Transparent Pricing for Illustration, Graphic Design & Visual Communication

Your first consultation is free.
All pricing is based on clear, established industry standards. I offer fair, flat-rate quotes tailored to your specific project—ensuring transparency, no surprises, and excellent value for your creative investment.

Affordable, flexible pricing for creative services. Ian Marsden, freelance Illustration, animation, and explainer videos to fit your budget. High-quality, transparent solutions.

Pricing & Professional Standards

Free First Consultation

Your initial consultation is always completely free. This is an opportunity to:

• Discuss your project in detail

• Explore creative directions

• Align expectations

• Receive a tailored proposal

Whether you have a clear brief or a rough idea, I’m happy to offer insight and advice—no strings attached.

Transparent Flat Rates

I work on a flat-rate basis, calculated individually for each project based on scope, complexity, and usage rights.

No Surprises – The flat rate includes all work, revisions, and agreed-upon usage rights. No hidden fees or overtime charges.

30-Day Guarantee – Quotes are valid for 30 days. Once approved, the agreed rate is locked in.

How My Rates Are Determined

My pricing structure follows trusted industry guidelines and is adapted to your specific project. The final quote will always be detailed, transparent, and tailored.

Pricing factors include:

1. Scope of Work

Size, complexity, number of visuals, or animation sequences involved.

2. Usage Rights

Whether the work is for print, digital, local/national/global use, or if exclusive rights are required.

3. Timeline & Revisions

Standard projects include a fair number of revisions. Tight turnarounds or extended rounds may affect pricing.

4. Territory / Market

My rates reflect regional and international market standards. I adjust fairly whether the work is for a startup in France, a publisher in Germany, or an agency in the UK.

Trusted Industry References

I draw on internationally recognized pricing and ethical frameworks, including:

• Association of Illustrators (AOI) – UK & European standards

• Illustratoren Organisation e.V. – Germany

• Maison des Artistes – France

• ProLitteris – Switzerland

• Graphic Artists Guild Handbook – USA

• Motionographer – Motion design and animation pricing

• ManyPixels Blog – Global benchmarks in design & illustration

Why Clients Work With Me

With over two decades of experience across France, Switzerland, Germany, the UK, and the US, I bring depth, professionalism, and artistic clarity to every brief.

• Professional Quality – Trusted by global brands, publishers, and agencies

• Adaptable Pricing – Flexible solutions that respect your budget and goals

• International Expertise – Multilingual, multicultural, globally experienced

• Project Focused – You deal directly with me—no intermediaries

• Consistent Delivery – Timely, communicative, and deadline-oriented

Services Available for All Project Scopes

• Editorial & Magazine Illustration

• Advertising & Business Illustration

• Cartoons & Comic Art

• Animated Explainer Videos & Motion Design

• Children’s Book & Educational Illustration

• Logo & Visual Identity Design