Blog Archives

Custom Whiteboard Explainer Video Production for YOUR company

Whiteboard Animation and Illustration by Ian David Marsden

Custom Whiteboard Explainer Video Production for YOUR company
Created by an Experienced Internationally Published Illustrator and Cartoonist

Please contact me directly for a free consultation and quote. You can reach me on my mobile phone at
+33 (0)6 42 49 82 11* or by e-mail at

Who is Ian David Marsden?

I sold my first cartoons to a “real” magazine at age 16.

I have lived, studied and worked in Switzerland, France, The United States and Barbados (West Indies).

I have had the wonderful fortune of being able to choose my passion and make it my profession, managing to live from my artwork, and sustain my lovely wife and three daughters (plus a plethora of cats and dogs over the years).

There are a few projects I was involved in that stand out, but I probably derive the most ‘street cred’ – especially in the modern digital age – from the fact that I drew the very first Google Doodle, and then every single one after that for over a year back in 1999.

I have had the pleasure of working with many clients, editors, and publishers and I am undeniably a die-hard pro with a healthy amount of experience.

Here is a link to my biography page. It features a partial client list and some kind testimonials from people I had the pleasure of collaborating with.

Link: Ian Marsden – Biography Page.

Why my Whiteboard Videos?

What makes my videos so special? Why entrust me with your video?

Every video I create for my clients is hand-crafted and bespoke. They are made with care and precision but without the Savile Row price-tag.

No clip-art or stock art. No re-usable characters, faces, elements or scenery are ever used. Not a single line is created by scribing video software, as used by the many low-rent video mills that are sadly out there, churning out rather sad looking cookie cutter videos.No Clipart or Recycled ArtFee-wise I am somewhere in the middle of the field. Quality wise I deliver a very high standard with a unique and recognizable style.

My videos stand up to comparisons to the big production houses, but without the three-month waiting period and the five-digit price tag.

A very high production value with fair flat-rate pricing (no surprises with extra hours or overtime) is my goal.World Class IllustrationRight from the beginning, I can be of assistance to suggest clever, fun, amusing or unusual ideas – in case you aren’t set on a script or story yet. If you have a finished script, as I work on the storyboard artwork, I might have a few visual suggestions that could fit very well and enhance your written words.

Once a rough script has been approved, I create a rough storyboard/layout of the video, so that we can go over the scenes before any sound is recorded or any ink is spilled on final illustrations.

Needless to say during the entire production, you will be dealing and interacting with me personally, not assistants or members of my team.

Likewise, I guarantee that the final artwork, based on the approved storyboard, will be hand-drawn by me personally.

Tailor Made Whiteboard Explainer Videos

Are there others who are cheaper?

Absolutely and most definitely.

You can find somebody on sites like ‘Fiver’ who will make you a video for a few pennies. But that is precisely what they will look like as well.

I am in no way even trying to match up against such “competition”. They represent an entirely different market segment.

Just like an experienced tailor, carpenter or stone mason, what I would like to offer you, is a finely crafted and exclusive product at a fair price.

Hence I will also not enter into any bidding wars against other producers.

Let’s look at some samples!


Click the left or right arrows in the slideshow below
and then VIEW MORE to play the video you would like to watch
Or click on the YouTube Videos below.

Video Playlist: Ian David Marsden Whiteboard Videos

The World is not Flat – Max Curious Agency, New York City – October 2016

Playing / Growing – Max Curious Agency, New York City – October 2016

We Are What We Are – Max Curious Agency, New York City – October 2016

Digades (Germany) Dfreeeze Remote Control Car Heater App – 2015

Sens Digital, Montpellier, France – Click and Collect (French Language) – 2015

What art styles are available?

Many different styles can be used in a whiteboard video.


Even though the predominant style is a more loosely sketched black and white art style, often with a line quality that resembles markers or chalk, the line art can also be very clean and highly detailed.

Often a bit of color is added here or there: a company spot color perhaps and maybe some gray shading, but it can also be completely in color as well.

The strongest social media tool: Whiteboard VIdeos

As a matter of fact, any style you see in the various pages of my portfolio (LINK) can be used in your video.
Marsden Art Portfolio:

The video can be cute, funny or also very clean and business like, depending on your message and your target audience.

Tell your companies story with a fun whiteboard explainer video

Animation Style:

All kinds of animation styles are at your disposal.

