Official Mascot FIS Alpine World Ski Championships

(with YouTube Video Radio Interview with Mascot Designer Ian Marsden)

I had the distinct pleasure back in 2002 of being contacted by the organization for the FIS Alpine World Ski Championships in the renowned pristine alpine resort town of St. Moritz, Switzerland. I had been chosen to design the official mascot for the event.

This character design was my first foray into the world of mascot designs and logo character design and opened the door for many subsequent projects I was invited to participate in.



There had previously been a drawing competition among the children in St. Moritz schools to come up with an idea for the mascot. The winning drawing featured a combined sun and moon, so from a design aspect I was asked to incorporate this concept into my designs.

Swiss Radio SRF3 (DRS3) Interview mit Maskottchen Designer Ian David Marsden
(Schweizerdeutsch / Schwiizerdütsch / Swiss German)

The final character is the one displayed in the gallery below and was named “Smoony” by the commitee (for S(un) and Moon(y))

More character designs in my portfolio HERE
https://marsdenillustration.com/portfolio/logo-characters/

Copyright © 2003 – 2020 Ian David Marsden and FIS Alpine World Ski Championships 2003 St. Moritz, Switzerland

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