Blog Archives

Business comic strips and character design by illustrator Ian David Marsden
26 Feb '23

How to Effectively Use Mascots and Comic Art to Convey Your Message – Marsden Illustration

26/02/2023 | Comments: 0 | Posted by: idmarsden | In: advertising comics, Bande dessinee, Bandes Dessinees, BD, business comics, Cartoon, cartoon animation, cartoon GIF, Cartoonist, Character Design, comic, comic strip, comic strips, comic zeichner, comiczeichner, comiczeichner deutschland, explainer illustration, explainer video, explainervideos schweiz, Illustration, Schweizer Cartoonist, schweizer comic zeichner, schweizer comiczeichner, vector comics

Mascots and comic art are powerful marketing tools that businesses of all sizes and types can use to effectively communicate their message to audiences of all ages and completely transcend language barriers.

The Power of Comic Strips

Comic strips can communicate concepts and ideas to audiences of all ages and completely transcend languages. They can be used to give friendly reminders, offer tips, and provide educational material. For example, Coca-Cola assigned me to create wordless comic strips to remind people to recycle cans which were printed directly on the cans. These strips can also be used for internal purposes such as employee training and skill development, corporate training and executive briefings, or to enhance presentations and PowerPoint slides. They are also a wonderful media for e-learning or educational material.

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Friars club New York City website animation
22 Oct '22

Friars Club NYC – Animated Website Intro

22/10/2022 | Comments: 0 | Posted by: idmarsden | In: animated card, Animated GIF, animated greeting cards, animated marketing video, animation, animator, business comics, Business Illustration, caricature, caricature GIF, cartoon GIF, Cartoonist, Character Design, comics, Illustration, vector comics

Short intro animation created specifically for the Friars Club, New York City.

Several monk friar characters were created for animated GIFs and icons for the website
including Jackie Gleason playing pool and this little friar for the animation.

All artwork was created in Adobe Illustrator as vector art and then animated in Adobe Flash.

Client: Friars Club, Date: 2008, Artist: Ian David Marsden – www.marsdenillustration.com

Caricatures of Friars Club Officials opening red curtain – Animated Cartoon GIF
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Comic panels being inked, showing people at work, using computers, in meetings, and on phones.
09 Jan '19

Business Comics

09/01/2019 | Comments: 0 | Posted by: idmarsden | In: advertising comics, business comics, comic, comic strip, comic strips, comic zeichner, comics, comiczeichner, comiczeichner deutschland, Deutschland, graphic novel, illustrateur, Illustrateur France, Illustration, Illustration Deutschland, Illustration France, Illustration Schweiz, Illustrator, Illustrator Deutschland, Illustrator Schweiz, Marsden, Marsden Illustration, Marvin Graphic Novel, schweizer comic zeichner, schweizer comiczeichner, Schweizer Illustrator, vector comics

Business Comics are a fantastic solution for bringing ideas to the viewer.

Comic strips are wonderful way of communicating concepts and ideas to an audience of all ages and also across all languages.
From story concept to character design to illustration artwork I am experienced in creating custom, tailor-made comics for international clients.

Business Comics by illustrator Ian David Marsden
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Professional Independent Illustrator, Designer, Animator, and Cartoonist

04/11/2014 | Comments: 0 | Posted by: idmarsden | In: Adobe Illustrator, Advertising, Book Illustration, Branding, Business Illustration, Cartoon, Cartoonist, Character Design, Corporate Identity, Cover Design, Cover Illustration, Flash Animation, Freelance Illustrator, Illustration, Illustrator, licensing, Marsden, Mascot, Portfolio, Ritzenhoff, Vector, Vector Art

Greetings! My name is Ian Marsden and I am a professional independent freelance illustrator, designer, animator, and cartoonist with over 20 years of experience. I have worked in various styles and specialize in creating vector digital art, advertising illustrations, graphics for businesses and educational purposes, character design, logo design, mascot design, as well as caricatures and cartoons.

To give you an idea of my capabilities, I have enclosed a poster showcasing a small selection of my work. You can also find more samples of my art and my latest projects on my website at https://marsdenillustration.com.

My portfolio is divided into several categories, including advertising and marketing, editorial, character design, mascot design, and more. Whatever your needs may be, I am confident that I can provide you with the professional and high-quality illustrations and designs that you require.

If you have any questions or would like to discuss a potential project, please don’t hesitate to get in touch with me. I look forward to hearing from you soon!


#illustrator #designer #cartoonist #freelance #vectorart #advertisingillustration #businessgraphics #educationalgraphics #characterdesign #logodesign #mascotdesign #caricature #cartoons #portfolio #artwork #independentartist #digitalart #artistsoninstagram #marsdenillustration

My illustration portfolio is divided into several categories:

GOOGLE DOODLES  |  ADVERTISING ILLUSTRATION | EDITORIAL ILLUSTRATION | RITZENHOFF DESIGN COLLECTION | BUSINESS ILLUSTRATION | LOGO AND CHARACTER DESIGN | CHILDREN’S BOOK ILLUSTRATION | CARTOONS and COMICS

I also specialize in producing and illustrating Whiteboard Scribing Explainer Videos. Here is a YouTube channel with some samples.

Please call me at +33 6 42 49 82 11 or e-mail me for a free estimate and to discuss your project.

This is where you can find my LinkedIn Profile: fr.linkedin.com/in/idmarsden/

I look forward to hearing from you,
Ian David Marsden

Independent illustrator and cartoonist Ian Marsden
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Marsden Illustration