There is, of course, the traditional “drawing hand” and also the “flat hand” that can slide elements in and out, move the whole image, and zoom in and out to add more to the artwork as it develops. Also, the hand can write titles or certain text passages from the voiceover to stress their importance or slide in speech bubbles.

Parts of the artwork can also just appear, fade in or “pop” in with a little wobble and a sound effect.

Once the drawings are in place they can also be individually animated just like in cartoon animation. For example, a character’s face can wink or smile. Hands and arms can move. Wheels on vehicles can spin, clouds can drift by. The sun can rise behind the skyline

Complicated or dry material becomes clear and fun

To spill the beans on my production process, the hands you see in my videos are not actually my hands.

First of all, I am left-handed. Second of all, if we were to sit me down and film me drawing all of these drawings it would take a lot more time to produce.

The hands are added by a professional video studio in editing software such as Adobe After Effects. This is quite usual these days in whiteboard production and it also ensures that the artwork on the screen will look exactly like the artwork I presented to you for approval before we animate.


Side note: If you would like me to appear in person and draw something live at an event or if you would like it to be ME who is filmed while drawing, this can be arranged.

I am very capable of drawing in a real-time live environment and in front of audiences, with markers on whiteboards or paper behind or next to a speaker or digitally on computer tablets or pen displays that can be beamed onto a projection surface during an event.

This would entail a period of preproduction to elaborate the scenes for the presentation so that we are prepared and know how the presentation is supposed to unfold timing-wise. Costs would include travel expenses (business class), hotel and walking-around expenses as well as a day rate to be discussed.

The camera and lighting setup would also have to be organized by your team.

script-marsden-greyIdea / Script / Concept:

Sometimes my clients have a ready-to-go script and they just want me to illustrate what is written on the pages they send me.

Even if you have a finished script, as I work on the storyboard artwork, I might have a few visual suggestions that could fit very well and enhance your written words. Let me know if you would like me to be part of the content creation, or not.

Other times my clients know they want to produce a video. They realize what an amazing advantage it is to have a custom video that covers all the main points of the idea they want to convey to their audience in a fun, interesting and effective way, over and over again, on the web, at meetings, at exhibitions, fairs, trade-shows or lectures, without having to repeat it over and over again themselves.

They see the potential of having such an amazing tool but they simply don’t know how to condense the material or translate it to a visual language, simplify it and make it more approachable perhaps, and yes maybe add a little bit of light humor or some visual gags to make the presentation more enjoyable.

This is no problem at all. I am very used to it and I consider it part of my “job”.


We begin with an initial (free) consultation on the phone or a video conference on Skype or Facetime, during which you will brief me on what you envision. We might even bounce some ideas around right then and there.

I will then commence a first concept draft with a few highlighting scribbles of how the visuals might unfold. This may be revised several times until we reach a version we like.

Once we are happy with the script, I will create a scene by scene storyboard. 

Weibliche und Männliche Sprecher in verschiedenen Sprachen für Whiteboard VideosSound / Voiceover:

I generally recommend having a musical soundtrack in the background that reflects the mood of the presentation.

It makes the unfolding story even more fun and easy to watch and it goes hand-in-hand with the unfolding drawings and animation.

Your music will be purchased by you directly from Royalty Free music websites who offer large libraries of music to choose from. The license will be in your name so you/your company have licensed the rights.

I can present you with a selection of music that I think would be a good fit, or else if you already have music in mind you can go ahead and license it and provide us with the track you have selected.

Bear in mind it needs to be either a repeating loop or else it must have the right length to match the video.

You can choose voice actors and record the voice-over yourself and provide me with the audio track files which the video needs to be matched to, or else I can also offer you the full voice production as part of my flat rate package.

Speakers can be male or female, represent different age groups and can be provided in many languages. One thing to bear in mind is that we can easily produce the same video in several languages for you at the same time. For any voice recording, you must provide a DEFINITIVE script in the chosen language(s), which you have approved and of which you are certain that it is an accurate translation or representation of what you want to convey in the video. I cannot be responsible for translation mistakes or errors in the voice-tracks that stem from the original script.

The voiceover will be recorded according to approved scripts and any changes made after the recording would be considered additional work.

