an additional service. I create custom, commissioned cartoon portraits from photographs for all kinds of uses. Social Media cartoon avatars, wedding or anniversary gifts as framed artwork, company or sports teams, vanity projects such as custom stationery or stickers, even artwork which is then transformed into actual tattoos. High resolution digital files are provided to you which allow you to produce items from cups, t-shirts, magnets, stamps, letterhead, stickers. Want to advertise your business with a fun portrait of yourself or your team? Suprise a loved one with a cartoon featuring a memorable (or embarassing) milestone from your lives? Digital files or actual hand drawn, inked and colored original artwork on high quality watercolor paper as a super exclusive and elegant present.

Let’s not forget birthday cards, company, team or family Christmas or Holiday cards with custom seasons-related illustrations. Graduations, Awards, Invitations, Parties, Special Events…

Crafting Your Unique Tale

What sets these portraits apart is the level of customization they offer. It’s about capturing the essence of individuals, the soul of a band, or the heart of a family. For instance, a blues band desired to have each band member’s distinctive head portrayed with their instruments, all of them cruising in a classic VW van. Families often want their pets to be part of the picture, their house in the background, enterprises might want their company logo lovingly hand-drawn on the holiday card featuring their team portrait. When I say customization, I mean anything is possible—it’s your story, after all.

Caricature, Cartoon of the Band Take the 55, illustration
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Drawn by Human Hand – Created by Natural Intelligence

Is the technological singularity just around the corner?

https://en.wikipedia.org/wiki/Technological_singularity

This is not an anti-AI post. It’s remarkable to see how far artificial intelligence (AI) has come, to the point where it can now compete with human abilities. I stare in marvel (and horror) at the current generation of AI generated images.

made by human hand - made with natural intelligence - illustrated logo - free to use, royalty free,

Maybe the above logo will become the art equivalent of the BIO labels at grocery stores

I am not someone who shies away from new tools or techniques, nor am I a technophobe. As someone who has been an avid fan and user of computers since childhood, I have experienced the evolution of technology firsthand. It always seemed inevitable that this day would arrive at some point, I think what is most surprising is how rapidly it is suddenly advancing. It is difficult for us to understand, because the human brain is not wired for exponential growth. We simply can not understand and imagine it.

Made by human hand and natural intelligence...
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Animiertes und illustriertes Video für Zürich Gym

Als Illustrator, Cartoonist und Produzent von Erklär- und Promotionsvideos hatte ich die Freude und Ehre, ein einzigartiges Hand-gezeichnetes Erklärvideo für das Zürich Gym zu erstellen. Das Fitnessstudio wird von Inhaber und Europameister Frank Müller geleitet, der nicht nur ein erfahrener Personal Trainer, sondern auch ein Experte für Sporternährung ist. Er ist auch ein alter und guter persönlicher Freund von mir, so hat es Spass gemacht ihn in meinem Video mit mehreren handgezeichneten Porträts zu verewigen.

Trainiere im Zuerich Gym – 24/7 Fitness mit Europameister Frank Müller

Das Zürich Gym – Hurt Locker – 24 Stunden geöffnet – ist ein erstklassiges Fitnessstudio, welches seinen Kunden ein volles Topp-Programm bietet. Dank der neuesten Fingerprint-Sicherheitstechnologie können Kunden jederzeit das Studio betreten und ihre Trainingseinheiten beginnen.

Das Ziel des Erklär- und Promotionsvideos war es, in spielerischer Weise auf die Vorteile des ZürichGym aufmerksam zu machen und potenzielle Kunden anzusprechen.

