art of illustration Archives - Marsden IllustrationMarsden Illustration

07 Jan '25

Illustrated Workflow for Graph Database Modeling

07/01/2025 | Comments: 0 | Posted by: idmarsden | In: art of illustration, Business Illustration, Cartoonist, custom-created explainer videos, explainer illustration, explainer video, explainervideos schweiz, hand-drawn explainer videos, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustration YouTube, Illustrator, Illustrator Deutschland, Illustrator Schweiz, Marsden Illustration, video explicative, videos explicatives, Whiteboard, Whiteboard Animation, whiteboard schweiz, Whiteboard Video

Custom Explainer Video by Ian David Marsden

lient presenting project needs to the architect, discussing graph database requirements and strategies.

When Tom Geudens from Elephant Bird Consulting entrusted me with creating an illustrated workflow explainer video for graph database modeling, I aimed to deliver a clear, engaging, and visually appealing presentation. This project followed the development process step-by-step, showcasing how the architect, database administrator, and developers collaborate to build a successful graph database.

Tom, one of the foremost experts in the field of graph databases, illustrates the collaborative process of graph database development. From the initial client briefing to the architect’s strategic planning, through the database administrator’s management of technical workflows, and finally to the developers bringing the project to life, the video uses custom illustrations and animations to tell the story. Each character was designed to embody their specific role, creating a clear and engaging narrative. As a regular client of mine, Tom entrusted me to visually communicate the intricacies of this process, showcasing his deep expertise and the teamwork required to build successful graph databases. This video not only simplifies complex concepts but also highlights Tom’s leadership in the field.

rchitect character thinking about graph database structure with floating 3D shapes.

Using my expertise in illustrating and animating custom explainer videos, I designed vibrant character illustrations and graphic elements that simplify the workflow while maintaining audience engagement. These animations connect technical concepts to relatable visuals, making the information accessible for viewers of all backgrounds.

Architect character visualizing puzzle assembly for graph database modeling.

The architect handing over an intricately assembled cube to the database administrator, symbolizing the completed graph database structure.

Whether you need an illustrated workflow, a custom explainer video, or engaging visuals for marketing, training, or product demonstrations, I can create tailored solutions that connect with your audience, simplify complex ideas, and elevate your brand’s presence.

Database administrator at her desk analyzing a stacked cube diagram on multiple monitors.

11 May '23

Drawn by Human Hand – Created by Natural Intelligence

11/05/2023 | Comments: 0 | Posted by: idmarsden | In: AI, AI Art, AI illustration, art of illustration, artificial intelligence, Book Illustration, Business Illustration, Cartoonist, Editorial Illustration, experienced illustrator, explainer illustration, Freelance Illustrator, Graphic Design, graphisme, human intelligence, Illustration, Midjourney, natural intelligence

Is the technological singularity just around the corner?

https://en.wikipedia.org/wiki/Technological_singularity

This is not an anti-AI post. It’s remarkable to see how far artificial intelligence (AI) has come, to the point where it can now compete with human abilities. I stare in marvel (and horror) at the current generation of AI generated images.

Maybe the above logo will become the art equivalent of the BIO labels at grocery stores

I am not someone who shies away from new tools or techniques, nor am I a technophobe. As someone who has been an avid fan and user of computers since childhood, I have experienced the evolution of technology firsthand. It always seemed inevitable that this day would arrive at some point, I think what is most surprising is how rapidly it is suddenly advancing. It is difficult for us to understand, because the human brain is not wired for exponential growth. We simply can not understand and imagine it.

Made by human hand and natural intelligence...

23 Feb '23

The Power of Custom-Created and hand drawn Explainer Videos: Why They’re Worth the Investment

23/02/2023 | Comments: 0 | Posted by: idmarsden | In: Advertising, art of illustration, brand recognition, business, Business Illustration, clean illustration, conversion rates, cost-effective, custom-created explainer videos, customer retention, engagement rates, experienced illustrator, explainer illustration, explainer video, explainervideos schweiz, hand-drawn explainer videos, Ian David Marsden, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator Deutschland, Illustrator Schweiz, Marketing, Marsden Illustration, startups, Whiteboard, Whiteboard Animation, whiteboard schweiz, Whiteboard Video

Explainer videos have become a popular tool for businesses and startups to market their products and ideas in an engaging and informative way. But not all explainer videos are created equal. Cheap productions that use reusable clipart and avatars may seem like a cost-effective option, but investing in custom-created and hand-drawn explainer videos can have numerous benefits for your business.

Custom-created and hand-drawn explainer videos offer an elegant and tailored solution to suit any product or presentation. With the art of illustration, any scenario is possible for a reasonable budget, making it a more cost-effective option than traditional methods such as a photoshoot with models, influencers and moviestars and tons of costumes and props in a fancy studio, or on location on a yacht or a private jet. (Why not just draw all of these elements?)