Usage Rights:

Unlimited worldwide usage rights for the video are included in my quoted fee. Unlimited worldwide usage rights for my artwork in the video as part of the video are also included. This means you can show the video as many times as you want, anywhere you want, on your website, on YouTube, the Internet in general, Television, Cinemas, Congresses, Fair- or Tradeshows. On as many screens as you like.

Is it possible to use the artwork or characters from the videos as a whole or in part as still images* (*other than thumbnail images of scenes from the video) on the web, in print, in advertising campaigns, in packaging or merchandising?

Yes, absolutely, this is possible. However, such usage rights are NOT included in my flat rate fee for video production and need to be negotiated and agreed to separately. Please let me know what you have in mind and I will gladly give you a quote. For such uses, I will also provide you with high resolution or vector artwork which is geared specifically for print purposes and is scaled to the dimensions required.


What are the usual production steps of a Whiteboard Video?

These are the usual phases of production, in the order in which they are completed.
script-marsden-greyStep 1: Idea / Concept / Storyboard

Development of the story together with the client, brainstorming, ideas / concept phase, writing the definitive dialogue and animation script (what is happening, when is it happening), sketches / scribbles / layout, creating a storyboard in the form of pencil sketches matching the written dialogue and showing the rough look and placement of the artwork.

Two (2) revision phases of the scribbles / storyboard according to customer feedback as needed are included.

The script is definitive after written approval by the customer and cannot be changed after phase 1.


Step 2: Final artwork

During this production phase, I create all the final artwork (inking, coloring if applicable) of all the scenes that were approved by the client at the end of Phase 1.

One (1) revision phase of final art is included if anything is missing or was overlooked. In most cases, this is not necessary as the artwork will always reflect exactly what the layout/storyboard art showed.
This artwork will now go to animation and cannot be changed after client approval.

Weibliche und Männliche Sprecher in verschiedenen Sprachen für Whiteboard VideosStep 3: Music Choice and Voice Recording

Selection and approval of a “voice” by the client. Sound recording of the approved script/dialogue from Phase 1 in all the languages required.

One (1) Revision or re-recording is included in case there are certain passages that need to be corrected.



Step 4: Video Production and Animation

The video goes into the animation studio, where the hand drawing and sliding animation and other animation effects are created to the precise shooting script and matching the voiceover.

Effects, titles, credits, and logos can also be added as required. Output as HD Video in 1920 x 1080.

One (1) Revision phase is included in case anything needs to be corrected.

Step 5: “And the Oscar goes to…”

Your video is ready to be presented to the world.

Please contact me directly
for a free consultation and quote.
You can reach me on my mobile phone at
+33 (0)6 42 49 82 11* or by e-mail at

I very much look forward to discussing your project with you further.


Ian David Marsden

* I am based in southern France, so I am on Central European time. I regularly work with international clients including
on both coasts of the United States and the time-difference has never been an issue.

Below you will find some more FAQ you might find interesting:

Confidentiality (NDA)

The Illustrator acknowledges that during the course of completing the Job and creating the Designs, Illustrator will have access to and become acquainted with various product concepts, trade secrets, inventions, innovations, processes, information, records, specifications and other Confidential Information (as defined in the NDA) owned or licensed by Client. Illustrator agrees that he will not disclose any Confidential Information, directly or indirectly, or use any Confidential Information in any manner, either during the term of this Agreement or at any time thereafter, except as required in the course of this engagement with Client.

How long does a video production normally take?

I can only give you an accurate timing estimate when I know how many scenes the video contains, how many illustrations there are in each scene, how complicated the illustrations are and how long the video will be (a rule of thumb : one page of written script is usually equivalent to one minute of dialogue).

It also depends on the timely response and feedback of the client during each phase and how many revision phases there are.

Nevertheless, I can give you this rough estimate based on my previous experience:

Phase 1: Idea / Concept / Storyboard – with revisions = 2 – 5 working days
Phase 2: Final artwork – with revisions = 2 – 10 working days
Phase 3: Music Choice and Voice Recording = 1 – 3 working days
Phase 4: Video Production and Animation = 3 – 6 working days

Wie lange dauert die Produktion eines Explainer Videos? Wie Schnell kann ein Scribing Video gemacht werden?


 Can’t we speed this up a bit? We are in a terrible hurry.

Yes, it is possible to accelerate the entire production. I have previously created whole videos from A to Z in one week.