Animiertes und illustriertes Video für Zürich Gym

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Homage to Aline Kominsky-Crumb

Homage to Aline Kominsky-Crumb

1st May to 21st November 2023
Galerie Vidourle Prix, Sauve (30)
4 rue des bourgades
+33 (0) 4 66 88 76 33
galerievidourleprix.com

I’m honored to be participating in an exhibition in homage to Aline Kominsky-Crumb (1948 – 2022) at Galerie Vidourle Prix in Sauve. The noted underground and feminist comic artist and wife of Robert Crumb, who sadly passed away after a brief illness in 2022. The exhibition will feature a retrospective of her art, as well as new and unseen artwork by over 20 artists, including myself and also Robert Crumb and their daughter Sophie Crumb. The exhibition runs from May 1st until November 21st.

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A Festive Creation: An Animated Holiday Card to Remember

As we celebrate the holiday season, I’m excited to share with you a project that truly captures the spirit of joy and togetherness. I had the distinct pleasure of working once again with AN2V, the Association Nationale de la Vidéoprotection. Established in 2004 by Dominique LEGRAND, AN2V stands as the foremost authority on videosurveillance and videoprotection in France. Their commitment to facilitating the exchange of experiences in the field of security technology is both impressive and inspiring. AN2V’s unique approach, bridging the needs of public and private users with the expertise of security technology companies, sets them apart as true innovators in their field.

Now, let me take you on a journey into the heart of the holiday season. I am delighted to introduce you to an elegant and captivating animated holiday card I had the pleasure of bringing to life. This enchanting card features the newly designed 3D version of AN2V’s logo, representing the evolution of their visual identity, which I had previously crafted for the client. Picture a serene winter night, where a charming chalet stands amidst a blanket of snow, surrounded by towering pine trees. Warm light spills from the chalet’s windows, casting a gentle glow on the pristine snow below. In the foreground, a beautifully adorned Christmas tree adds a touch of festive magic, while a welcoming wreath graces the chalet’s door. AN2V’s logo rests gracefully in the snow, bathed in the soft radiance of the holiday season. What sets this animated card apart is its timelapse transformation, evolving from intricate black lines into a vibrant, heartwarming scene that captures the essence of the season.

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Cartoon Nebelspalter – Wenn Bastien Girod zweimal klingelt

Illustrator und Cartoonist Ian David Marsden – Illustrations Blog

Ich freue mich sehr, hier meine jüngste Illustration im Nebelspalter Nummer 4/2023 mit euch teilen zu können.

Der Cartoon ist als “Tor des Monats” in Begleitung zu einem Text von Ralph Weibel entstanden, und bildet eines der neuesten Abenteuer des Schweizer grünen Politikers Bastien Girod ab.
“Cartoon Nebelspalter – Wenn Bastien Girod zweimal klingelt”

Die Szene ist in einer luxuriösen Wohnung angesiedelt, wo eine schnelldenkende Dame ihre Haustiere kurzerhand in Menschenkleidung in Szene gesetzt hat, um es so aussehen zu lassen, als ob sie viele Mitbewohner hätte. Girod, als Karikatur hoffentlich erkennbar, macht gerade einen Überraschungsbesuch, um seinen Vorschlag zur Umsiedlung von alleinstehenden Menschen, die in großen Wohnflächen leben, zu diskutieren. Wie Sie sich vorstellen können, wird die “viele Bewohner”-Illusion bei Girod nicht unbedingt ankommen.

Link: Gallerie mit vielen weiteren Cartoons

Link zum Artikel: Printausgabe Nebelspalter

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Erklärvideo Schweiz – Part 2 LAP Learning Video

Part 2 in a series of fun and inviting presentation videos for Learning Nuggets for the Swiss Lehrabschlussprüfung (LAP) Vorbereitung training course. Success and a good grade for the LAP test are ensured.

Next Generation Learning: Hand-Drawn Explainer Video

See Part 1 here: https://marsdenillustration.com/learning-videos01/

Next-Generation Learning and #BYOD (bring your own devices) prepares you for all phases of this important milestone for your career in Switzerland.

Evolving drawings, llustrations and caricatures invite you to find out more about this outstanding training program in a series of short explainer videos illustrated by Ian David Marsden – marsdenillustration.com .

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