Parc Le Duc – Illustrated Orientation Map, Wayfinding & Signage System
Voir plus de mes prestations: Graphiste a 34270 Claret – Ian Marsden
How do you transform a technical civil engineering plan into a clear, visually engaging orientation system that speaks to international visitors—regardless of language or age?
Download Full Case Study (PDF):
marsdenillustration.com/PDF/casestudy-ParcLeDuc-marsden.pdf
This was the creative and logistical challenge I was commissioned to solve by Parc Le Duc, a privately owned resort village located in 34270 Vacquières, Occitanie. As a professional illustrator and environmental graphic designer based in southern France, I developed a complete visual signage and map solution that now helps hundreds of guests navigate the resort each season.
Working from a black-and-white architectural plan, I designed a fully vector-based illustrated map using Adobe Illustrator, integrating custom cartographic iconography, color-coded chalet sectors, and emergency safety signage—all optimized for print, outdoor visibility, and trilingual communication (FR | NL | EN).
About the Location
Parc Le Duc is a Dutch-owned resort community with hundreds of chalets, pools, a restaurant, and sports facilities. The core user group includes Dutch and French families, so the design required a friendly, high-contrast visual language with language-independent iconography for safety and navigation.
Scope of Work
• Large-scale vector map design with multilingual labeling
• Custom cartographic icons for hydrants, defibrillators, rally points, cutoffs
• Illustrated chalets & color-coded sectors
• Totem signage for roadside orientation
• Trilingual safety and welcome panels
• Digital/print asset prep and scalable vector exports
Disciplines & Tools
This project brought together multiple disciplines from my portfolio as a professional vector illustrator and signage designer:
• Environmental graphic design
• Illustrated cartography
• Vector icon system design
• Wayfinding design
• Outdoor signage & layout strategy
• Multilingual safety communication
• Adobe Illustrator, color theory for exterior readability, typographic hierarchy
Outcome
The final result was a fully integrated orientation and safety visual system used across Parc Le Duc’s printed maps, signage boards, emergency information posts, and digital materials. It supports guest safety, improves navigation, and strengthens the park’s visual identity with a clean, vector-based design language rooted in clarity and hospitality.
Download Case Study (PDF)
Click here to download the full PDF case study, with visual breakdowns, design objectives, and print-ready signage examples.
✍️ Ian David Marsden
marsden.fr
Email: [email protected]
Location: Claret (34270), Occitanie – serving international clients in editorial illustration, cartographic design, and visual communication.
Basé à Claret (34), au cœur du Pic Saint-Loup près de Montpellier, je propose mes services de graphisme, illustration et direction artistique à une clientèle locale et internationale. N’hésitez pas à découvrir mon activité sur Google.
Directeur Artistique et Graphiste – Region Pic Saint Loup – Montpellier a 34270 Claret