Cost wise there would be an applicable rush job factor of x 1.5 for night work and a factor of x 2 for weekend work.

If you mention the short deadline at the start I will give you a flat rate estimate that will include the rush job.

Delivery Schedule:

All dates and time schedules are contingent upon prompt project commencement and timely Client’s input as required. If the client does not get back to the illustrator with required feedback, information or approvals in a timely manner, the deadline will need to be modified or adjusted.

Was kostet ein Explainer Video? Wie teuer ist ein Scribing Video? What is the cost of a video?

Here again I cannot give you a precise estimate until I know how many scenes the video contains, how many illustrations there are in each scene, how complicated the illustrations are and how long the video will be in general as well as some other factors like how many voice actors are there, how many languages are we recording, how many different video cuts need to be made?

Please contact me for a free consultation and I will send you a precise and binding estimate



Billing and Invoicing information:

The fee is invoiced in two halves. Payable by bank transfer or PayPal.

50% upon signing of the contract and

50% upon delivery of the finished artwork.

Final payment is always due on delivery of the final artwork. The Illustrator will deliver low-resolution JPEGs of the artwork / low-resolution videos on completion for Client’s final approval.

Once final payment has cleared in the Illustrator’s account, the Illustrator will e-mail a link where the Client can download the high-resolution artwork, videos and all files and assets as agreed to and outlined in the project estimate / contract.

Please be aware that the Illustrator is an independent, self-employed artist and does NOT invoice on a 30 day, 60 day or 90 day payment basis.

The grant of any license or usage rights is conditioned on receipt of full payment.
A 2% monthly service charge will be billed for late payment.

The first 50% becomes non-refundable when Phase 1 Storyboard, Sketches, and Layouts have been completed.

Grant of Rights

The transfer of usage rights and/or the grant of any reproduction rights as listed in the estimate / contract are conditioned on receipt of full payment.

Revisions / Changes

Revisions not due to the fault of the Illustrator shall be billed separately. The Illustrator reserves the right to adjust the rates of the project should the scope of the job or amount of work to be done be increased significantly. 2 Revision phases are included in the sketching phase, 1 revision phase if needed is included in the final art phase and the video production phase. Any revisions beyond these will be billed at a rate of 100 Euro per hour or part thereof.

If the Client changes the brief and requires subsequent changes, additions or variations which substantially change the nature of the commission or brief as outlined in the estimate, this will be considered a new project and is subject to a new separate estimate. Fees applied to the original project will not be applied to the new project.


Read more →

Erklärvideos / Explainer Videos in Deutscher Sprache

Whiteboard Videos by Ian David Marsden


Wer ist der Illustrator und Cartoonist Ian David Marsden?

in Zürich aufgewachsen. Mit 16 Jahren der jüngste Nebelspalter Zeichner. Es folgten diverse Schweizer und Deutsche Publikationen, ein vo mir geschriebenes und gezeichnetes Segment für Kinder im Fernsehen DRS Spielhaus mit meinen eigenen Figuren, Illustrationen für Werbung, Einzelausstellungen und Gruppenausstelllugen (Cartoon Biennalle Davos etc.) danach Studien und Veröffentlichungen in den USA und international, inklusive verkaufte Cartoons an den “New Yorker”. Ich habe die grosse Freude und das grosse Glück schon seit über 25 Jahren von meiner Kunst leben zu können und sehe jedes neue Projekt immer wieder als grosse Herausforderung an.

Einen kurzen Lebenslauf, Kundenliste und Referenzen finden Sie HIER
(es fällt mir nicht immer leicht über mich selber zu berichten, was ich schon so alles tolles gemacht habe.* 😊)

Was macht meine Explainer Videos so speziell?

Jedes Video welches bei mir in Auftrag gegeben wird, ist auf Ihr Projekt massgeschneidert. Bereits bei der Idee kann ich als erfahrener Autor und Humorist mit Konzepten und Dialogen behilflich sein, um Ihr Konzept zu kristallisieren und Ihnen interessante oder amüsante Abläufe vorzuschlagen.

Danach mache ich ein Storyboard, wo wir zusammen das geplante Video vorher durchlaufen können, bevor die Tonaufnahmen oder weitere Schritte beginnen. Die fertigen Szenen und Reinzeichnungen werden von mir von Hand gezeichnet und Sie haben somit die Garantie, dass ein Zeichner von Weltformat* mit über 20 Jahren Erfahrung für Sie zum Zeichenstift greift.

Es werden keine Clipart oder wiederverwendete Elemente verwendet, die Zeichnungen werden nicht von einem Scribing Programm generiert, nicht schablonenhaft zusammengesetzt. Natürlich begleite ich Sie persönlich durch die ganze Produktion, Sie haben also nur mit mir zu tun. Nicht mit einem Team.

Gibt es andere Anbieter welche günstiger sind?

Ganz sicher. Auf Fiver findet sich wahrscheinlich jemand der Ihnen ein Video für einen Hunderter macht. Das sieht dann aber auch so aus, und gegen solche “Konkurrenz” will ich gar nicht antreten. Das ist ein anderes Marktsegment. Was ich Ihnen bieten kann, ist dass Sie von mir ein fixfertiges, klasse Video bekommen, welches sich neben den Videos der ganz grossen Anbieter sehen lassen kann, aber ohne die 4-Monatige Wartezeit und ohne die fünfstelligen Preise. Ich bin da irgendwo in der Mitte angesiedelt, von der Qualität her aber hoch. Dies ist genau meine Absicht.

Explainer Video Beispiele:

Video Playlist mit Whiteboard Videos :

The World is not Flat – Max Curious Agency, New York City – Oktober 2016

Playing / Growing – Max Curious Agency, New York City – Oktober 2016

We Are What We Are – Max Curious Agency, New York City – Oktober 2016

Digades (Deutschland) für Dfreeeze Standheizung Fernsteuerung per App – 2015

Sens Digital, Montpellier, Frankreich – Click and Collect (Französisch) – 2015



Es können diverse Zeichenstile verwendet werden. Alle Stile die Sie in meinem Portfolio auf sehen können auch in Explainer Videos verwendet werden. Von Bleistift oder groben Marker Skizzen, Schwarzweiß oder mit leichten Grautönen oder einer zweiten Spotfarbe (z.B. Firmenfarbe) oder auch ganz vollfarbig, in komplexen und detaillierten Illustrationsstilen wie man sie auch im Print anwendet.


Tell your companies story with a fun whiteboard explainer video

Alle Stile von Explainer Videos sind möglich. Z.B.: Zeichnende Hand (männlich oder weiblich – je nach Geschlecht des Sprechers) welche die Szenen zeichnet während der Sprecher (oder die Sprecherin) redet. Hände (männliche oder weibliche) welche Elemente ins Bild schieben oder herausnehmen (Cutout Stil genannt) oder auch sonstige Animationen.

Complicated or dry material becomes clear and fun



Die Zeichnungen können SW sein oder farbig, oder auch nur eine vorgegebene zweite Spotfarbe (z.B. Firmenfarbe) enthalten.

 The strongest social media tool: Whiteboard VIdeos


Nichts ist mit Illustrationen und Animationen unmöglich.


Idee / Text / Drehbuch:Wird manchmal in grober Form oder auch bereits voll ausgearbeitet vom Kunden geliefert, ist manchmal aber auch gar noch nicht vorhanden und Idee und Drehbuch werden von mir gemäß Briefing erarbeitet und geschrieben. In der Storyboard Phase (Phase 1) kann der Ablauf ergänzt oder überarbeitet werden bis das fertige Video als Storyboard vorliegt.

Weibliche und Männliche Sprecher in verschiedenen Sprachen für Whiteboard Videos

Ton:Die gesprochene Tonspur (in Deutscher Sprache oder der Sprache Ihrer Wahl) wird von einem professionellen Sprecher aufgenommen (weiblich oder männlich). Diese kann vom Kunden durch Schauspieler ihrer Wahl im Tonstudio Ihrer Wahl erfolgen (Kunde liefert fertige Tonspuren), oder die Tonaufnahme wird im Rahmen der Videoproduktion vom Illustrator und seinen Videoproduktions-Partnern als Teil des Auftrages durchgeführt.

Musik:Musik für den Hintergrund kann durch den Kunden im Auftrag komponiert und produziert werden und für das Video bereitgestellt werden oder sie wird vom Kunden als Stock Music von einer Royalty-Free Licensing Webseite Ihrer Wahl ausgewählt. Wir können Ihnen gerne mehrere Stilrichtungen/ Titel oder Links zu möglicher passender Musik vorschlagen. Der Kunde erwirbt direkt die Lizenzen zur Verwendung der Musik und ist somit auch Lizenzträger.

Rechte / Nutzung des fertigen Videos:Im Videopreis inbegriffen sind alle Rechte für das Video. Das heißt: Uneingeschränkte Nutzungsrechte des Videos Weltweit
(Internet / YouTube / Webseite / Displays bei Kongressen oder Expos / Präsentationen)


Können die gleichen Zeichnungen vom Explainer Video, die Figuren oder Elemente aus dem Video auch als Einzelbilder oder in Ausschnitten auf dem Web oder in Print oder Werbekampagnen verwendet werden?

Ja absolut
, ABER: Diese Verwendungsrechte sind NICHT in der pauschalen Kostenschätzung für Videoproduktion beinhaltet und müssten zusätzlich zur Videoproduktion gemäß Ihren Wünschen und Ihrem Briefing aufgelistet und verrechnet werden. (Nutzungsfaktoren) Alle Nutzungsrechte gelten nur als übertragen, wenn das volle Honorar für das Projekt beglichen worden ist.

Wie wird ein Explainer Video produziert?

Ein Explainer Video Projekt wird normalerweise in folgende Phasen gegliedert:

Phase 1: Idee und Storyboard
Erarbeitung des Ablaufes der Geschichte mit Kunden, Brainstorming, Ideen/Konzeptphase, Schreiben des definitiven Dialoges/Drehbuch, Skizzen/Scribbles/Layout, Erstellung eines Storyboards in Form von Bleistiftskizzen passend zum geschriebenen Dialog. Eine (1) Revisionsphase der Scribbles / des Storyboard gemäß Kundenfeedback falls nötig. Das Script / Drehbuch ist nach schriftlicher Freigabe des Kunden definitiv und kann nach Phase 1 nicht mehr verändert werden.




Phase 2: Reinzeichnungen
aller im Storyboard durch den Kunden freigegebenen Szenen durch Ian David Marsden. Eine (1) Korrekturphase falls nötig (sollte in den meisten Fällen gar nicht nötig sein, da die Geschichte in der Storyboard Phase bereits festgelegt wurde). Illustrationen / Szenen sind nach definitiver Freigabe durch Kunden definitiv und können nicht mehr verändert werden. 



Weibliche und Männliche Sprecher in verschiedenen Sprachen für Whiteboard Videos

Phase 3: Sprache und Musik

Wahl eines Sprechers. Freigabe des Sprechers durch Kunden. Aufnahme des Tons “Dialog / Sprecher” gemäß durch den Kunden freigegebenen Drehbuches / Script. Falls gewünscht eine (1) Korrekturphase Tonspur, Neuaufnahmen.





Phase 4: Videoproduktion

Computer Animation, Effekte und Schnitt des Videos zur freigegebenen Tonspur durch professionelles Videostudio, unter Verwendung der freigegebenen Reinzeichnungen. Animationen, Effekte, Titel und Abspann, Einblendung von Logos etc., wie gewünscht und gemäß Absprache und freigegebenen Storyboard und Drehbuches.




Wie lange dauert eine Produktion normalerweise?

Eine genaue Zeitschätzung kann ich Ihnen erst geben, wenn ich weiß wie lange das Video wird, wie viele Szenen das Video beinhaltet und wie kompliziert die Illustrationen sind. Es kommt auch darauf an ob (und wieviele) Revisionen und Korrekturen gebraucht werden und wie schnell das Kundenfeedback jeweils bei Revisionswünschen erfolgt.
Wie lange dauert die Produktion eines Explainer Videos? Wie Schnell kann ein Scribing Video gemacht werden?

Grobe Zeitangaben:

Phase 1: Story, Drehbuch, Storyboard, 1 Revision = 2 – 5 Arbeitstage.
Phase 2:
Reinzeichnung aller Szenen, 1 Korrekturphase = 2 – 10 Arbeitstage.
Phase 3: Ton 1 – 3 Arbeitstage.
Phase 4: Schnitt / Videoproduktion = 3 – 10 Arbeitstage.


Geht es nicht auch SCHNELLER ??

Ja, doch das ist möglich, wir haben auch schon ein Video von A bis Z in einer Woche produziert.
Hier kommt aber ein Zuschlag für Eiljob / Wochenendarbeit / Nachtarbeit hinzu.

Was kostet mein maßgeschneidertes Explainer Video?

Was kostet ein Explainer Video? Wie teuer ist ein Scribing Video?

Einen konkreten Kostenvoranschlag kann ich Ihnen erst geben, wenn ich weiß wie viele Szenen pro Minute und wie kompliziert die Szenen sind, wie viele Personen / Figuren, Hintergründe, ob Schwarzweiß oder Farbig und weitere Details.

Es können bei der Videoproduktion gleichzeitig mehrere Versionen des Videos geschnitten werden, zB eine volle Version des Videos à 5 Minuten und 2 kürzere Teilversionen. Nach vorheriger Absprache wären alle Versionen im Honorar inbegriffen es sei denn, es müssen noch Szenen hinzugefügt oder weitere Sprecher oder Sprachen aufgenommen werden. So können zum Preis von einem Video gleichzeitig mehrere Videos produziert werden.


Wie wird abgerechnet?

Das Honorar wird in zwei Hälften verrechnet. Zahlbar per Banküberweisung.

  • 50% bei Beginn des Projektes
  • 50% bei Lieferung des fertigen Videos*

*Alle Lizenzen oder Nutzungsrechte aller Art gelten erst bei Erhalt des vollen Honorares als übertragen.


  • Ich bin ein unabhängiger, selbstständiger Illustrator. Es ist mir wegen dem Produktionsaufwand und eigenen Auslagen leider nicht möglich Projekte auf einer Zahlungsbasis von 30, 60 oder 90 Tagen zu verrechnen. Andere Dienstleistungen werden oft zu 100% im Voraus verrechnet. Dies hat nichts mit Misstrauen zu tun sondern ist eine branchenübliche Vorgehensweise.
  • Ich bin in Frankreich als Microentreprise angemeldet und gemäß Artikel 293B nicht Mehrwehrsteuerpflichtig.

Wie werden die fertigen Reinzeichnungen, Videos und Dateien geliefert?

Die fertigen Videos werden auf einem Passwort-gesicherten Server (, Dropbox) zu Ihrem Download zur Verfügung gestellt. Genauso für Hochauflösende Druckdateien als TIFF oder PSD oder Vektor Dateien in AI oder EPS gemäß unserer schriftlichen Vereinbarung. Bei Printmaterial wird zuerst eine JPEG Version in Bildschirmauflösung zur Abnahme durch den Kunden präsentiert, die Hochauflösenden Master Dateien werden bei Erhalt des vollständigen Honorars zum Download bereitgestellt.

Was sind die allgemeinen Geschäftsbedingungen von Marsden Illustration?

Ich sende Ihnen gerne zur Ansicht meine generellen Terms & Conditions als PDF. Bitte kontaktieren Sie mich direkt:
Bei jedem Auftrag wird ein eigener schriftlicher Auftrag verfasst der von mir und dem Kunden für gut befunden wird bevor wir ihn gegenzeichnen.
Natürlich garantiere ich absolute Schweigepflicht gegenüber dem Kunden und unterschreibe auch gerne ein NDA (Non Disclosure).

Tailor Made Whiteboard Explainer Videos

Ich hoffe diese FAQ konnte einige Ihre Fragen betreffend Whiteboard Explainer-Video Produktion beantworten.
Telefon Atelier (Frankreich) +33 6 42 49 82 11

Es wäre mir eine Freude für Sie Illustrationen und Videos produzieren zu dürfen.

Einen kurzen Lebenslauf, Kundenliste und Referenzen finden Sie HIER

Schauen Sie doch auch mein Portfolio mit vielen Arbeitsproben an:

Möchten Sie meinen Newsletter Erhalten?

Read more →

How to ink and color digital cartoons – tutorial YouTube video

A man and his dog – How to ink and color digital cartoons – tutorial video
By illustrator, cartoonist and designer Ian David Marsden

Rough sketching and final digital watercolor in Adobe Creative Cloud Photoshop and line art inking in Manga Studio EX4.
All drawings are created on a Wacom Cintiq 27QHD pen display.

Drawing tutorial with illustrator, cartoonist and designer Ian David Marsden.

My homepage:

My facebook:

My instagram:

Follow my channel and share my videos! 🙂
Feel free to ask questions in the comment section on my YouTube channel, I will try and answer them as quickly and as well as I can.


Here is the final artwork. 😊

A man and his dog doing for an evening walk - cartoon illustration

Read more →

Youtube Drawing Tutorial Video: Wacom Cintiq 27QHD photoshop and illustrator cartoons and comics

Youtube Drawing Tutorial Video: Wacom Cintiq 27QHD photoshop and illustrator cartoons and comics 

Published on Aug 23, 2016

Drawing tutorial with illustrator, cartoonist and designer Ian David Marsden.

My homepage:

My facebook:

My instagram:

Follow my YouTube channel and share my videos! 🙂
Feel free to ask questions in the comment section under the video, I will try and answer them as quickly and as well as I can.

Read more →

Illustration Newsletter July 2016 Ian David Marsden


Hello dear visitors to my blog,

What I love most of all about my profession as an illustrator and designer, is that I get to be creative in all kinds of different areas and I never really know what’s coming next.

Below, I have put together a selection of some of the fun projects I have recently worked on. I hope you enjoy it.

Before we get started let me wish you a wonderful summer, and just in case you are working during the summer months, it might comfort you to know that you are not alone. I will be doing the same.

I am not going away this year and can be reached in my studio both in July and August and can assist you with any illustration needs that may arise. 

All the very best and here now my latest news…


PS: My portfolio has been completely updated with brand new work, so if you haven’t visited my homepage in a while, please have a look.

Categories are: My Sketchbook | Google Doodles | Advertising and Business Illustration | Editorial Illustration | Comics and Cartoons | RITZENHOFF | Children’s Book Illustration | Logo and Character Design | Packaging Designs 

So, what HAVE I been up to in the past months? Well…

I got to be WILD!…

Tribal style vector animals for poster art.

I got to be STRONG!…

Two new Coffee Love Cappuccino Cups with saucers have been added to my RITZENHOFF Design Collection.

For Hermes Paketversand

For Stadtwerke Wedel

I got to be SILLY…

I added a gallery of my personal sketches and doodles to my homepage.

Ian’s personal sketchbooks and moleskines

I got to be “FAMOUS!” 😎…

I started my own Instagram feed with snapshots, sketches and doodles.

It’s been up for only a few months and I am delighted that I already have over 2200 wonderful people who are interested enough in my tomfoolery, to follow my feed.

If you are also an instagrammer, come on over and join the fun.


My lovely wife Sheryl Marsden has founded a shop called Love French Linen featuring gorgeous linen items from the south of France (where we live).

What could be more appropriate than to use her very own in-house creative department for her photography and logo needs?

Even our dog “Watson” now features prominently in several images as the Love French Linen dog. Undoubtedly he will start his very own newsletter soon, when his modelling career takes off. 😊

Sheryl did a wonderful job and put a lot of thought and care into her linen collection. Please have a look and forward to your friends who might be interested in French linens for bedroom, dining roombathroom and kitchen.

I hope you enjoyed some of the updates and I thank you for your interest.

Please visit my illustration portfolio:
My Sketchbook | Google Doodles | Advertising and Business Illustration | Editorial Illustration | Comics and Cartoons | RITZENHOFF | Children’s Book Illustration | Logo and Character Design | Packaging Designs 


Read more →

Cappuccino Cups by Marsden NOW in the Ritzenhoff Design Collection

As of this monday there are two new Marsden Designed Cappuccino Cups with saucers in the RITZENHOFF collection.
Coffee Love cup and saucer sets are super fun (and big! for coffee lovers like myself) and I personally find the whole range gorgeous, not only my own designs. 😎

Here is a link where you can see all 8

RITZENHOFF Coffee Love Man Cup by Marsden

RITZENHOFF Coffee Love Man Cup by Marsden

RITZENHOFF Coffee Love Woman Cup by Marsden

RITZENHOFF Coffee Love Woman Cup by Marsden




Read more →

Illustration and Cartoon Art Instagram Feed

I recently opened my own instagram art feed with hundreds of my illustrations and cartoons. I am delighted that in a few short weeks it has already gathered almost 800 followers.

I try to update it on a regular basis and I also include spontaneous sketches and doodles and other fun stuff from my studio. So if you like drawing, sketching and doodling then this feed might be for you.

Illustrator Designer and Cartoonist Ian David Marsden on Instagram

Illustration Cartoon Sketching and Doodling Instagram Feed


Read more →